Bombshell Business Podcast with Amber Hurdle

This week I sat down with my amazing friend, Jennifer Eggers, to discuss her perspective on adaptive leadership. She shares how an incorrect medical diagnosis led her to the realization that resilience, at its core, is about the ability to reinvent oneself. Jennifer uses that experience, along with decades of coaching c-level executives, to work with leaders and organizations facing disruption to improve their capacity to adapt. In this engaging conversation Jennifer and I discuss: Recognizing your influence and stepping into your power The unwritten way of how to get promoted and the importance of internal networking Focusing on your personality and how to use it to your best advantage Resilience is the number one skill leaders need Moving from resilience to reinventing yourself in order to be relevant in your industry You do not want to miss the great insights and actionable advice Jennifer shares so tune in on your favorite listening app, on the website, or watch it on YouTube! About Jennifer Eggers Jennifer Eggers is the founder and President of LeaderShift Insights, Inc. The firm works with leaders and organizations facing disruption wanting to increase their capacity to adapt so they can emerge stronger and more effective faster. A professional speaker, coach, and consultant, Jennifer is an innovative leadership, talent, and organization development executive with a passion for creating insights that drive business results. She is known for facilitating high-stakes meetings with challenging stakeholders. Her book, co-authored with Cynthia Barlow, “Resilience: It’s Not About Bouncing Back,” is an international bestseller and available on Amazon. Connect with Jennifer LinkedIn: https://www.linkedin.com/in/eggers/ Facebook: https://www.facebook.com/LeaderShiftInsights Twitter: https://twitter.com/JenniferEggers Email: [email protected] Website: www.leadershiftinsights.com Leadership Reengagement Plan: https://leadershiftinsights.com/leadership-reengagement-plan/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Today, copy-writer extraordinaire Lucy Bedewi shares how rejection led her to turn inward, using her extensive writing experience to create My Write Hand Woman, a company with strategic messaging and bold copywriting for brands that want to stand out and scale rapidly. Our discussion includes: Losing her first job out of school in just 90 days and how she matched a corporate writing salary as an entrepreneur in the next 90 days! Being the smallest fish in your community The importance of how you start your day:  Journaling Affirmations Personal Development Writing in a human-centric way  Developing and using your brand voice Showing up more as yourself each day To hear all that Lucy has to share, and learn more about the importance of your copywriting, tune in on your favorite listening app, on the website, or watch it on YouTube! About Lucy Bedewi Lucy Bedewi is the copywriter behind the brand My Write Hand Woman. She specializes in writing personality-packed copy that converts for women-run businesses. She started her business straight out of college at age 21 and made 6-figures in her first full year in business. She’s the writer behind global companies, fast-growth start-ups, world-famous bakeries, 7-figure coaches, and many creative entrepreneurs. She uses the client’s brand voice and zesty humor to help companies stand out online, create a fun brand presence, and scale much faster. Connect with Lucy Instagram: https://www.instagram.com/mywritehandwoman/ Website: https://www.mywritehandwoman.com/contact Free Quiz: www.findmybrandvoice.com Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode we showcase some of our most popular guests from 2022 and highlight their answer to the question I ask at the end of each episode: “What parting piece of advice would you give a Bombshell: a bold, brave, unwaveringly confident woman in business?” Tune in to hear the wisdom for the following episodes: Personal Development Cannot Happen Without Personal Disruption with Pauline Nguyen (120) Personal Growth as the Path to Personal Power with Annie Holcombe (148) Creative Careers: Making a Living with Your Ideas with Jeff Madoff (142) From Impoverished Immigrant to Successful IT Bombshell Business Owner with Alejandrina Aguilar (156) Surviving and Thriving Through an Economic Downturn with Tom Park (139) The 5 Step Formula to Moving Past “Failure” with Tiffany Napper (138) The Magic of Surrender with Kute Blackson (154) Up Your Leadership Game with EQ with Kathleen Riessen (136) Growing Your Brand with a “Wow” Factor with Robin Craigen of Moving Mountains (147) Where Business Strategy Meets Economics with Dr. Mary Kelly (133) Get Out of My Head with Andrew McConnell (127) Gender Equity and Empowering Women with Jane Finette (124) Money Mindset Madness with Chana Mason (119) We can’t wait to record some new episodes with the amazingly talented guests we have lined up for you. Tune in on the website, on your favorite listening app or check it out on YouTube! Learn more about your ad choices. Visit megaphone.fm/adchoices

