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English
Non-explicit
simplecast.com
4.90 stars
23:39

Content is for Closers

by Heard Podcasts

Welcome into ‘Content is for Closers,’ where each episode we talk with business owners, entrepreneurs, and marketers alike to find out how to best leverage digital content to close more business and grow your company.

Episodes

Ep. 51 - Running an Influencer Marketing Campaign at Scale

37m · Published 26 Jul 10:00

Highlights from the conversation:

  • Where it’s at on TikTok (7:30)
  • Jess’ background and career journey (9:58)
  • Influencer marketing (18:32)
  • Judging the effectiveness of a campaign (23:40)
  • Programmatic performance marketing (26:37)
  • Getting started with influencer marketing (31:24)

Keep up with Jess:

  • Ubiquitous: https://www.ubiquitousinfluence.com/
  • YouTube: https://www.youtube.com/channel/UCmeQp02WM6HKt5cK-8QoCIA
  • LinkedIn: https://www.linkedin.com/company/ubiquitous-influencer-marketing

* Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855

* Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com

* Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.

Ep. 50 - 4 Ways to Overcome Creative Block

30m · Published 22 Jul 08:30

Highlights from the conversation:

  • Defining “resistance” (1:13)
  • #1 - Treat yourself like a professional (8:31)
  • #2 - Have an office (11:59)
  • #3 - Have a marathon mindset (15:29)
  • #4 - Don’t take criticism personally (21:27)
  • Tweet of the week (27:00)

Links & Resources:

  • The War of Art by Steven Pressfield
  • Nipsey Hussle

* Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855

* Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com

* Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.

Ep. 49 - How to Provide Value and Fairness Through Sales with Dale Dupree

39m · Published 20 Jul 08:30

Highlights from the conversation:

  • Sell me this pen (7:23)
  • Dale’s background and career journey (10:11)
  • Gaining a customer-centric view of sales (14:42)
  • Why sales is viewed as a trashcan job (19:43)
  • Birth of The Sales Rebellion (22:19)
  • About The Sales Rebellion (28:11)
  • From sales to content creation (32:45)

Keep up with Dale:

  • Join the rebellion: https://www.thesalesrebellion.com/
  • LinkedIn: https://www.linkedin.com/in/copierwarrior
  • Twitter: https://twitter.com/SalesRebellion
  • The Copier Warrior: http://www.copierwarrior.com/

* Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855

* Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com

* Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.

Ep. 48 - 4 Secrets to Finding Your Best Ideas

43m · Published 15 Jul 08:30

Highlights from the conversation:

  • What good content is (4:09)
  • Curate your own content diet (7:20)
  • Build a family tree (13:13)
  • Learn by copying (20:20)
  • Make what you like (27:24)
  • Favorite tweets (34:06)

Links & Resources:

  • Adam Tweet #1
  • Adam Tweet #2
  • Adam Tweet #3
  • Carlton Tweet #1
  • Carlton Tweet #2
  • Carlton Tweet #3

* Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855

* Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com

* Have you joined our private email group yet? Go to 

https://getheard.substack.com/

 and join 300+ other content marketers & entrepreneurs scheming up ideas.

Ep. 46 - How to Drive Organic Growth for SMBs with Dan Thompson

31m · Published 08 Jul 08:30

Highlights from the conversation:

  • The birth of Salt Water Digital (5:53)
  • Defining “Fulfilled By Amazon” (8:31)
  • Starting a content strategy (10:38)
  • Local business benefits (14:32)
  • Non-standard SEO or builders (20:16)
  • Organic growth (24:45)
  • What’s coming in the content world (30:04)

Links & Resources:

  • Ship 30 for 30

Keep up with Dan:

  • Twitter: https://mobile.twitter.com/danthewolfe
  • Consultation call: https://linktr.ee/danthewolfe
  • Salt Water Digital: https://www.saltwaterdigital.com/

* Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855

* Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com

* Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.

