I_STREAM
by Strategic Consortium of Intelligence Professionals (SCIP)
SCIP's newest podcast, I_STREAM, features conversations about competitive strategy and the broader intelligence ecosystem with some of the most interesting professionals in business, academia, and beyond. I_STREAM is powered by SCIP, the non-profit that supports the competitive intelligence & strategy community with best practices, training, connections, and ethical guidelines.
Copyright: © 2024 I_STREAM
Episodes
Intelligence at bp: Accelerating the Energy Transition
46m · PublishedToday, the world is on an unsustainable path. Global temperatures have already risen by 1.1 degrees Celsius compared to the pre-industrial baseline used for the Paris goals. The energy system urgently needs to decarbonize – however this also presents tremendous opportunity! In this episode of SCIP IntelliCast, we talk with bp’s Angela McKane about what this means for intelligence professionals, specifically:
- How to identify and make funding decisions on innovations that will drive the energy transition
- The technologies and practices bp uses to distribute intelligence to stakeholders and collaborate across the world
- How bp embraces diverse backgrounds and perspectives in its intelligence team to tackle "bet the company" strategic challenges
Building a Lean Competitive Intelligence Function
56m · PublishedAs more competitors, sources, and key intelligence topics are added, it’s only a matter of time before competitive intelligence processes get jammed. Whether you work for a startup, a scaleup, or a well-established corporation, budgets are limited, team size is limited, time is even more limited. For an intelligence function to deliver maximum results with minimum effort, it has to have processes that are agile.
In this episode of SCIP IntelliCast, we sit down with Fouad Benyoub, Director of Competitive Strategy at Everbridge. Fouad shares recommendations for building a Lean Competitive Intelligence capability, taken from his all new book The Competitive Intelligence Playbook. We’ll address:
- How and when to build a Minimum Viable CI Program
- How to apply Design Thinking principles to CI processes & programs
- What CI can leverage from the Lean toolkit (e.g. CI Kanbans)
- The role of technology (e.g. automation, AI, etc.) in transforming CI processes
Building a Lean Competitive Intelligence Function
56m · PublishedAs more competitors, sources, and key intelligence topics are added, it’s only a matter of time before competitive intelligence processes get jammed. Whether you work for a startup, a scaleup, or a well-established corporation, budgets are limited, team size is limited, time is even more limited. For an intelligence function to deliver maximum results with minimum effort, it has to have processes that are agile.
In this episode of SCIP IntelliCast, we sit down with Fouad Benyoub, Director of Competitive Strategy at Everbridge. Fouad shares recommendations for building a Lean Competitive Intelligence capability, taken from his all new book The Competitive Intelligence Playbook. We’ll address:
- How and when to build a Minimum Viable CI Program
- How to apply Design Thinking principles to CI processes & programs
- What CI can leverage from the Lean toolkit (e.g. CI Kanbans)
- The role of technology (e.g. automation, AI, etc.) in transforming CI processes
How Strategy & Intelligence Work Together at Target
31m · PublishedLeaders need a reputable a source of truth on the external environment. Intelligence can play a key role in serving leaders with these actionable and objective external insights. In this special episode of SCIP IntelliCast, we talk live at IntelliCon with Target’s Robert Bunchek about the lessons he's learned building an intelligence capability that anticipates disruption and informs winning strategies in service of Target leaders. Robert shares:
- How intelligence is structured at Target, and how the team uses different forums to engage with leaders
- How Target cascades intelligence to different functions, balancing consistency with autonomy
- Their approach towards linking intelligence to strategy to implementation
How Strategy & Intelligence Work Together at Target
31m · PublishedLeaders need a reputable a source of truth on the external environment. Intelligence can play a key role in serving leaders with these actionable and objective external insights. In this special episode of SCIP IntelliCast, we talk live at IntelliCon with Target’s Robert Bunchek about the lessons he's learned building an intelligence capability that anticipates disruption and informs winning strategies in service of Target leaders. Robert shares:
- How intelligence is structured at Target, and how the team uses different forums to engage with leaders
- How Target cascades intelligence to different functions, balancing consistency with autonomy
- Their approach towards linking intelligence to strategy to implementation
Competing Beyond the Core
34m · PublishedMany organizations struggle to balance managing the core business with exploring white space opportunities. Consequently, they tend to kill good ideas that don't fit the core, and see their competitive edge slowly decline.
In this episode of SCIP IntelliCast, we talk with Tendayi Viki, award-winning author and corporate innovation expert about:
Innovation tools companies can use to design, test, and iterate white space ideas
- Common mistakes that lead to great ideas getting killed too soon
- Why Competitive Intelligence professionals need to monitor Disruption risk
- Good, Bad, and Ugly uses of the Business Model Canvas
Competing Beyond the Core
34m · PublishedMany organizations struggle to balance managing the core business with exploring white space opportunities. Consequently, they tend to kill good ideas that don't fit the core, and see their competitive edge slowly decline.
In this episode of SCIP IntelliCast, we talk with Tendayi Viki, award-winning author and corporate innovation expert about:
Innovation tools companies can use to design, test, and iterate white space ideas
- Common mistakes that lead to great ideas getting killed too soon
- Why Competitive Intelligence professionals need to monitor Disruption risk
- Good, Bad, and Ugly uses of the Business Model Canvas
Big Data vs. Big Games - A New Approach to Competitive Strategy
43m · PublishedOrganizations are investing enormous sums on technology and skills to get value from Big Data. However, Big Data alone won’t help strategy development. Like anything, we have to be careful to separate the hype from the reality.
In today’s episode of SCIP IntelliCast, we talk with Mark Chussil about:
- Limits of Big Data - The difference between intelligence about competitors vs. intelligence about competing
- Benefits of Big Data for strategy development - Introducing algorithms and strategy simulations into War Games
- Man vs. Machine - How competitive strategy can incorporate data and algorithms to reduce the impact of bias and guesswork
Big Data vs. Big Games - A New Approach to Competitive Strategy
43m · PublishedOrganizations are investing enormous sums on technology and skills to get value from Big Data. However, Big Data alone won’t help strategy development. Like anything, we have to be careful to separate the hype from the reality.
In today’s episode of SCIP IntelliCast, we talk with Mark Chussil about:
- Limits of Big Data - The difference between intelligence about competitors vs. intelligence about competing
- Benefits of Big Data for strategy development - Introducing algorithms and strategy simulations into War Games
- Man vs. Machine - How competitive strategy can incorporate data and algorithms to reduce the impact of bias and guesswork
3 Ways to Turn Transactional Data into Revenue Opportunities
31m · PublishedAlthough strategy and competitive intelligence professionals use a variety of strategic frameworks to contextualize market data, in many organizations, internal transactional data is overlooked and underleveraged. In this episode of SCIP IntelliCast, we talk with Randy Brown about:
- Overcoming common challenges in growth strategy development - Recommendations on how CI can work across departments to overcome organizational (and skills) barriers around insights, strategy & execution
- The value of your internal transaction data - How CI and marketing professionals can use account data already in your CRM to test strategic hypothesis, triangulate against external data you're already using, and identify hidden revenue opportunities
- 3 tools to apply to your transactional data - How to use RFM (Recency Frequency Monetary Value Analysis), GMM, and "Ketchup Mustard" analysis to identify hidden revenue and profit opportunities
I_STREAM has 75 episodes in total of non- explicit content. Total playtime is 43:38:39. The language of the podcast is English. This podcast has been added on November 23rd 2022. It might contain more episodes than the ones shown here. It was last updated on May 30th, 2024 17:40.