Today, marketing pro Rebecca Lombardo shares her story of tenacity and continuous self growth that eventually led her to realizing her dreams. Rebecca shares: How pushing through for just one more day landed her in LA working her dream job Her process of breaking through a limited mindset and getting out of her own way The aha moment that led her to branching out on her own entrepreneurial journey How she and her business partner leveraged their individual strengths to build a unique, trustworthy brand from day one Her journey in building a new way of booking online travel that ensures guest satisfaction To hear more of Rebecca’s amazing story and how to find your own success path, tune in on your favorite listening app, on the website, or watch it on YouTube! About Rebecca Lombardo Rebecca went from being unemployed, homeless, sleeping in her car at 30 years old to standing in Jackson Hewitt, Kraft Heinz and Revlon boardrooms in Manhattan giving the CEOs marketing advice. She now has an amazing husband and 2 boys and co-founded a company. Tra-la-la! Also, Rebecca was one of NBC news' first backpacking journalists to Africa in 2002, went to Ukraine teaching writing, and then Japan for Yahoo Travel...She is also the fiction author of Finding Cover. Connect with Rebecca Email: [email protected] Website: https://theonehundredcollection.com/ LinkedIn: https://www.linkedin.com/in/rebeccabredholt/ Instagram: https://www.instagram.com/rebeccalombardo/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In today’s episode money coach Mikelann Valterra shares her tools and processes to help you take control of your finances, become financially clear and focused, and thrive. Together we explore the following concepts: Why is a personalized spending plan the ultimate tool to creating a life you love? What is your money autobiography? What are the three main types of money personalities? What is “money fog” and why does it cause so much financial anxiety? How does high earning trap people (golden handcuffs) in the “money life drain” and what is the way out? What does “financial elegant simplicity” mean and how does it supercharge your money life? Why is having an engaging hobby or passion—like Tango—a key to enjoying your life, and how do you find the financial resources for it? To learn more about the emotional and psychological effects money has on all of us, tune in on your favorite listening app, on the website, or watch it on YouTube! Links & Mentioned Resources Free E-book: 7 Step process “How to stop stressing about money & create a life you love” About Mikelann Valterra Mikelann is an author, keynote speaker and money coach who helps women transform their relationship with money to create a life they love. For over 20 years, she has been a thought leader in the field of Financial Psychology. Her strong background in emotional intelligence, paired with her practical money strategies enable her clients to consciously design their life, while escaping financial stress and anxiety. When she’s not working with clients, you can find Mikelann on the dance floor, indulging her love of Argentine Tango. Connect with Mikelann Email: [email protected] Website: https://www.seattlemoneycoach.com/contact/ Facebook: https://www.facebook.com/MikelannSeattleMoneyCoach Instagram: https://www.instagram.com/seattlemoneycoach/ Twitter: http://www.twitter.com/mikelann YouTube: https://www.youtube.com/user/SeattleMoneyCoach Pinterest: https://www.pinterest.com/seattlemoneycoach LinkedIn: https://www.linkedin.com/in/mikelannvalterra/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In today’s episode high-tech marketer Martha Aviles shares her story to give other women, especially minorities, the encouragement to continue pushing forward in their careers - even when it seems impossibly hard.  Our discussion dives deeper into: How to acknowledge your own self-worth as an employee and negotiate pay raises. She explains how she once asked her supervisor for a 30% pay raise – and got it. How to “operate scared” and to speak up and present your worth through facts and accomplishments. How she broke the glass ceiling as a Latina in technology to become a top executive in the hot Austin tech scene. How to be bold and not look back. Martha had to leave her dream job after being forced to lay off 70% of her staff due to the oil and gas industry tanking. What opportunities are available for women – especially minority women – in technology, and why she thinks more women don’t take advantage of them.  