The Scaling To Business Success Podcast

Welcome to Episode 21 of the Scaling to Business Success Podcast! This week's episode is about my favorite books of 2023 that I have either physically read or listened to. I wanted to share these with you because books hold so much knowledge inside of them, and as a business owner, it's important that we absorb this knowledge and actually implement what we're learning.

I want to share with the things that I have learned this year. And hopefully, they will inspire you to read them and take the knowledge and RUN with it for 2024.

Let's get into this week's episode.

In this episode you'll learn about the following books that I have read/listened to:

• Rich As Fuck by Amanda Francis
• We Should All Be Millionaires by Rachel Rodgers
• Two Weeks Notice by Amy Porterfield
• You Are The Brand by Mike Kim
• The Dream Chaser by Tony Gaskins, Jr.
• Be Obsessed or Be Average by Grant Cardone

My favorite non-business book for 2023:

• Spare by Prince Harry, Duke of Sussex

I hope that you enjoyed this episode! I look forward to speaking with you on next week's episode.

Links & Resources:

• Symone'swebsite
• Send me a DM onInstagram!
• The Scaling to Business Success Podcastwebsite
• Check out my free two-daymini course!
• Apply for myFive Figure Launch Acceleratorcoaching program

Please support the podcast by giving an honest Rating/Review for the show oniTunes!

Welcome to Episode 20 of the Scaling to Business Success Podcast! This week's episode is about helping you overcome the dreaded imposter syndrome as an online buisness coach, and it's something a lot of coaches deal with, especially those who are still working 9-5 jobs.

Let's dive in!

Imposter syndrome will have you looking at life differently, and it will also have you thinking that you aren't worthy of doing something you absolutely love because you're "not qualified". I used to have these same thoughts when I was focused on teaching YouTube a few years ago.

I felt that because I didn't have a ton of subscribers or a ton of views on my channel and videos, I wasn't worthy of teaching others how to have success on the YouTube platform. I remember doing a five-day challenge to help other entrepreneurs start their YouTube channels, and I only had 212 subscribers on my channel, wondering WHY IN THE WORLD were people taking action from all of the daily content I was helping them take action on.

I don't want you to have the same feelings that I had, and I want to help you put a stop to it right now.

2024 is on the way, and it's time that we start working to uncover the imposter syndrome, and figuring out how we can make this work so that we can start being more successful with our businesses and being a successful online coach.

I want to share my thoughts with you in this episode.

Let's get into it!

In this episode you'll hear:

• Understand WHERE the imposter voice is coming from.When it comes to having imposter syndrome, and you're looking at all of the competitors in your niche, you have to figure out where the imposter voice is coming from. Is the voice from a place of jealousy because they have what you don't have, or is it truly because you don't feel qualified to do what you are called to do? We are all put on this earth to do something in a way that helps others and makes us feel good about the work that we do. If you're focused on others and not having your blinders on when it comes to your business, the comparison bug will kick in and it will stop you before you even had a chance to do the work. Understand where your imposter voice is coming from, and understand why it's there and why is it stopping you from being successful with your business.
• Keep failure in perspective.All of the failures you've had in life are here to show you the correct way in how you should be operating. Many people see failures as literally a failure. They see it as the end goal of something when it's really trying to help you go down a different path. Failures are teaching moments, and if you're not learning anything from the failures that have come about as you've grown your business over the years, then you're not growing as a person. Just because you tried something once and it didn't work doesn't mean that it's the end. Life is trying to tell you that you're supposed to take another path and keep going! Keep your failures in perspective, and this will help you to overcome the imposter syndrome.
• Practice self-compassion.As business coaches, we don't give ourselves enough credit for all of the work that we do. Self-compassion is all about helping you feel good about the work you do, who you serve and how you're helping them on a daily basis. Be happy about the results that you have, whether they are good or bad. When you celebrate yourself and all that you do, things will start to look up for you and the imposter syndrome will slowly start to disappear.
• Reframe your mind around growth.Growth is inevitable, and if you're doing the right things to grow, then growth will happen. Creating a business while still working your 9-5 job is hard, and it's difficult when you can't see how or when the growth is going to happen. Always have a growth mindset when it comes to your business. This will help you to see that there are PLENTY of opportunities available to help you grow and become a better version of yourself.
• Write down your fears. When I did my very first 5-day challenge in 2018, one of the exercises was to help others overcome their fear of being on camera and their fear of being on YouTube. This was a fun exercise because it was something that I did for myself before I started creating online courses and programs around the topic. What I want you to do is to grab a sheet of paper, and write down all the fears you have about growing your business and putting yourself out there. Once you've done that, feel free to burn it (in a safe space!) or rip it up into tiny pieces and throw it in the trash. Writing down your fears allows you to be aware of them and why they're holding you back from sharing your greatness with the world. But in order to do this, you have to write them down so you can see how long these fears have been holding you captive and allowing the imposter syndrome to come into your life. DM me a pic on Instagram (@symoneredmond) and share with me how this exercise has made you feel!

