Analytive Podcast

"AI is going to take all our jobs and kill us all!"

If you watch the news at all, that's the tenor of the conversation.

But what impact will AI really have?

In this episode, Joe Fioramonti of Dark Square and I discuss AI, look at historical examples of new technology, and break out what the future *could* look like.

If you're tired of the doom and gloom around AI in the news cycle and instead want to dive into an optimistic future, then join us.

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The Analytive Podcast is created and hosted by Tyler Brooks at Analytive. If you're wanting to grow your business through measurable, trackable channels (including ABM, SEO, Facebook ads, and funnels), reach out to us. We'd love to chat.

Link to Steve's Newest Project: https://dailyleadflow.com/your-calculator

About Analytive: We are revenue artists crafting pathways to convert cold traffic into leads and revenue.

Learn more: https://analytive.com/

James Merkley was born and raised in Colorado and has deep roots in the Northern Colorado community.

He and his wife of 8 years, Erin Merkley love driving through the mountains, exploring new restaurants, and experiencing all that Colorado has to offer. They now get to do all of that with their 8-month-old son, Ander and they love getting to make new memories as a small family.

James is passionate about business ownership and loves helping grow other businesses through the power of highly effective marketing strategies. His company, Story Path Video, started 3 years ago and has helped grow countless businesses and Non-Profits all across the state of Colorado.

Through their highly effective video storytelling methods, and marketing coaching, the Story Path team has seen businesses see millions of views on their content online, which has translated to more leads, more followers, and more growth.

Links:

• Knowing Your Brand Guide (as mentioned in the podcast): https://drive.google.com/drive/folders/1jj4i2rFQSUR1xP2Ve4S3D1879ao6oaBZ?usp=sharing
• DIY Marketing Community: https://www.yourstorypath.com/diy

Marketing Accounts worth listing:

• Gary Vee
• Alex Hormozi
• Viralvideo.club

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The Analytive Podcast is created and hosted by Tyler Brooks at Analytive. If you're wanting to grow your business through measurable, trackable channels (including ABM, SEO, Facebook ads, and funnels), reach out to us. We'd love to chat.

Pat Nicholson is a seasoned marketing executive with over 20 years of experience leading marketing at both large (Apple) and small (Kno, Zepp, Deserve) technology companies.

His career began in finance and operations, where he acquired a strong understanding of business fundamentals and developed a focus on achieving results and profitability.

Pat has effectively utilized his business background to spearhead integrated sales and marketing strategies for Apple's software, education, and e-commerce divisions. In recent years, he has held marketing leadership roles at Kno, Zepp, and Deserve, overseeing team building, brand establishment in the market, and leading successful acquisition efforts that positioned these companies as category leaders.

Throughout his career, Pat has also provided mentorship and guidance to several early-stage startups.

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The Analytive Podcast is created and hosted by Tyler Brooks at Analytive. If you're wanting to grow your business through measureable, trackable channels (including ABM, SEO, Facebook ads, and funnels), reach out to us. We'd love to chat.

Lexi is building a new media brand, They Got Acquired (TheyGotAcquired.com). Their mission is to redefine startup success by featuring acquisitions of online businesses between $100K-$50M, deals that are too small to be covered in mainstream tech publications but can be life-changing for founders.

Learn more about theygotacquired.com

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The Analytive Podcast is created and hosted by Tyler Brooks at Analytive. If you're wanting to grow your business through measurable, trackable channels (including ABM, SEO, Facebook ads, and funnels), reach out to us. We'd love to chat.

Joe is the founder and creative director at DARKSQUARE. For over 15 years he has been helping companies that have not reached their growth potential by teaching them how to better understand and express their brand. He is also a professor at Flagler College in Saint Augustine FL where he teaches branding and design. He's taught branding at the graduate level for over 7 years and has guest lectured and presented at conferences for design professionals and company executives, primarily in the technology sector.

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The Analytive Podcast is created and hosted by Tyler Brooks at Analytive. If you're wanting to grow your business through measurable, trackable channels (including ABM, SEO, Facebook ads, and funnels), reach out to us. We'd love to chat.

