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Non-explicit
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5.00 stars
26:19

B2B Craftworks

by B2B Writing Institute

Fall in love with B2B all over again — and make more money as a freelance or in-house marketing writer.

Copyright: © 2024 B2B Craftworks

Episodes

The Weirdest Thing I Do (Seriously), Don't Go In That House, Feel Good Going Slow [Friday Update Sept. 2nd, 2022]

21m · Published 05 Sep 20:00

Celebrating Labor Day by spending the morning as a mom and the afternoon as a CEO. Sharing a super weird thing I do to feel good more frequently, talking about THE HOUSE no one wants to go in, and suggesting we could feel better as we go slow. Thanks for listening.

Become a member so we can study this stuff together:
https://b2bwritinginstitute.podia.com/moonshot-machine

Almost writing seminar season (!!):

https://b2bwritinginstitute.podia.com/b2b-writing-seminar

Subscribe by email:
https://b2bwritinginstitute.com/join-b2bwi/

Support the show

The "Goosebumps Cover" Method, Cycles of Emergency, Disney(World)(Land) (?), [Friday Update Aug. 29th, 2022]

16m · Published 29 Aug 18:00

A quick "hello!" after a week at the beach and a week of relatively calm work. Is the "emergency cycle" something we can save ourselves from by being LESS resilient? I dunno. But I'm curious. Thanks for listening.

Check out the membership
https://b2bwritinginstitute.podia.com/moonshot-machine

Check out the seminar

https://b2bwritinginstitute.podia.com/b2b-writing-seminar

Subscribe by email
https://b2bwritinginstitute.com/join-b2bwi/

Support the show

"Nothing is Boring" by Jay Acunzo [Read by Sarah Greesonbach]

16m · Published 10 Aug 10:00

Shared with permission, here's a piece straight from Jay Acunzo's brain to yours. I hope it inspires you to see the beauty in the so-called "mundane" work you may have on your docket for today!


Read Jay's piece here: 
https://jayacunzo.com/blog/nothing-is-boring-how-to-tell-gripping-stories-about-the-seemingly-mundane

Subscribe to Jay's newsletter "Playing Favorites" here: 
https://jayacunzo.com

Subscribe to B2BWI here: 
https://b2bwritinginstitute.com/join-b2bwi/

Support the show

A Life of Leisure, Helping Teachers Escape the Classroom, How Much Time Should Writing Take? [Friday Update Aug. 5th, 2022]

19m · Published 08 Aug 20:00

Hello! In this quick update, I'm talking about my goal for living a leisurely life, a recent webinar to help teachers leave the classroom, about how much time a given writing assignment should take, and my most amazing example of TRUE LEADERSHIP so far (!).

Colossal art blog: 
https://www.thisiscolossal.com/2022/07/pep-carrio-daily-visual-diary/

Subscribe by email: 
https://b2bwritinginstitute.com/join-b2bwi/

"Exit Ramp" free webinar for teachers: 
https://b2bwritinginstitute.podia.com/teachers

Support the show

Apologies to That Facebook Group Dude, Troubleshooting Your Freelance Un-Success, Secret August Fun Thing [Friday Update July 28, 2022]

25m · Published 02 Aug 13:00

Hey there! Let's talk about... My 4000 weeks update and an update on life without Twitter. Reflections on my "risky" 10 years self-employed. The new structure of B2BWI products. My advice for people who can't seem to make this freelance thing work for them.

Links:
See the new product structure! (Link)
The B2BWI Training Catalog (Google Doc)

Support the show

My Second Rooftop Pool Party, Writing at Scale, "Over-Promising" on Writing [Friday Update]

13m · Published 22 Jul 19:00

Welcome to the Friday Update! This week I'm talking a little bit more about my life-changing takeaways from Oliver Burkeman's "4000 Weeks." This book has given me permission to go to pool parties, so that's something, right? Some practical ideas about how writing processes enable scale. And the fear new writers have that they might "over-promise and under-deliver."

Great ideas: 
https://b2bwritinginstitute.com/join-b2bwi/

Buy my brain for the day:
https://b2bwritinginstitute.podia.com/domino/

Support the show

Freelancing With Small Kids Underfoot [Special Q&A]

25m · Published 15 Jul 14:00

A special Q&A about growing a business while you grow a family. Warning: I'm a sarcastic mom.

Check out the full webinar here: 
https://b2bwritinginstitute.podia.com/freelancing-kids

Support the show

Shady Sells, Kid-Free Weekend, Taking Off the Sock [Friday Update]

16m · Published 08 Jul 15:00

Here's a Friday Update about trying to sell a program without being shady, a glorious kid-free weekend, and taking off the Sarah sock. 

Stay in touch by email: 
https://b2bwritinginstitute.com/join-b2bwi/

Support the show

Vulnerable before it's fixed, self-discovery, a rubric for pricing [Friday Update]

24m · Published 24 Jun 14:00

Here's a Friday Update about being vulnerable before the problem fixed, the value of self-discovery, and a rubric for pricing freelance writing. 

The freelance writing pricing rubric: 
https://docs.google.com/document/d/1pmuugwlQcgzslc8hZQq5okNuKCm-Y95Y02AsaewYTTY/edit

Writing process blog post on B2BWI: 
https://b2bwritinginstitute.com/b2b-writing-process/

Stay in touch by email: 
https://b2bwritinginstitute.com/join-b2bwi/

Support the show

The "Qualifications" for Becoming a Copywriter and Mindset Hacks for Beginners [New Interview]

49m · Published 10 Jun 13:00

Christine Gomolka from The Paid Copywriter Podcast was down for a podcast swap! Here's the interview she hosted where we talked about writing "qualifications" and mindset hacks for new writers. It's so good!

Learn more about B2BWI: https://b2bwritinginstitute.com/
Learn more about The Paid Copywriter Podcast: https://www.paidcopywriter.com

Support the show

B2B Craftworks has 55 episodes in total of non- explicit content. Total playtime is 24:08:03. The language of the podcast is English. This podcast has been added on August 20th 2022. It might contain more episodes than the ones shown here. It was last updated on May 5th, 2024 09:10.

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