I hope that you enjoyed this episode! I look forward to chatting with you next week!

Links & Resources:

• Symone'swebsite
• Send me a DM onInstagram!
• The Scaling to Business Success Podcastwebsite
• Check out my free two-daymini course!
• Apply for myFive Figure Launch Acceleratorcoaching program

Please support the podcast by giving an honest Rating/Review for the show oniTunes!

Welcome to the Episode 19 of the Scaling to Business Success Podcast!

In this week's episode, we're talking about how I'm using one funnel and one online course to help bring more success to my business for 2024.

Now, yes you can make money in your business in many different ways, and that can include having a ton of other courses that are making you money and helping to serve your clients. But what I've done is that I decided to simplify things: one funnel + one online course.

There's a thing going around in the online coaching industry that says that you need to have multiple funnels running on evergreen (autopilot) in order to make sales, but I don't agree.

When you know who your ideal audience is, you know what their problems are and you know how to get them results, you only need one funnel. That one funnel can reach millions and thousands of people (especially when you run ads to it) and it can help you to make sales automatically!

This is what you want to have!

I was always one to shy away from investing in running Instagram + Facebook ads, but I absolutely LOVE them right now and I will make sure that they continue to run at all times. This is one of the things you need to have if you want to find more people online and find more of your ideal people so they can purchase and invest in you as a business coach.

In this episode, I will share with you what my funnel looks like, how I'm running it, and why I'm going all in with this for 2024.

Ready to listen in to what steps I'm taking to make this all happen?

Let's get into the episode!

In this episode you'll hear:

• What my coaching program, Five Figure Launch Accelerator, is all about and how it can help you create a successful online course especially if you're still working a 9-5 job.
• How Five Figure Launch Accelerator is an eight-week online coaching program with group support and what all comes inside of the program to help you create your first or next $10k online course.
• What my one funnel strategy is how I'm currently running ads to this funnel - and why I'm no longer planning to do live launches or any free discovery calls to find my ideal clients.
• Why I'm going all in with this strategy in 2024 and how this will be the only strategy that I do with my online business.

If you're a business owner or entrepreneur who is struggling with business growth, and you're ready to do something about it, this episode is for you! Tune in to learn some practical tips and strategies for helping you incorporate new habits in your life.

Links & Resources:

• Symone'swebsite
• Send me a DM onInstagram!
• The Scaling to Business Success Podcastwebsite
• Check out my free two-daymini course!
• Apply for myFive Figure Launch Acceleratorcoaching program

Please support the podcast by giving an honest Rating/Review for the show oniTunes!

Hello! Welcome back to another exciting episode of "The Scaling to Business Success Podcast". In this week's episode, I want to discuss how your next business idea can come from the bare minimum.

In last week's episode, I talked about how I created an online course that generated $10k while still working a full time job. But what I didn't talk about was how I literally created that course using what I had: my phone, my laptop, and my willingness to succeed.

Many brand new business coaches feel that in order to get started with an online course or a coaching business you need to have all the things: a website, a membership, a course hosting platform, and email list provider, and all the other things that many business coaches have.

I want to share with you my thoughts around starting from the bare minimum and how you can create a successful coaching program and online coruse from nothing.

Ready to listen in to what steps I'm taking to make this all happen?