Christopher Johnson is a sales leader. We first met several years ago when he worked at an enterprise software developer.

I reached out to Chris to do this podcast because he's one of the people I really trust who understand the intricacies and the hard work that goes into enterprise sales.

Whenever someone not in the business world thinks sales, a lot of times they get that yucky feeling.

I was draw to Chris because he was always so genuine and never came across as "sale-sy" in the traditional sense.

In this episode we talk about how to build a great sales organization, how to get marketing and sales to talk to each other, some of Chris's unique background (including racing motorcross and living out of the back of a van).

If you're in sales or want to learn about sales, this is an episode you don't want to miss.

Christopher Johnson LinkedIn

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The Analytive Podcast is created and hosted by Tyler Brooks at Analytive. If you're wanting to grow your business through measurable, trackable channels (including ⁠ABM⁠, ⁠SEO⁠, ⁠Facebook ads, and funnels⁠), ⁠reach out to us⁠. We'd love to chat.

Have you ever really thought about how that meat you buy in the grocery store gets on your table? In this episode, I sit down with Jared Lerwick of Pumpkin Creek Ranch to talk about beef production, going against "big meat" processing, and running a direct-to-consumer food company.

Find out more about Pumpkin Creek Ranch here: https://pumpkincreekranchco.com/

Or check them out on Instagram here:  https://www.instagram.com/pumpkincreekranch/.

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The Analytive Podcast is created and hosted by Tyler Brooks at Analytive. If you're wanting to grow your business through measurable, trackable channels (including ABM, SEO, Facebook ads, and funnels), reach out to us. We'd love to chat.

Jim Schleckser, CEO of The CEO Project. Jim helps leaders grow companies. Before he started The CEO Project, a firm that mentors fast-growth CEOs, he ran a technology business valued at $1.6 Billion. He has done business in 41 countries.

Jim Schleckser, CEO of The CEO Project

He has a regular column on entrepreneurial growth issues on Inc.com. He has spent over 10,000 hours speaking with and interviewing CEOs. He recently published the best-selling book “Great CEOs are Lazy”

He is an engineer, an avid soccer player, a Certified sommelier, and recently climbed Mount Kilimanjaro.

We talk a lot in this episode about finding and addressing the limits to growth within your business. This episode is worth more than some of the MBA classes I paid for, so pay attention.

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The Analytive Podcast is created and hosted by Tyler Brooks at Analytive. If you're wanting to grow your business through measurable, trackable channels (including ABM, SEO, Facebook ads, and funnels), reach out to us. We'd love to chat.

Paul A. Pagnato is Co-Chairman at Cresset, and Founder at PagnatoKarp, a top multi-family office and private wealth management firm with over $27 billion in assets under management.

Paul is a Barron’s and Forbes top advisor with more than 30 years of industry leadership, ranked #1 in Virginia on Forbes Top Wealth Advisors and #2 in Virginia on Barron’s Top 1,200 Financial Advisors lists.

Paul has been featured in The Wall Street Journal, Barron’s, Forbes, CNBC, Fox Business, Bloomberg, Reuters, and CNN, and is an international speaker through Singularity University.

Paul began his career as a microbiologist working collaboratively with NASA and McDonnell Douglas to search for life in outer space. When he joined the financial industry, he spent 19 years with Merrill Lynch where he founded the Washington, D.C. Private Banking & Investment Office before founding PagnatoKarp, a family office created squarely on the principles of transparency.

In this episode, we dig into Paul's background, discuss his experience during the 2008 financial collapse, what entrepreneurs should think about when preparing for a sale or liquidation event, and talk about why Transparency is so important.

This episode is for entertainment purposes only and nothing in this episode should be considered financial advice. Do your own research and consult with your investment professional before making any investment decisions.

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The Analytive Podcast is created and hosted by Tyler Brooks at Analytive. If you're wanting to grow your business through measurable, trackable channels (including ABM, SEO, Facebook ads, and funnels), reach out to us. We'd love to chat.