Media Sales Mastery
by Jamie WoodMedia Sales Mastery exists to help you survive and thrive in the media sales industry. In each episode we arm you with information, insights and instantly applicable techniques from some of the world’s top media sales thought-leaders.
Copyright: Jamie Wood
Episodes
Practical & Tactical
54m · PublishedBrian Gallagher, Chief Sales Officer at SCA joins to provide 6 practical solutions to 6 common tactical issues in Media Sales. Connect with Brian on Linkedin More about SCA at www.sca.com.au
For exclusive content and a chance to pick the topic and guide the show, connect with Jamie on LinkedIn.
Edited, Hosted and Produced by Joanne Helder
Music by Donyea Goodman at donyeamusic.biz/onlinestore
Simplifying the complex sale
44m · PublishedClare Whiteman joins to unpack the very specific subject of selling a multi-product / multi-dimensional media offering.
Connect with Clare on Linkedin
Find out more about institute of Creative Arts and Technology
For exclusive content and a chance to pick the topic and guide the show, connect with Jamie on LinkedIn.
Edited, Hosted and Produced by Joanne Helder
Music by Donyea Goodman at donyeamusic.biz/onlinestore
Crafting Killer Creative
1h 10m · PublishedLive coaching session
51m · PublishedOur first ever live listener coaching session!
Ben joins from New Zealand for a one on one coaching session with Jamie.
We cover off different approaches to prospecting in a post-covid world & how to fill your calendar with high return and high leverage activity
Connect with Ben on LinkedIn.
For exclusive content and a chance to pick the topic and guide the show, connect with Jamie on LinkedIn.
Edited, Hosted and Produced by Joanne Helder
Music by Donyea Goodman at donyeamusic.biz/onlinestore
Recession-proof selling
38m · PublishedOur returning guest is Nisar Malik – Sales Director of Effect at Viacom CBS.
Connect with Nisar on LinkedIn
For exclusive content and a chance to pick the topic and guide the show, connect with Jamie on LinkedIn.
Edited, Hosted and Produced by Joanne Helder
Music by Donyea Goodman at donyeamusic.biz/onlinestore
Sales E.Q.
1h 5m · PublishedRichard Wentworth-Ping of Wentworth People joins to unpack the 4 facts of Sales E.Q.
Connect with Richard on LinkedIn
More about Wentworth People: www.wentworthpeople.com.au
For exclusive content and a chance to pick the topic and guide the show, connect with Jamie on LinkedIn.
Edited, Hosted and Produced by Joanne Helder
Music by Donyea Goodman at donyeamusic.biz/onlinestore
Fanatical forecasting
42m · PublishedAlex Whitlock of Momentum Media joins to unpack the world of forecasting!
Connect with Alex on email [email protected]
Find out more about Momentum Media at momentummedia.com.au
For exclusive content and a chance to pick the topic and guide the show, connect with Jamie on LinkedIn.
Edited, Hosted and Produced by Joanne Helder
Music by Donyea Goodman at donyeamusic.biz/onlinestore
Relationship Management Masterclass
38m · PublishedRelationship management is something of a catch-all expression and can mean many things to many people. In the context of media sales we often think of relationships as simply having a great rapport. Relationship management extends well beyond just getting along with a client, It’s actually all-encompassing and is about being the connective tissue between your media publisher and the client’s business.
John Dawson, Advertising Trainer from Seven West Media joins to unpack this one.
Connect with JD on Linkedin
For exclusive content and a chance to pick the topic and guide the show, connect with Jamie on LinkedIn.
Edited, Hosted and Produced by Joanne Helder
Music by Donyea Goodman at donyeamusic.biz/onlinestore
Selling multi-platform media
37m · PublishedWhether you work in legacy media like print, tv, radio;
or digital, trade or event based media ….it’s very likely that you sell more than just a single medium or product.
Selling multi-platform media solutions is an increasing challenge and opportunity for the industry.
Get it wrong and you can quickly find yourself missing revenue opportunities, burning client relationships, spending a lot of time on unfocused and low-return activities.
If you can get it right, the opportunity to future-proof your career and offer a richer and more robust media solution for your clients is immense.
Our guest today is Helen Coston of Inktop, a specialist media sales training and consultancy agency that helps publishers and media sales teams achieve their commercial ambitions.
Connect with Helen on Linkedin
More from Inktop
Inktop blog
For exclusive content and a chance to pick the topic and guide the show, connect with Jamie on LinkedIn.
Edited, Hosted and Produced by Joanne Helder
Music by Donyea Goodman at donyeamusic.biz/onlinestore
Refining your sales process
34m · PublishedRoy Hawker of Hawker Media joins to discuss refining your sales process.
Whether you’re selling media direct to SME’s or via an agency to a big multi-national corporation, having a clean and consistent sales process is non-negotiable.
If you want to grow your customer base, if you want to improve the quality of your work (and in turn, your win rate), if you want to build campaigns that really generate a return on investment for your advertisers, if you want to minimise your anxiety when workloads get higher; You need a repeatable sales process.
Connect with Roy on Linkedin
More from Roy & Hawker Media:
www.hawker-media.com
www.inboundmediasales.com
www.advertiserflightclub.com
Find the book “fun is a serious business”.
For exclusive content and a chance to pick the topic and guide the show, connect with Jamie on LinkedIn.
Edited, Hosted and Produced by Joanne Helder
Music by Donyea Goodman at donyeamusic.biz/onlinestore
Media Sales Mastery has 88 episodes in total of non- explicit content. Total playtime is 64:01:29. The language of the podcast is English. This podcast has been added on August 30th 2022. It might contain more episodes than the ones shown here. It was last updated on May 16th, 2024 21:11.