Ep. 45 - How to Build a 7-figure Media Business in 12 months with Jake Corley

38m · Published 06 Jul 12:33

Highlights from the conversation:

  • Being off-the-cuff on shows (4:41)
  • About Digital Wildcatters (6:22)
  • Why podcast advertising is lazy (13:16)
  • Empowering content creation (17:52)
  • How to build an audience (25:36)
  • Where content is heading (33:26)

Links & Resources:

  • Digital Wildcatters
  • Wildcatter Studios
  • Sons of Wichita
  • Titan: The Life of John D. Rockefeller, Sr.
  • Sign up for Collide

Keep up with Jake:

  • Personal Website: https://shor.by/jake
  • Twitter: https://twitter.com/JacobCorley
  • Instagram: https://www.instagram.com/thejacobcorley/
  • LinkedIn: https://www.linkedin.com/in/jake-corley-%F0%9F%8F%B4%E2%80%8D%E2%98%A0%EF%B8%8F-635ab460?trk=people-guest_people_search-card

* Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855

* Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com

* Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.

Ep. 44 - How Content Impacts Startups and Stakeholders with Zécca Lehn

32m · Published 01 Jul 08:30

Highlights from the conversation:

  • Zécca’s background and the history of ESG (5:12)
  • Content’s role in startups (10:34)
  • Why you’re not seeing results (15:25)
  • How to begin a content creation series (22:47)
  • Up and coming content creators (29:02)

Links & Resources:

  • Posi2ive
  • Climatize

Keep up with Zécca:

  • Twitter: https://twitter.com/zecca_Lehn
  • Responsibly Venture: https://responsibly.vc/
  • Responsibly’s Twitter: https://twitter.com/ResponsiblyVC

* Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855

* Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com

* Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.

Ep. 43 - How to Niche-Down Your Podcast (and Succeed) with Erik Jacobson

36m · Published 29 Jun 08:30

Highlights from the conversation:

  • About Lemonpie and Hatch Edits (5:51)
  • Creating a bottom-funnel podcast (9:44)
  • Podcast seasons: do or don’t? (17:10)
  • PR for niche podcasts (19:52)
  • How to find podcasts you’ll love (26:28)
  • Content trends on the horizon (32:50)

Links & Resources:

  • The OG Interview
  • Bootstrapped Web

Keep up with Erik:

  • Lemonpie: https://www.lemonpie.fm/
  • Hatch: https://www.hatch.fm/

* Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855

* Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com

* Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.

Ep. 42 - Raise Your Content Game with Alan Stein Jr.

38m · Published 24 Jun 08:30

Highlights from the conversation:

  • Alan’s background and career journey (8:14)
  • Refining your gift as a storyteller (18:30)
  • What Alan is doing today (23:03)
  • Exciting content trends (31:04)
  • A little anecdote about Kobe’s work ethic (33:55)

Links & Resources:

  • ​​Raise Your Game by Alan Stein Jr.
  • Sustain Your Game by Alan Stein Jr.

Keep up with Alan:

  • The main hub: https://alansteinjr.com/
  • Alan’s auxiliary site: https://strongerteam.com/
  • Instagram: https://www.instagram.com/alansteinjr/?hl=en

* Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855

* Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com

* Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.

Ep. 41 - Balancing Personal and Corporate Creativity with Jamie Whiffen

39m · Published 22 Jun 08:30

Highlights from the conversation:

  • Jamie’s background and career journey (6:32)
  • Transitioning from individual creation to company production (11:57)
  • Balancing personal and work creativity (18:34)
  • Advice for TikTokers (23:58)
  • Exciting content trends (30:47)

Links & Resources:

  • Ryan Trahan’s YouTube channel
  • Yeezy Thoughts

Keep up with Jamie:

  • Tech Channel: https://www.youtube.com/channel/UCIWaNdYp0Q80nKaoMDT7g2w
  • Whiffen Channel: https://www.youtube.com/user/jamie1051
  • Instagram: https://www.instagram.com/jamiewhiffen/
  • Twitter: https://twitter.com/WhiffenYT

* Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855

* Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com

* Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.

Content is for Closers has 188 episodes in total of non- explicit content. Total playtime is 74:06:25. The language of the podcast is English. This podcast has been added on August 26th 2022. It might contain more episodes than the ones shown here. It was last updated on May 5th, 2024 17:10.

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