To learn more about the value of empathy and self-worth, and how to be fierce yet professional, tune in on your favorite listening app, on the website, or watch it on YouTube! About Martha Aviles Martha Aviles is VP of Marketing at Austin-based Talroo, the data-driven job and hiring event advertising platform that helps businesses reach the candidates they need to build their essential workforce. With 20 years of high-tech marketing experience in SaaS, semiconductor, networking, and network security at start-ups, private, and public companies, she is a fierce marketing leader. Martha has a gift for building and growing high-performance marketing teams, corporate brands, and inspiring thought leadership. Her extensive experience includes lead generation, integrated marketing, product marketing, digital marketing, public relations, brand management, analyst relations, and crisis communications. In addition, she has successfully led through 20+ mergers and acquisitions, including managing several integration and acquisition exits. Prior to joining Talroo, Martha held senior leadership roles in marketing at RigUp (now Workrise) and Enverus, both of which have reached Unicorn status in Austin. Martha is an MBA graduate from the University of Texas and holds a BBA from Texas A&M University. Connect with Martha https://www.linkedin.com/in/maviles/ [email protected] Learn more about your ad choices. Visit megaphone.fm/adchoices

Let’s talk about the five things you should add for a successful year and talk about the five things you need to leave behind in 2022!   Five things to leave behind in 2022 #1. Leave behind at least one person who takes energy and doesn’t give energy to you.   #2. Leave behind at least one activity that moves you away from your goals.   #3. Leave behind at least one belief that has no evidence to support it.   #4. Leave behind at least one habit that keeps you from being your best.   #5. Leave behind at least one tool or expense you don’t use or need.   When you leave these five things behind it will open up space for the people and opportunities that align with your values, needs, and life’s goals. Five things to establish for a successful 2023 Next up, we cover the five things you can establish for a successful new year. Meaning if you decide on these things, it will give you inspiration and practical direction to tackle your new year in a way that supports who you want to become and what you want to accomplish.  I have gone through this process every year for more years than I can count, will share my own five things and I hope you can find value in one or more of these.  Pick your word of the year. Pick your mantra for the year. Pick your song of the year. Create a vision board. Create goals. And yes! This process works. My years don’t always go exactly as planned, but I always end up grateful for the continuous progress afforded to me year after year because I was intentional. I hope the same for you. Happy new year! Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode features my friend of many years, Matt McWilliams, who is the undisputed king of affiliate marketing, at least in my corner of the internet. That’s why I loved sharing his actionable advice in such simple and understandable ways. In this episode, we talk about: How to gain clarity on the exact steps it takes to start, grow, and monetize your online platform. How to ​build up the confidence necessary to share your message with the world. ​ Why you deserve to create a good income doing what you love, and  How to acquire the tools and strategies needed to succeed with an online business and build your own online platform. If you are looking for a way to create an income online or are looking for a way to create other income streams in a highly strategic way, this episode is for you! Tune in on your favorite listening app, on the website, or watch it on YouTube! About Matt McWilliams Matt McWilliams is a four-time affiliate manager of the year who helps online business owners make money as an affiliate and leverage the power of affiliate partners to grow their businesses. Entrepreneurs and companies such as Tony Robbins and Dean Graziosi, Shark Tank's Kevin Harrington, Stu McLaren, Adidas, Ryan Levesque, Lewis Howes, Shutterfly, Michael Hyatt, and Jeff Walker have trusted Matt McWilliams to run their affiliate programs and coach their affiliate teams.  Connect with Matt Matt’s Toolbox: https://www.mattmcwilliams.com/toolbox Matt’s Website + Free Gift: https://www.mattmcwilliams.com/mmcfirst100optin Links & Resources Pre-order Matt’s new book, Passion Into Profits: https://passionsintoprofitsbook.com/amber Episode 119: Money Mindset with Chana Mason https://amberhurdle.com/money-mindset-madness-with-chana-mason-119/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Alejandrina Aguilar came from a very low-income background and started working at the age of five years old in Mexico. Her mother went to the U.S. before her to make a better life for her, as she waited years for her mother to earn enough money for her daughter to join her. “Allie” endured significant challenges to become the Bombshell Business Woman she is today, owning an IT firm and serving on multiple boards in the largest urban economy in Florida and the 12th largest in the U.S., Miami…in a male-dominated industry,  no less. She shares her story with you to prove that you can achieve anything you set your mind to.  