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34:54

I_STREAM

by Strategic Consortium of Intelligence Professionals (SCIP)

SCIP's newest podcast, I_STREAM, features conversations about competitive strategy and the broader intelligence ecosystem with some of the most interesting professionals in business, academia, and beyond. I_STREAM is powered by SCIP, the non-profit that supports the competitive intelligence & strategy community with best practices, training, connections, and ethical guidelines. 

Copyright: © 2024 I_STREAM

Episodes

The Role of Academia in the Intelligence Consortium with Paul Santilli featuring Jonathan Calof

17m · Published 30 Nov 22:00

Join us in this special episode as we delve into the SCIP IntelliCon Euro 2023 conference in Prague, focusing on the enriching Academic Track with renowned expert Jonathan Calof. Explore the thought-provoking academic modules presented during the event, featuring discussions on cutting-edge research, trends, and insights in the field of competitive intelligence. Gain a snapshot of the engaging dialogue that unfolded, offering a unique blend of academia and practical intelligence strategies from SCIP IntelliCon Euro 2023.

Running An Intelligence Based Organization ft. Paul Santilli

25m · Published 02 Oct 21:00

Discover the keys to running an intelligence-based organization in the latest episode of the "Raising the Bar" podcast with Allison De Paoli, featuring SCIP's CEO, Paul Santilli.

The Buzz - IntelliCon - Get Excited! - Sneak Peak

4m · Published 02 Oct 20:00

Get a sneak peek into the excitement of IntelliCon Euro 2023, where intelligence meets innovation! This event brings together the most diverse global community of competitive intelligence experts for best practice sharing, education & training, and connecting with peers. Visit our website to learn more and register today!

Introduction I_STREAM Powered by SCIP

4m · Published 28 Sep 16:00

Dive into the world of intelligence and strategy with I_STREAM, your gateway to insights from industry leaders and experts.

Understanding Gen Z: Demography, Attitudes & Data (By A Gen Z)

54m · Published 06 Oct 20:00

With Generation Z rising in the workforce and in purchasing power, understanding their attitudes and values has become a priority for Fortune 500 companies across sectors. Amidst a sea of new research on this cohort, what cuts to the core of this generation's unique lifestyle habits and, ultimately, purchasing habits? Compelling insights and continual monitoring can be developed by leveraging textual data at scale, especially from niche and mainstream social channels. Using NLP and analytical strategies with social channel data offers a 24-hour focus group with this cohort to garner insights on everything from traveling preferences to specific product launch reactions.


In this podcast led by Nicole Seredenko thought leader (and member of the Gen Z cohort) from Netbase Quid learn how you can use advanced competitive intelligence and expand the possibilities of how your organization can leverage textual data. This podcast will cover:

  • Ways to garner demographic insights via social media data – and cut through the noise
  • Leveraging complimentary datasets for robust generational insights
  • How the voice of Gen Z enables more effective drug rollout strategies
  • Understanding how Gen Z values manifest in their alcohol preferences and habits

Understanding Gen Z: Demography, Attitudes & Data (By A Gen Z)

54m · Published 06 Oct 20:00

With Generation Z rising in the workforce and in purchasing power, understanding their attitudes and values has become a priority for Fortune 500 companies across sectors. Amidst a sea of new research on this cohort, what cuts to the core of this generation's unique lifestyle habits and, ultimately, purchasing habits? Compelling insights and continual monitoring can be developed by leveraging textual data at scale, especially from niche and mainstream social channels. Using NLP and analytical strategies with social channel data offers a 24-hour focus group with this cohort to garner insights on everything from traveling preferences to specific product launch reactions.


In this podcast led by Nicole Seredenko thought leader (and member of the Gen Z cohort) from Netbase Quid learn how you can use advanced competitive intelligence and expand the possibilities of how your organization can leverage textual data. This podcast will cover:

  • Ways to garner demographic insights via social media data – and cut through the noise
  • Leveraging complimentary datasets for robust generational insights
  • How the voice of Gen Z enables more effective drug rollout strategies
  • Understanding how Gen Z values manifest in their alcohol preferences and habits



The Dichotomy of CI Customers: How to Package CI for Different Personas

35m · Published 22 Sep 20:00

Competitive Intelligence teams must align their services to the different levels of their specific business. Everyone has heard of tactical and strategic CI, but this type of dichotomy is missing a major facet of CI. Tactical CI supports sales and its functionality, while strategic CI provides support product marketers in their Go-To-Market strategies by allowing product management teams to prioritize key features for their specific product or service.

In this episode of SCIP IntelliCast, we talk with Datto’s Dustin Ray, Director of Competitive Intelligence about the CI team structure. Dustin shares:

  • The business areas/stakeholders the team supports and how the Datto’s team is structured
  • How to prioritize, segment, and manage CI work to give it focus?
  • How the  impact of technology having how time is spent and how has it changed the value that is delivered to stakeholders.
  • How to manage "fire drill" requests for CI help while still supporting stakeholders without getting bogged down.

The Dichotomy of CI Customers: How to Package CI for Different Personas

35m · Published 22 Sep 20:00

Competitive Intelligence teams must align their services to the different levels of their specific business. Everyone has heard of tactical and strategic CI, but this type of dichotomy is missing a major facet of CI. Tactical CI supports sales and its functionality, while strategic CI provides support product marketers in their Go-To-Market strategies by allowing product management teams to prioritize key features for their specific product or service.

In this episode of SCIP IntelliCast, we talk with Datto’s Dustin Ray, Director of Competitive Intelligence about the CI team structure. Dustin shares:

  • The business areas/stakeholders the team supports and how the Datto’s team is structured
  • How to prioritize, segment, and manage CI work to give it focus?
  • How the  impact of technology having how time is spent and how has it changed the value that is delivered to stakeholders.
  • How to manage "fire drill" requests for CI help while still supporting stakeholders without getting bogged down.

Intelligence at bp: Accelerating the Energy Transition

46m · Published 10 Jul 12:00

Today, the world is on an unsustainable path. Global temperatures have already risen by 1.1 degrees Celsius compared to the pre-industrial baseline used for the Paris goals. The energy system urgently needs to decarbonize – however this also presents tremendous opportunity! In this episode of SCIP IntelliCast, we talk with bp’s Angela McKane about what this means for intelligence professionals, specifically:

  • How to identify and make funding decisions on innovations that will drive the energy transition
  • The technologies and practices bp uses to distribute intelligence to stakeholders and collaborate across the world
  • How bp embraces diverse backgrounds and perspectives in its intelligence team to tackle "bet the company" strategic challenges 

I_STREAM has 75 episodes in total of non- explicit content. Total playtime is 43:38:39. The language of the podcast is English. This podcast has been added on November 23rd 2022. It might contain more episodes than the ones shown here. It was last updated on May 30th, 2024 17:40.

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