Let's get into the episode!

In this episode you'll hear:

• How successful ideas come from the bare minimum. When I had the idea of my online course, it literally came to me and I decided to invest into a program that taught me how to utilize it to my advantage. This specific program taught me how to create that course without using a bunch of tech, and it really opened my eyes to how you don't need a lot to help you create a successful online course. If you are starting from the bare minimum and you're starting as a beginner, this is your time to really hone in on what it is you want to do! You truly have the advantage here because no one knows who you are in the online space, and you can truly bring your ideas to life.
• Why "The Power of Broke" inspired me to take action even when I didn't have a lot. This book by Daymond John is one of the books that inspired me to keep going even when I didn't have a lot of funds to get started with at the time. I didn't have the income for a course hosting platform, I didn't have the funds to create a website, and I didn't even think that I would be where I am today with my business. The point of this book is to show you that what you want to accomplish can happen, you just have to be willing to start from nothing. There's an example in the book of a cupcake shop in my hometown (Nashville, Tennessee) where the owner started at the beginning, and was able to take her cupcakes and turn them into a profitable business all over the country. Don't ever feel as if you can't become an "overnight success" especially when you're putting yourself online.
• How and why I was willing to start from scratch. In 2022, I decided to stop running my business and take a break from it. This meant that I stopped all of my ads, I deleted everyone from my list because I wanted to do something different. I spent all of my time gaining a lot of overtime at work during summer 2022 because the opportunity was there. But when I came back to my business, I realized that I was starting ALL the way over. Trying to figure out where my audience was now hanging out at, how to create content that would attract them and how to make it all work. What excited me the most about this is that I was able to build my list based on people that I acutally wanted to work with. The people who inspired me the most, and those who I knew that I could help.
• Not purchasing all of the business things. A lot of business gurus will always recommend some type of asset to help you run your business more efficiently. Every tool they recommend to you is not something that you need at the moment, especially if you're starting at from the beginning. I was the person who bought all the things, and realized that I didn't even need 3/4 of them. Don't be in a hurry to get to a certain level that your business mentors are at. It takes time, and there will come a time when you will need their business recommendations to help your business scale and grow.

If you're a business owner or entrepreneur who is struggling with business growth, and you're ready to do something about it, this episode is for you! Tune in to learn some practical tips and strategies for helping you incorporate new habits in your life.

Links & Resources:

• Symone'swebsite
• Send me a DM onInstagram!
• The Scaling to Business Success Podcastwebsite
• Check out my free two-daymini course!
• Apply for myFive Figure Launch Acceleratorcoaching program

Please support the podcast by giving an honest Rating/Review for the show oniTunes!

Welcome back to another exciting episode of "The Scaling to Business Success Podcast". In this week's episode, I want to discuss how I was able to work full time at my oncology pharmacy technician and still have a successful coaching buisness. This is something that I'm very passionate about sharing with you, especially if you still work full-time and want to start an online course and successful online coaching business.

In 2020, when I decided to create a program that wasn't geared towards my regular audience at the time (helping business coaches with YouTube), I was afraid that it wasn't going to work. But I decided to look past the fear and do it anyway. Doing that led me to making $10K with my brand new online course, and I did it with a brand new audience.

Even though I was coaching my program live, I was still working a full time job making oncology medications for patients at work. But knowing that I was able to launch a new online course around my work schedule, and still show up for my audience is what many "business gurus" aren't talking about online.

I want to share with you how I did it, what steps I took, and how you can do the same.

Ready to listen in to what steps I'm taking to make this all happen?

Let's get into the episode!

