Leverage Your Podcast Show
by Lyndsay PhillipsThis show is for podcast hosts and guests, bringing insider secrets from podcast industry experts and entrepreneurs who have created a successful lifestyle business through podcasting. We share tips on how to leverage podcasts further to boost visibility, position authority, create content, monetize and simply grow their business.
Copyright: 2023
Episodes
Create Speaker Reels From Your Podcasts Guest Appearances
40m · PublishedMaybe you are already guesting on podcasts and want to start hitting the stage for a bigger impact but what’s going to give you leg up to get chosen? A speaker reel! And how do you get one when you haven’t spoken on a stage yet?
Listen to this episode with Cam Beaudoin of The Frequent Speaker to share how to create your speaker real BEFORE you start speaking, what makes a reel that grabs attention and dazzles event planners?
Here’s what you’ll learn…
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How speaker reels are used to secure speaking opportunities and build confidence
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The process of creating speaker reels, including selecting content, storytelling, and music
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How to use your podcast interviews to create speaker reels before you even hop on a stage
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Overcoming objections like lack of content or reluctance to watch oneself on video
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How to outsource speaker reel creation to professionals to accelerate growth in the speaking industry
Head to https://LeverageYourPodcastShow.com to read the blog
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system. Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
>>Learn 3 Ways To Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest
Podcast Guesting - Your ‘No Pitch’ Client Attraction Strategy
34m · PublishedImagine attracting leads and clients without any sales pitch - well it’s doable when you are podcast guesting. I have Spencer Carpenter on the show who has booked over 150 entrepreneurs on over 1000 shows and helped them grow their business through guesting. He shares his no nonsense approach to getting on shows, why it’s all predicated on value, what surprising results you can get from guesting and how to use it as your number one marketing strategy.
Here’s a taste of our conversation…
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How to craft compelling podcast pitches to get booked on more shows
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Why podcast guesting is the best ‘No Pitch’ sales approach
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Why setting realistic goals will help you maximize your results from guesting
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How to leverage your appearances for content creation, speaking opportunities and expand your reach.
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Common mistakes podcast guest make that lower their chances of getting booked on more shows
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How to prepare for podcast guesting and identify suitable shows for guest appearances.
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How to differentiate yourself, stand out and showcase your value to listeners
Head to https://LeverageYourPodcastShow.com to read the show notes
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system. Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
>>Learn 3 Ways To Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest
How To Launch A Book To A Full Room
42m · PublishedHave you thought about writing, publishing, and launching a book, but don’t know where to start? Or maybe you have already done some writing but aren’t sure how to do a successful launch that gets you best-seller status.
Coming up with the right book for the right audience, publishing and promoting a book doesn’t have to be hard when you have support and build an audience ahead of time (using podcasts). Business Book Mentor Diana Needham shares a twist on the podcast book tour to launch to a full room.
Here’s what we cover:
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Why and how to create a strategic outline BEFORE you start writing a book.
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How to build an audience (and leverage podcasts) before the book is launched.
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How to leverage podcast guest appearances to promote your book
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Book launch strategies that get you on the Amazon best seller list.
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Discovering which publishing method is for you - traditional vs self-publishing
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How to write publish and market your book in a structured time line
Head tohttps://LeverageYourPodcastShow.com to read the blog
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system. Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
>>Learn 3 Ways To Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest
Podcast Guesting Tips From 5 Booking Agencies
21m · PublishedGuesting on podcasts is a hot way to tap into other people’s audiences, boost authority, expand your reach, establish partnerships and well, grow your list, leads and business.
So let’s make sure you are doing everything to optimize your efforts to get booked on the right shows, with the right message, in front of the right audience so that you can leverage it for leads, content, and sales.
I have interviewed expert podcast booking agencies (tag guests) and gleaned a ton of actionable advice that you can take today to up your podcast guesting game including...
📌 Discover how to present yourself professionally to match the quality standards of top podcasts.
📌 How to use the Cocktail Party Strategy to embrace authenticity and stand out from the crowd
📌 How to craft a compelling one-sheet that highlights your expertise and value proposition.
📌 Why you need to tailor your talk to what people buy
📌 Tips on hiring a podcast booking agency (and when to know you are ready)
Take a listen to these top 10 tips from industry experts…
Head to https://LeverageYourPodcastShow.com to read the blog
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system. Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
>>Learn 3 Ways To Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest
How To Research & Prepare For Podcast Guesting
27m · PublishedDo you get booked on a podcast and wing it, or are you fully prepared to knock it out of the park? I have Podcast Booking Agency owner Noemi Beres on the show to share how she coaches her clients to research the show and how to prepare to be a successful guest so you can get more ROI from the relationship and opportunity.
The conversation covers topics like finding the right podcasts, building relationships with hosts, and the do's and don'ts of being a great podcast guest.
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How to find (and research) the RIGHT shows to guest on to get in front of your ideal client
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Discover whether pre-interview chats are a valuable investment of your time or a mere distraction.
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How to craft compelling interview topics that will get you booked and engage the audience
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What to do AFTER the interview and why it’s important to get more ROI out of the interview
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Identify the essential traits of a standout guest while navigating common pitfalls that hinder bookings and lead generation.
Head to https://LeverageYourPodcastShow.com to read the blog
>>>3 Ways To Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Get the free guide & checklist at https://www.leverageyourpodcast.com/guest
From Podcast To Speaking Engagements - Strategies for Emerging Speakers
41m · PublishedImagine feeling confident on stage, connecting with the audience, getting leads and clients and having a talk that impacts more people. This can be you even if you feel like diamond in the rough or best kept secret because Speaker Consultant and Agent Antoniette is going to show you how to craft your vocal brand, stand out, get booked and maximize your success.
