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English
Non-explicit
buzzsprout.com
5.00 stars
26:19

B2B Craftworks

by B2B Writing Institute

Fall in love with B2B all over again — and make more money as a freelance or in-house marketing writer.

Copyright: © 2024 B2B Craftworks

Episodes

A Plague on Both Our Houses, "Fun is not an optimization strategy," and Big Dreams [W/Co-host Belinda Weaver]

47m · Published 21 Mar 09:00

Belinda Weaver and I explain our absences. Then we dive into mindset upgrades writers when it comes to taking sick days, brainstorming benefits, and keeping your big "why" front and center.

More about Belinda: 
https://www.copywritematters.com/

More about Sarah:
https://b2bwritinginstitute.com/

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Overrated Freelancing Things, Best Tests, How We Run a Household [W/Co-host Belinda Weaver]

33m · Published 27 Jan 20:00

Belinda Weaver joins me again and we go down yet another rabbit hole about what's monstrously overrated in freelancing, the best tests we've taken, and a look inside how we run our households (hint: both really different🙃). 

More about Belinda: 
https://www.copywritematters.com/

More about B2BWI:
https://b2bwritinginstitute.com/

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Origin story, discovering a "new way," and first phases of freelancing [W/Co-host Belinda Weaver]

41m · Published 23 Jan 13:00
Let's spice things up with a series of cohosts! First up? Copywrite Matters founder Belinda Weaver, who teaches copy business building and copywriting. In part one, we talk about how we got here, Belinda's "back up plan," and Sarah's nepotism hire out of teaching (oops!). 

More about Belinda: 
https://www.copywritematters.com/

More about B2BWI: 
https://b2bwritinginstitute.com/

Support the show

Big Picture Planning for Freelance Writers Heading Into 2023 (Let's Journal Together!)

1h 22m · Published 13 Dec 20:00

Join us as a fly on the wall inside The B2B Moonshot Machine! In this journaling session, we walk through a simple, low-stress way to plan some goals for 2023. Not pie-in-the-sky goals... goals that you can achieve and that will make your life better.

Read the session notes as we go: 
https://docs.google.com/document/d/1wRuSSjaevk73elMYFpb6_2brtu2N6yXDip_zEq8mtTg/edit#

Use the Session Graphic Organizer to do your journaling:
https://docs.google.com/document/d/1tYZZIORHHo1L6DcA4J6RH9Wb5f_9FJUtv3x3dkqJUV0/edit 

Want to join our B2B writing "study group"? Just email [email protected] with the title "Moonshot" and I'll get you the details :). 

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A Better Sentence, Oh My Go**, Leaving My Office, When Selling Feels Like Magic [Friday Update Nov. 4 2022]

13m · Published 04 Nov 19:00

Today I want to share a disgustingly nerdy way to think about sentence structure and meaning. Then I have some news about my office (!). And I launched something that people actually want, which was nice. 

Here's the sentence we talk about: 

"Marketers have the flexibility in data collection and the configuration of unique criteria needed to handle any situation that comes up."

Writer Paradise: 
https://b2bwritinginstitute.com

Support the show

Coffee in a Charleston Cafe, I Can Walk Now (!), 1st 2nd and 3rd Degree in B2B for Better Ideas [Friday Update Oct. 28th]

20m · Published 27 Oct 19:00

Join me for a little coffee and background sounds from Charleston, S. C. I have some really cool news about a huge health update (and improvement!), and a quick tip about creating better ideas for marketing in B2B. 

You should be on this list: 
https://b2bwritinginstitute.com/

B2B Writing Seminar: 
https://b2bwritinginstitute.podia.com/b2b-writing-seminar

B2B Moonshot Machine membership:
https://b2bwritinginstitute.podia.com/moonshot-machine


Support the show

A+ Leisure Week, Accepting Compliments, and a Seminar High [Friday Update Oct. 7th, 2022]

13m · Published 08 Oct 01:00

This week I'm talking about the great job I did not over-working (lol). And something odd I noticed about my schedule (and how I fixed it). I'm high off the B2B Writing Seminar, and I'm excited for the month of October.

Stay in touch by email
https://b2bwritinginstitute.com/join-b2bwi/

Free webinar on writer's block and burnout
https://b2bwritinginstitute.podia.com/burnout-writers-block

B2B Moonshot Machine (New 6-month option!)
https://b2bwritinginstitute.podia.com/moonshot-machine

Support the show

No Go Bro Zone, Clients Don't Read Writer Blogs, I Painted a Cool Rose (!) [Friday Update Sept. 30th, 2022]

19m · Published 30 Sep 15:00

Happy Friday! This is a marketing bro free zone. Also, clients aren't going to read your blogs. Don't write a blog to get clients — get clients to get clients. I also have been making myself go to watercolor class and improv class (and I'm glad I do!). This is.... the Friday update!

More by email:
https://b2bwritinginstitute.com/join-b2bwi/

The Seminar:
https://b2bwritinginstitute.podia.com/b2b-writing-seminar

The Membership:
https://b2bwritinginstitute.podia.com/moonshot-machine

Support the show

"She Freed a Lot of People," How Businesses Work, and My Glorious Planner Arrived [Friday Update September 23rd, 2022]

17m · Published 22 Sep 19:00

Let me share my life motto with you, some thoughts on how businesses work (and how they aren't as manipulative as we think), and alllllll the details about my glorious 2023 Hobonitchi Techo.

Find out more about The B2B Writing Seminar:
https://b2bwritinginstitute.podia.com/b2b-writing-seminar

Stay in touch via email:
https://b2bwritinginstitute.com/join-b2bwi/

Support the show

How to write faster

9m · Published 19 Sep 18:00

Three things I go on and on about to help you write faster AND better. No gimmicks. It's painful, but it works.

Get email:
Sign up at B2BWI

Read this instead of listening:
See the email

Check out the B2B Writing Seminar:
B2B Writing Seminar

Support the show

B2B Craftworks has 55 episodes in total of non- explicit content. Total playtime is 24:08:03. The language of the podcast is English. This podcast has been added on August 20th 2022. It might contain more episodes than the ones shown here. It was last updated on May 5th, 2024 09:10.

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