In this episode you'll hear:

• Why I schedule everything in my business using Google Calendar. In order for me to stick to my agreements with other people and with myself, everything goes in the calendar. My work schedule, working out at the gym, taking time for myself, spending time with family, working and doing things in my business. It doesn't matter what it is, it goes in the calendar. This also helps me when I'm doing calls with potential students for my course. I even put in my calendar when I'm going to record podcast episodes and when I'll edit and post them! If you're not using a calendar system to schedule your day while you're working a full-time job, then you're not really in control of your time once you get off. Schedule it on your calendar like your life depends on it!
• I also utilize downtimes as much as possible. There's only so many things you can get done in a day. And when I have downtime at work, I use that time to listen to audiobooks, listen to podcasts, and create content. I even take time to go through courses and programs once I know that I'm done for the day and there's still some time left. A lot of people may see this as "stealing time" but it's better to be productive for something that you want instead of scrolling on TikTok or Instagram. When you have downtime at home, that can be for spending time with your family. But downtime at work? Use that towards doign something that's going to get you closer to your goals in life.
• Why I make sure I exercise in the morning or at least once a day. I'm an early bird, so with me having to be at work at 7:30am, I get to work around 6:30am and give myself enough time to walk 2 miles around the parking garage. I can walk two miles within 40 minutes. And during that time while I'm walking, I listen to podcasts and audiobooks to get my mind in the right state before clocking in for work. They give me so much to think about while I'm working and it helps me to stay focused on what I want to achieve.
• Why I will always run some type of automated funnel in my business. As a full time business coach, automated funnels give me so much more free time in my business. They allow me to live life and enjoy what it has to offer. Being able to run ads to reach my ideal audience allows me to now have to spend so much time creating organic content where I'm giving free tips all the time. If you're not running paid ads, I want you to start trying. It's worth it, and it helps you to have more free time with your business and in your life.

If you're a business owner or entrepreneur who is struggling with business growth, and you're ready to do something about it, this episode is for you! Tune in to learn some practical tips and strategies for helping you incorporate new habits in your life.

Links & Resources:

• Symone'swebsite
• Send me a DM onInstagram!
• The Scaling to Business Success Podcastwebsite
• Check out my free two-daymini course!
• Apply for myFive Figure Launch Acceleratorcoaching program

Please support the podcast by giving an honest Rating/Review for the show oniTunes!

Hey there! Welcome back to another exciting episode of "The Scaling to Business Success Podcast". Today, in this #THROWBACK episode, I'm going to discuss with you the very first high-ticket coaching investment I made in 2017, and how it led me to where I am today!

I wanted to include this episode again because before I did a revamp of my podcast, it was one of my most downloaded podcasts. Seeing that it was so popular, I wanted to bring it back, especially for those who are new to the podcast, and they're thinking of making their first coaching investment.

Ready to listen in to what steps I'm taking to make this all happen?

Let's get into the episode!

Links & Resources:

• Symone'swebsite
• Send me a DM onInstagram!
• The Scaling to Business Success Podcastwebsite
• Check out my free two-daymini course!
• Apply for myFive Figure Launch Acceleratorcoaching program

Please support the podcast by giving an honest Rating/Review for the show oniTunes!

Hey there! Welcome back to another exciting episode of "The Scaling to Business Success Podcast". In this week's episode, I want to talk to you about why doing discovery calls shouldn't be in your business strategy, and what other options you can do instead. It's going to be a great episode, so let's get into it!

When I first got started with my business, and I really started to take it seriously in 2017, I was taught how to do discovery calls. Discovery calls worked for me because for the most part, it was a 50/50 chance that I would make a sale with my calls.

But the calls started to become a little overwhelming for me because I was attracting low-quality people to my business and my offers, and it wasn't something that I was proud of. When I had a call that led me to be on the phone for 30 minutes and that particular person was talking to me about their problems, and not wanting to sign up for my program, that's when I decided to stop doing discovery calls altogether.

There's a better way of doing calls for your business, and it all starts with knowing your worth and knowing how valuable your time is. I didn't understand this a few years ago.

If you're going to do sales calls (which I recommend!), in this episode, I will share with you what mistakes I made, and what I would do differently now if I was to go back and do it again. I don't want you to make the same mistakes my friend!

Ready to listen in to what steps I'm taking to make this all happen?

Let's get into the episode!