Here’s what you’ll learn in this episode:
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What makes a hidden gem as speaker (ie is this YOU?)
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How to develop a speaker brand identity (and ensure your signature talk matches)
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Develop a signature talk that represents your brand but impacts the audience
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The difference between sizzle reels, demo reels, and pro clips for speakers
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Why monetizing speaking engagements goes beyond just speaker fees (think impact with the audience)
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How she turned a disappointing speaking engagement into a $33,000 opportunity
Head to https://LeverageYourPodcastShow.com to read the blog
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system. Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
>>Learn 3 Ways To Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest
Leverage Your Content & Network To Grow & Scale
45m · PublishedYou know I’m all about leverage - well what about leveraging your network, time and content to get massive results? Patty Farmer gives the lowdown on how to zero in on actual buyers, not just a broad market, and the importance of knowing where these buyers hang out. She talks about the power of partnerships and how to collaborate with those who share your target audience.
Patty's big on giving first—she shares her "podcast sandwich method" for promoting content and the value of authentic connections. She also suggests asking "who do you serve?" to uncover potential collaborations and the benefits of making strategic introductions. Here’s a taste of what we cover:
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How to create a personal distribution channel and expand reach using assets, and relationships
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How to differentiate your target market and target buyers and how it affects marketing strategies.
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How to identify and target ideal clients and partners to leverage monetization opportunities.
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Patty’s unique "podcast sandwich method" for promoting episodes and engaging with other podcast hosts.
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Patty’s system for creating introductions (MIND BLOWING) to build valuable connections (and make it easier!)
Head to https://LeverageYourPodcastShow.com to read the blog
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system. Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
How To Choose The Best Social Media Scheduler
24m · PublishedConsistent content is key, along with repurposing and leverage your podcast content (yup as a guest or host).
And what comes with creating content? Scheduling content.
I’ve used a LOT of different social media schedulers and even posted natively on the platforms. With so many options it can be super confusing to know which scheduler is the BEST one to use or even what features are available, what they are and why they are important.
This episode is to share what features I love the most and what I look for in a scheduler.
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Benefits of social media schedulers for podcasters
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Factors to consider when choosing a scheduler (what to look for)
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What features you’ll want for scheduling videos, reels and shorts
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Why the ‘first comment’ feature is key right now for broader reach (and call to actions)
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What you want to look for besides ‘features’s to choose the best scheduling tool
Head to https://LeverageYourPodcastShow.com to read the blog
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system. Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
Energize Your Speaking Skills With Qigong
37m · Published“Energy” is more than healing modalities like acupuncture or body work — it shows up in the stories you tell, both in terms of WHAT you say and HOW you say it. So how you show up and speak on stage matters.
I had such a powerful conversation with Qigong Master, speaker, presentation mentor Vicki Dello Joio about how to craft a compelling story, conquer stage fright and have a magnetic presence on stage to impact the listeners in a bigger way.
A Taste Of What Is Covered:
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How Qigong principles can enhance a speaker's energy, presence and connection with the audience.
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How aligning passion, presence and power to help you inspire and motivate your audience
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How to craft compelling stories that emotionally engage audiences.
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Tips for overcoming stage fright and setting intentions before speaking engagements.
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Harnessing energy and charisma for powerful speaking engagements.
Key Moments:
00:03 Intro to Qigong
04:12 The Power of Energy in Public Speaking
10:39 Storytelling to Connect with Your Audience
14:27 Tips for Engaging Your Audience
19:07 Creating a Powerful Presence On Stage
29:36 Tips for Effective Communication and Connection
Head to https://LeverageYourPodcastShow.com to read the blog
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system. Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
>>Learn 3 Ways To Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest
Podcast Guesting Strategies - From Niche Targeting to Networking
36m · PublishedPodcast guesting is more than simply being asked questions on a podcast and then expecting a flood of leads. You have to be strategic, and intentional, and leverage it fully to get the most benefits. Today I chat with Guest Experts On Air owner and visibility expert Josef Schinwald about how to get booked on high-end podcasts, why you should be niche targeting, what makes a good guest, and how every podcast is a networking event.
🎙️ How to get booked on high end podcasts and the impact it can have for your visibility
🎙️ What makes a good podcast guest and what mistakes to avoid
🎙️ How to craft compelling stories that resonates with the audience
🎙️ Niche targeting
🎙️ How to leverage your interviews for collaborations and partnerships
00:00 Intro
03:44 Elite Podcasts and Audience Research
10:14 Maximizing Podcast Guest Opportunities for Niche Targeting and Brand Visibility
18:18 Using Podcasting For Networking Opportunities
22:23 Qualities of a Good Podcast Guest and Crafting a Compelling Story
26:28 Mastering the Art of Podcast Guesting Tour Marketing
29:40 Building Meaningful Online Relationships
33:08 Tips For Pitching Podcasts
Head to https://LeverageYourPodcastShow.com to read the blog
>>>> Get this FREE Guide 7 Checklist For 3 Ways To Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales
https://www.leverageyourpodcast.com/guest
Leverage Your Podcast Show has 263 episodes in total of non- explicit content. Total playtime is 133:04:30. The language of the podcast is English. This podcast has been added on August 26th 2022. It might contain more episodes than the ones shown here. It was last updated on May 6th, 2024 07:10.