Market Impact Insights

Cultiveight Communications Founder & CEO Caroline Crawford shows how a relentless focus on the marketing fundamentals of tailoring your message to connect with unique audiences is a formula for success. Her entrepreneurial path forged in founding her business in the pandemic has also driven significant personal leadership growth, opening the way for more productive client relationships.

Workiva Vice President of Global Support & Product Enablement Sri Velamoor explains how breakaway results are possible by optimizing the intersection of strategy, customer experience and rapid technology evolution including AI. It all starts with a C-suite commitment to growing a healthy and sustainable culture.

Accelerant Growth Solutions Co-Founder & Managing Partner Mark Petruzzi shares with Dan Albaum the evolving landscape of successful B2B sales and how a collaborative approach to engaging his whole team in enterprise value creation is creating sustainable impact for customers.

Autobahn MINI of Fort Worth General Manager Mindy Collins shares her leadership journey in challenging the status quo and creating breakthrough results by delivering passionate servant leadership that is lifting her teams to new heights.

Cascade Insights Founder & CEO Sean Campbell shares his impactful journey in developing a healthy, vibrant company culture that supports employee growth and customer success. Hint: it doesn't include a work from office mandate.

Follow the incredible journey of Liliana Suero from impacting student lives as an educator to making a positive impact every day as a Product Leader in the edtech space. A focus on empowerment and lifting others with a servant leader mindset transcends job titles. The possibilities for human potential are endless.

Steve Tarr, Fellow at the Drucker School of Management at Claremont Graduate University, shares how embracing the "long view" is opening up an exciting spectrum of new and different ways to make a difference for executives beyond their later-in-career roles. Staying open-minded and optimistic are keys for turning the page in being an Impact Maker.

Author and Marketing executive Jane Boulware shares her unlikely journey from small town Iowa to unprecedented success at Kimberly-Clark to a life-changing experience in the corner office as a Corporate VP at Microsoft. By being courageous even in the face of adversity and the doubts of others, keep focusing on the ultimate triumph of embracing your sense of self-worth.

Laurel Group Partner Chris Berta shares key recruiting trends and how companies and executive leadership candidates can best navigate a changing, dynamic marketplace to achieve the best possible outcomes. Exceptional leadership has never mattered more.

Zendesk VP Marketing EMEA Sarah Green shares how a people-centered approach while embracing change is a key for delivering exceptional customer experiences and elevating team performance. There has never been a better time to focus on the "how" things get done, not just the "what" in creating innovative solutions to customer needs.