In this episode you'll hear:

• Why I feel that doing discovery calls is a great way for people to get free coaching without having to invest into your coaching program. Remember, you are the authority and you are the business coach. It's your job to respect your time, and understand that you don't have time to waste. The goal of a discovery call should be to see what their objections are and if they are a good fit for your coaching program. If you notice that you're starting to get calls that are full of low-quality people, start charging for your calls! This helps to weed out anyone who really isn't interested in being coached by you.
• People are starting to become hip to the term "discovery call", and as long as you continue to post that type of verbiage out to your online audience, they will see it as a free opportunity to speak with you. A lot of them will have no intention of working with you because they realize that you don't respect your time and you don't understand how valuable you are.
• Make sure you set up a funnel that helps you to have more freedom. I have set up a funnel in my business that allows me to enjoy my weekends and holidays. A lot of brand-new business coaches don't do this with discovery calls because they feel that if they don't have an open calendar, they aren't going to bring in sales. When you have a freedom funnel (what I like to call it) set up to bring quality people in your Instagram DM's and book calls that way, you're basically losing out on a ton of leads and sales.
• Why low ticket offers bring in low-quality people. In this episode, I will tell you all about why I decided to delete everyone off my emailing list and completely start over. At the time, no one on my list was the type of person that I wanted to work with or who I wanted to speak to.
• If the person who books a call with you doesn't fit the ideal person for your coaching offer, it's okay to cancel their call. You want to make sure that you're working with the right people, and also making sure that they're people you want to spend your time coaching inside of your program.

If you're a business owner or entrepreneur who is struggling with business growth, and you're ready to do something about it, this episode is for you! Tune in to learn some practical tips and strategies for helping you incorporate new habits in your life.

Links & Resources:

• Symone'swebsite
• Send me a DM onInstagram!
• The Scaling to Business Success Podcastwebsite
• Check out my free two-daymini course!
• Apply for myFive Figure Launch Acceleratorcoaching program

Please support the podcast by giving an honest Rating/Review for the show oniTunes!

Hey there! Welcome back to another exciting episode of "The Scaling to Business Success Podcast". Today, in this week's episode, we're talking about why I decided to go ALL IN with using Facebook groups as a strategy for my online business.

Facebook groups can help in so many ways, especially if you want to increase your sales and also increase the amount of leads that you have for your business. Because you need both for your business to survive!

I decided to do something that a lot of coaches weren't doing at the time. I noticed that I got better results than others, and this is why it was something that I decided to teach in one of my programs at the time.

Facebook groups helped me make my second $10k in one year, and it's a strategy that I tell others to try, especially if they're doing the whole live launch thing and posting content on social media, but they weren't seeing any results.

Ready to listen in to what steps I'm taking to make this all happen?

Let's get into the episode!

In this episode you'll hear:

• When you have a Facebook group, it's easy and to find your ideal people in one spot. You're not having to post all over social media and make posts 3x a day just to bring people into your world. Your OWN Facebook group is where your ideal people hang out.
• Having your own Facebook group allows you to ditch the free content that you're posting on social media. Organic content can work, but it takes a ton of work to make it happen. When you have your own Facebook group, it allows you to post a ton of great content that allows your members to convert into high-paying clients.
• How to grow your list of buyers when using a Facebook group. Instead of creating free offers that people may or may not download, it's better to create a funnel that allows your people to come directly into your Facebook group. This makes it easier for them to become a paying client within a matter of days or weeks, and it will help them see you as the authority within your niche.
• Easy to sell your products/programs. Your audience that's in your Facebook group wants your help and they know that they need your help. When you're ready to sell your content online, it makes it easier to do so, and you don't have to spend a lot of income on advertising for a launch because you can do it all within your Facebook group! I've done this before, and it was amazing what I was able to accomplish with just having 700 members in my group.

If you're a business owner or entrepreneur who is struggling with business growth, and you're ready to do something about it, this episode is for you! Tune in to learn some practical tips and strategies for helping you incorporate new habits in your life.

Links & Resources:

• Symone'swebsite
• Send me a DM onInstagram!
• The Scaling to Business Success Podcastwebsite
• Check out my free two-daymini course!
• Apply for myFive Figure Launch Acceleratorcoaching program

Please support the podcast by giving an honest Rating/Review for the show oniTunes!

Hey there! Welcome back to another exciting episode of "The Scaling to Business Success Podcast". Today, we're talking about why I decided to say NO to having low-ticket offers in my business.

