LeadsCon Digital: Lead Generation Insights for Today and Tomorrow
Covering all aspects of lead generation, this podcast connects with key thought leaders inside and outside the lead gen industry on topics key to growing your efforts. From technologies to trends, consumer behavior and privacy to data, marketing and sales, we'll share bite-size conversations to drive your success.
Copyright: © 2024 LeadsCon Digital: Lead Generation Insights for Today and Tomorrow
Episodes
Mortgage Lending Leads: How to Manage Expectations in Today’s Market
18m · PublishedResidential property owners are scrambling to refinance in record numbers as rates fall to new lows, but lenders are tightening restrictions as they introduce new terms and conditions. What about new home sales? Challenges abound, but so does the opportunity to grow your business. Join us as we connect with Dale Vermillion of Vermillion Consulting on what’s happening on the lending front, what it means for generating leads and how you can protect and expand your market share in these evolving times.
Managing Your Insurance Leads: Finding Efficiencies and Mitigating Risk in an Uncertain Time
14m · PublishedPersonal and property insurance companies are adjusting to unpredictable times. Customers are looking for breaks on their policies as their needs change and agents are looking for the best ways to keep their lead pipeline filled. Join us as Troy Korsgaden of Korsgaden International shares insights into consumer trends, how agents are addressing the current needs, where there’s opportunity and where things might be headed.
Managing Your Insurance Leads: Finding Efficiencies and Mitigating Risk in an Uncertain Time
14m · PublishedPersonal and property insurance companies are adjusting to unpredictable times. Customers are looking for breaks on their policies as their needs change and agents are looking for the best ways to keep their lead pipeline filled. Join us as Troy Korsgaden of Korsgaden International shares insights into consumer trends, how agents are addressing the current needs, where there’s opportunity and where things might be headed.
Eye on the Prize: Tackling Data-Driven Direct Response Marketing
12m · PublishedHow are you currently measuring the impact of your marketing? And have the benchmarks you measure against changed? How are shifts in consumer behavior affecting your efforts? Tune in as Aman Advani of Ministry of Supply shares how he’s looking at today’s environment, what it means for data-driven marketers and ways that his clothier is using their resources to give back and help in an unprecedented and challenging environment.
Eye on the Prize: Tackling Data-Driven Direct Response Marketing
12m · PublishedHow are you currently measuring the impact of your marketing? And have the benchmarks you measure against changed? How are shifts in consumer behavior affecting your efforts? Tune in as Aman Advani of Ministry of Supply shares how he’s looking at today’s environment, what it means for data-driven marketers and ways that his clothier is using their resources to give back and help in an unprecedented and challenging environment.
Everything has Changed: How to Shift Your Business in the Short Term and Possibly Longer
11m · PublishedWhat has the nationwide shutdown and re-opening meant for your business and the economy? How can you pivot and find opportunities as you plan ahead for the summer, fall and beyond? Listen in as Gordon Brott shares his thoughts on rebuilding your foundation (if needed), adjusting to a possible new business reality and preparing now for your future.
Everything has Changed: How to Shift Your Business in the Short Term and Possibly Longer
11m · PublishedWhat has the nationwide shutdown and re-opening meant for your business and the economy? How can you pivot and find opportunities as you plan ahead for the summer, fall and beyond? Listen in as Gordon Brott shares his thoughts on rebuilding your foundation (if needed), adjusting to a possible new business reality and preparing now for your future.
Changing How We Communicate with Customers
19m · PublishedGuests: Nancy Harhut, Chief Creative Officer, HBT Marketing & John Sisson, President, HBT Marketing
Whether inbound or outbound, lead gen is all about communication, and now more than ever, improving communication is vital. So what steps can you take to improve the way you connect with consumers and your current customers? Nancy Harhut and John Sisson of HBT Marketing share tips, insights and stats in a new normal to help you make the most of your connections.
Changing How We Communicate with Customers
19m · PublishedGuests: Nancy Harhut, Chief Creative Officer, HBT Marketing & John Sisson, President, HBT Marketing
Whether inbound or outbound, lead gen is all about communication, and now more than ever, improving communication is vital. So what steps can you take to improve the way you connect with consumers and your current customers? Nancy Harhut and John Sisson of HBT Marketing share tips, insights and stats in a new normal to help you make the most of your connections.
Tools & Tips for Optimizing Your Lead Gen Campaign Today
23m · PublishedGuest: Kenneth Kinney, VP of Marketing and Digital Strategy, Ai Media Group, and host of "A Shark's Perspective" podcast
In a restructured economy, it’s important to think outside the box. Whether through remote work strategies, lead-gen automation, campaign platforms or strategic partnerships, you can optimize your efforts with measurable results. What can you do in the current environment and how should you look at the various channel marketing you’re using? Kenneth Kinney of Ai Media Group joins us to share it’s not only what you market but how you’re marketing today.
LeadsCon Digital: Lead Generation Insights for Today and Tomorrow has 53 episodes in total of non- explicit content. Total playtime is 18:12:13. The language of the podcast is English. This podcast has been added on October 25th 2022. It might contain more episodes than the ones shown here. It was last updated on May 28th, 2024 20:10.