Yet as inspiring as her story is, we also get into her area of expertise: information technology. She breaks down her basic checklist of what any business should receive from its IT provider. Allie says the goal is to manage and maintain instead of breaking and fixing, as the solution often costs far more than the maintenance. “Recovering is harder than protecting,” Allie touts, and she is specific about how things can spiral out of control without a solid IT foundation. I met Alejandrina and her fabulous mom at one of the events I spoke at in Miami in 2022 and was instantly drawn her to subtle confidence. You know I’m BIG on owning your personal power, and Allie offers that in spades, despite all of the obstacles she faced. If you are looking for one-part incredible inspiration and one-part actional business advice, this episode is for you! As always, you can tune in on the website and check out the show notes, listen on your favorite podcast app, or watch it on YouTube. About Alejandrina Aguilar Alejandrina founded Stellar IT Solutions in 2016. Since then, her team has provided professional and innovative IT services and solutions for businesses throughout South Florida. Allie is committed to excellence and goes above and beyond to provide her clients with the top-level support and service they deserve.  Outside of Stellar IT, Allie serves as treasurer for the Women’s Miami-Dade County Chamber of Commerce Board of Directors. She also sits on the advisory council for Code/Art and the advisory Board for women for Success.  Connect with Alejandrina Aguilar Website: www.StellarIT.net LinkedIn: https://www.linkedin.com/in/alejandrina-aguilar/ LinkedIn Company Profile: https://www.linkedin.com/company/stellaritsolutionsmiami Facebook: https://www.facebook.com/stellaritmiami Instagram: https://www.instagram.com/stellaritsolutions/ Learn more about your ad choices. Visit megaphone.fm/adchoices

You won’t want to miss this episode where my guest, Nina Simons, engages us in a fascinating discussion on leadership that is probably unlike one you’ve experienced before. I’m throwing out floaties to those who need them because we are swimming in the deep end this entire episode! (My favorite!)  Some takeaways from this chat include: How to step into leadership by surrounding yourself with other women leaders so you can support and accelerate each other’s learning. (And men need this, too! It’s not always a “good ol boy’s club.” It could be strong male bonds that are needed as much as women need to support women!) What leading with diversity and equity at the forefront looks like, and how belonging is such an easy offer to extend. What relational intelligence is and how prioritizing relationships in designing and planning projects and outcomes is critical for success. Carl Jung’s feminine vs. masculine energy concept and how our society has historically devalued the qualities we associate with feminine and hyper-value the qualities we associate with masculine, despite the fact we all have both. What has changed since the pandemic, and how our illusion of certainty and security was ripped away. What Bioneers is up to by guiding the healing of our relationships with ourselves, each other, and the Earth… …plus SO much more. This episode is a must-listen-to for any woman who struggles with limiting beliefs and any man who wants to better understand the history of women and how we have arrived at where we are today emotionally and psychologically. Tune in on the website, on your favorite listening app, or check it out on YouTube! About Nina Simons As co-founder and Chief Relationship of Bioneers.org, Nina Simons draws on her extensive experience with multicultural leadership development in her work as a social entrepreneur, producer, and culture worker passionate about reinventing leadership, restoring the feminine, and establishing racial, gender, and environmental equity. She is the author of the award-winning second edition of Nature, Culture & the Sacred: A Woman Listens for Leadership, which is available in paperback, kindle, and audiobooks.  She has experience in non-profit, for-profit, and philanthropic organizations, so I am so happy to share her knowledge and comprehensive perspective with you today. Connect with Nina Simons LinkedIn: https://www.linkedin.com/in/nina-simons/ Amazon Author Profile: https://www.amazon.com/Nina-Simons/e/B07NJJG7FF%3Fref=dbs_a_mng_rwt_scns_share Nina’s Website: https://www.ninasimons.com/ Bioneer’s Website: https://bioneers.org/peoples/nina-simons/ Buy Nina’s Book, Nature, Culture and the Sacred: A Woman Listens For Leadership https://tinyurl.com/45fy3umn Learn more about your ad choices. Visit megaphone.fm/adchoices