Low tickets offers are still a trend in the online business world, and many people are wanting to create and sell them to help grow their business and their income.

I fully believe in them but using them to solely grow your business income just to say that you've made money is not the thing to do. In this particular episode, we're going to discuss why I created a low-ticket offer in 2020 and why I decided to stop doing them all together.

Ready to listen in to what steps I'm taking to make this all happen?

Let's get into the episode!

In this episode you'll hear:

• Why low ticket offers bring in low quality people. In this episode, I will tell you all about why I decided to delete everyone off my emailing list and completely start over. No one on my list at the time was who I wanted to work with or who I wanted to speak to.
• It takes more traffic and more effort to achieve your goals with a low-ticket offer. If you're wanting to make $20,000 or $50,000 in your business, it's going to take a lot for you to do that with a low-ticket offer. Having a low ticket offer shouldn't be your end goal, and you should eventually want to scale up with other offers and programs. You'll hear as to why I never did this with the offer I created in 2020 and why it's one of the biggest mistakes I made (and regret).
• Your new students will expect more quality time with you. They're looking for high-ticket answers for a low-ticket price. You have to understand that your time is limited and you have to see this low-ticket offer as an entryway to your world and eventually have your clients work with you on a larger scale.
• They're low-paying seekers and they stay on your list waiting for the next low-ticket offer. The clients who have invested to work with you in your low ticket offer won't look to invest in your higher ticket programs because some of them are still waiting for you to create the next low-ticket offer that's not going to fully solve their problems.

If you're a business owner or entrepreneur who is struggling with business growth, and you're ready to do something about it, this episode is for you! Tune in to learn some practical tips and strategies for helping you incorporate new habits in your life.

Links & Resources:

• Symone's website
• Send me a DM on Instagram!
• The Scaling to Business Success Podcast website
• Check out my free two-day mini course!
• Apply for my Five Figure Launch Accelerator coaching program

Please support the podcast by giving an honest Rating/Review for the show on iTunes!

Hey there! Welcome back to another exciting episode of "The Scaling to Business Success Podcast". Today, we're talking about how I'm wanting to structure my business for 2024 and what plans I'm putting in place to make my goals happen at a rapid pace.

As a business owner and business coach, it's important that you always have goals that you want to achieve. Your goals can be small, or they can be big. It's completely up to you! I've learned over the years that no matter what your goals are, you always want to strive to achieve them in small increments. This will help you achieve your goals in an easier way and it won't seem as if you're being stagnant.

Ready to listen in to what steps I'm taking to make this all happen?

Let's get into the episode!

In this episode you'll hear:

• How having a freedom-based business has allowed me to spend more time doing other passions of mine. One thing that I've always wanted to do was become fluent in other languages and I've always had a passion for it. Because of how I've built my business, I'm able to learn Spanish and French while not being attached to my computer or phone because of the need to make a ton of money in my business.
• Why I want to achieve a $3M business by the end of next year. The goal is to dream big, right? That's exactly what I'm doing. You'll hear why I want to achieve this goal, and the women who are inspiring me to make it happen.
• Living a rich woman's life. Over the years, I have understood that it's okay to live a life of a rich woman and that it's okay to do so! Living a rich woman's life means not making any excuses, and spending money when you want to, and not limiting what you want based on someone else's opinion.
• Increasing my ad spend per day. Running consistent ads online can lead to a great deal of income and leads. I'm on a mission to increase my ad spend because I know that this will lead to the $3M goal before the end of 2024.
• Hiring team members. Hiring team members helps you to scale, and that's one of the things I want to do before the end of 2024. You don't need a ton of people on your team to make it happen, and I want to start building a dream team for my business. You'll hear all about why and how I plan on doing this.

If you're a business owner or entrepreneur who is struggling with business growth, and you're ready to do something about it, this episode is for you! Tune in to learn some practical tips and strategies for helping you incorporate new habits in your life.

Links & Resources:

• Symone's website
• Send me a DM on Instagram!
• The Scaling to Business Success Podcast website
• Check out my free two-day mini course!
• Apply for my Five Figure Launch Accelerator coaching program

Please support the podcast by giving an honest Rating/Review for the show on iTunes!