In the Sauce
by Heritage Radio NetworkA podcast about building consumer product (CPG) startups. When Haven's Kitchen launched its fresh sauces in grocery stores across the U.S., founder Alison Cayne knew they were jumping into something crazy. In her effort to get educated, she started meeting with everyone she knew and respected who could advise her - from operations and supply chain gurus to brand marketing and social media mavens. Then she started having those conversations as a podcast so that other entrepreneurs can learn from them as well. This is the story of building Haven’s Kitchen. But it’s also the story of every growing business. Because we’re all In the Sauce.
Copyright: © 2018 Heritage Radio Network
Episodes
Building a Better Cash Cycle
1h 3m · PublishedGreg Wank is a partner at and the leader of Anchin's Food and Beverage and Branded CPG Practices. On this episode of ITS, Greg and Ali talk margins, working capital, cash, and taxes. As Greg says, it's not just that the game has changed in 2023, it's that playing field is completely different.
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Building Personally
1h 0m · PublishedErica Rankin is the founder and Chief Everything Officer at Bro Dough; a functional cookie dough available in Canada soon to launch a new line in the USA. On this episode of ITS, Erica tells Ali how she built her massive (60k+) Linkedin community and TikTok following (200k+) and how vulnerability and honesty have helped her grow and pivot her business.
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Building with the Whole Oat (and Family)
59m · PublishedChristina Dorr Drake is the CEO and co-founder of Willa's, the only oat milk that uses whole, organic oats. On this episode of ITS, Christina and Ali talk about the alt-milk landscape, the resurgence of real sustainability, and how Christina managed launching mid pandemic and mid cancer diagnosis.
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Building the Building Muscle
39m · PublishedMichelle Cordeiro Grant is the founder and CEO of Gorgie, the first clean energy drink built by women, for everyone. Prior to building Gorgie, Michelle founded Lively, a "leisurée" brand that she grew from concept to an $105M acquisition three years later. On this episode of ITS, Michelle talks about the mental muscle of entrepreneurship, why she thinks of Red Bull as the Victoria's Secret of the energy drink market, and what it really means to crowd source a CPG product.
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Building with a Broker
58m · PublishedKari Pedriana is Co-Founder and CEO of Green Spoon Sales, the national natural food and beverage sales broker, specializing in emerging CPG brands, including Primal Kitchen, Lesser Evil, Quinn Snacks, Smart Sweets, Chomps and Midday Squares. On this episode of ITS, Kari breaks down the broker role, how to best think of relationships with distributors, selling trade shows vs. marketing trade shows, and why Green Spoon launched its accelerator program, take root.
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Building for Next Year
50m · PublishedMonica Watrous is the managing editor of Food Business News, which covers the latest trends, innovations and developments in the food and beverage industry. On this episode of ITS, Monica and Ali talk Expo West: Trends, highlights and lowlights. They also talk about trade industry press and what shifts Monica is seeing in the natural food industry.
Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member!
Photo courtesy of Sosland Publishing Company
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Building a Flywheel
1h 7m · PublishedGrace Clarke is a marketing all-star who helps companies translate their visions and values into high-growth marketing programs. On this episode of ITS, Grace and Ali talk about Grace's road (Allure, Town and Country, Madewell, Derris, Graza, Jones Road, Curology...), how she helps emerging brands ask themselves, "Why, Why, and then Why again," and what every brand should be doing early on to set the foundation for success.
Photo courtesy of Spencer Kohn.
Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member!
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Building ButcherBox
57m · PublishedMike Salguero is the founder and CEO of ButcherBox, the incredible subscription service that delivers a variety of 100% grass-fed meat, wild-caught seafood, free-range poultry, and more, straight to your home. On this episode of ITS, Mike shares the story of how BB went from a 15k kickstarter to a $600m business, all without outside funding. On top of that, they've been profitable since day one. Ali may or may not get a little choked up when Mike talks about the loneliness that comes with being a founder, and how he drives his life toward energy-producing, not energy-sucking interactions.
Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member!
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Building with Simplicity
1h 1m · PublishedJustin Gill is the Founder of Bachan’s, The Original Japanese Barbecue Sauce. On this episode of ITS, Justin and Ali talk Costco, building a team, and the simple principles that have lead Bachan's to grow into over 14,000 retail doors in 3 years.
Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member!
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Building Big Bets on Little Places
1h 8m · PublishedGreg Lorenzo is Head of Marketing at Stockeld Dreamery, and prior to that, led marketing at Super Coffee. On this episode of ITS, Greg shares lessons from over 15 years of experience strengthening brands through experiential marketing, behavior analysis, and insights. His secret weapon is gathering lots of data and creating action plans for the team. Lots of books and studies in this episode!
Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member!
In The Sauce is Powered by Simplecast.
In the Sauce has 234 episodes in total of non- explicit content. Total playtime is 220:24:11. The language of the podcast is English. This podcast has been added on August 30th 2022. It might contain more episodes than the ones shown here. It was last updated on May 3rd, 2024 09:41.
