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53:52

Growing Steady | Intentional Creative Business Podcast

by Wandering Aimfully

We’re Jason and Caroline Zook, a husband and wife team running two businesses together and trying to live out our version of a good life in the process. In this business podcast, we share with you our lessons learned about how to run a calm, sustainable business—one that is predictable, profitable AND peaceful. Join us every Thursday if you’re an online creator who wants to reach your goals without sacrificing your well-being in the process.

Copyright: Copyrights are silly, don't steal our stuff.

Episodes

190 - More ease doesn’t mean easy

32m · Published 08 Feb 14:00

This week, we share a bit of a roadblock we’re running into while focusing more on our online course software Teachery. And it’s not just one roadblock, it’s multiple, very technical, confusing, and difficult roadblocks 😂😂. Which is especially tough for us because our main business (WAIM) has become such a smooth operator over the course of 5 years.

While this episode may not be full of actionable tips and takeaways, we hope it’s a relatable conversation about what it actually takes when you’re at a starting point or pivot point in your biz!

Also, when things get challenging in your business, just remember: "You get to do this."

📜 Find our 5-step business checklist at wanderingaimfully.com/checklist

***

⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial atteachery.co

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profit, save time, and enjoy your work more? Sign up for our weekly email at wanderingaimfully.com/newsletter

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you atwanderingaimfully.com

189 - 7 things you’ll need on your creator journey

55m · Published 01 Feb 14:00

To kick off this episode we’re sharing a “mini meltdown” that Caroline experienced the day before recording. We wanted to share that and talk about how we’re trying to reframe using Uncle Jhery as a metaphor/story to continue to move forward when we experience something difficult in growing our second business Teachery.

Then, it’s time to go through the 7 things to pack for the long-term journey as a creator. Tune in to the ep to hear us discuss discomfort, self-care, self-awareness, taking risks, self-belief, tunnel vision, and thinking long-term.

If you’re feeling frisky, jump on over to wanderingaimfully.com/contact and share the action item we mentioned at the end of the episode! 😜

***

⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial atteachery.co

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profit, save time, and enjoy your work more? Sign up for our weekly email at wanderingaimfully.com/newsletter

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you atwanderingaimfully.com

188 - Where’s your resistance coming from?

44m · Published 25 Jan 14:00

Whenever you change something, whether it’s a routine, a process, or pivoting your entire business, there are so many unforeseen ripple effects that will create resistance. We bumped up against a few of these and want to share the emotions and roadblocks we encountered as well as how we worked through them as a team (even if it was difficult in the moment).

Join us as we talk about facing the “stuffed closet,” introverts doing customer interviews, and “don’t talk to me before lunch.”

***

⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial atteachery.co

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profit, save time, and enjoy your work more? Sign up for our weekly email at wanderingaimfully.com/newsletter

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you atwanderingaimfully.com

187 - Taking a side project to a full-time project

48m · Published 18 Jan 14:00

This episode starts with an important question for 👩🏻‍🦰😂 and then we dive into a brief history of our online course software (Teachery) that’s been a side project for 10 years.

We walk you through four essential steps we’re taking this year to take Teachery from an afterthought in our work week, to priority #1! You’ll hear how we’re changing up our schedule to accommodate Teachery, the key mindset shifts that are motivating us, how we’re moving from vagaries to specifics, and what our goals are for the year. Those four things should help you do the same if you’re also want to transition a side project into a full-time biz.

💬 Let us know if you’re excited about getting a monthly check-in on our progress this year with Teachery?

***

⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial atteachery.co

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profit, save time, and enjoy your work more? Sign up for our weekly email at wanderingaimfully.com/newsletter

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you atwanderingaimfully.com

186 - Our 2023 year end review and 2024 preview!

1h 10m · Published 11 Jan 14:00

We absolutely LOVE doing year end reviews! You can read the written version of this one with a few accompanying photos over at https://wanderingaimfully.com/2023-review

If you’ve never done your own year end review, we love the simple format of answering these questions:

What went well in 2023?
What didn’t go well in 2023?
What did you not do on PURPOSE in 2023?
What are you looking forward to in 2024?
What is a defining word to help guide 2024?

Simple questions, but very effective and fun to look back on each year (we’ve been doing this since 2015! 😱)

Here are the links we mentioned (aff links):

☕️ Hario Switch Coffee Dripper - https://amzn.to/47pagYv
🎬 Screen Studio - https://bit.ly/jasonscreenstudio
💻 Arc Browser - https://bit.ly/jasonarc
💌 ConvertKit - https://convertkit.com/jason

***

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profit, save time, and enjoy your work more? Sign up for our weekly email at wanderingaimfully.com/newsletter

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you atwanderingaimfully.com

⚙️ Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial atteachery.co

185 - What does practicing “enough” look like?

58m · Published 16 Nov 14:00

After about 5 minutes of research, we realized we *thought* we’d recorded a podcast episode on the idea of practicing “enough,” but alas, we had not done that. We’ve talked about it here and there in a few other eps, but we wanted to have an entire conversation about enough because it’s been so impactful for us.

We’re going to walk you through our MMM Number and Enough Number exercises. We’ll talk about what an Enough Mindset can do to help you make day-to-day decisions. And, we’ll go through the mental exercises we’ve done to fight our urges to want more while still striving for growth and goals that evolve as our lives evolve.

Hope you enjoy this episode and we’ll be back in early 2024 with… maybe… a new show name and podcast art?? MAYBE!

***

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profit, save time, and enjoy your work more? Sign up for our weekly email at wanderingaimfully.com/newsletter

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you atwanderingaimfully.com

⚙️ Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial atteachery.co

184 - One year of living in Portugal (pros and cons!)

1h 41m · Published 09 Nov 14:00

In this episode, we’re going to chat about the pros and cons of living in Portugal, the biggest differences to the U.S., as well as a handful of lessons learned.

We’re also going to talk through a few categories, like our home and neighborhood, making friends, the food, the pace of life, all the admin crap when you move to a new country, as well as the healthcare system and more! This is a BIG OLE ep and we’re trying to give you our honest thoughts and feelings.

Whether you want to move to a new country or not, we hope this episode inspires you to add some adventure into your life and jump at an opportunity to take a risk and grow as a person!

***

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profit, save time, and enjoy your work more? Sign up for our weekly email at wanderingaimfully.com/newsletter

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you atwanderingaimfully.com

⚙️ Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial atteachery.co

183 - Simplifying your business (part 2!)

38m · Published 02 Nov 13:00

We know that running a business can sometimes feel overwhelming, with countless tasks, offers, and marketing strategies to juggle. That's why we're here to help you simplify and streamline your business so you can focus on what truly matters!

We also share our own experiences and perspectives on simplification, including how we developed frameworks and made difficult decisions about our own business. We provide practical tips on auditing your channels, evaluating tasks, and documenting processes. If you're ready to streamline your business for greater efficiency and mental well-being, tune in and apply the takeaways we share this week.

***

🔗 Calm Business Confidential:

👨🏻‍🦲 Jason’s pick: Kate Brunotts (Audio Producer)

If you have a calm business you think we should talk about, send us an email and share it!

***

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profit, save time, and enjoy your work more? Sign up for our weekly email at wanderingaimfully.com/newsletter

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you atwanderingaimfully.com

⚙️ Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial atteachery.co

182 - Fall launch recap: Our best launch ever!

39m · Published 26 Oct 13:00

We open enrollment for our coaching program twice per year and have done so for the past four years. We love sharing the launch recaps to give you the good, the bad, and any lessons/takeaways that might help you with your next launch.

We don’t use paid ads, and we aren’t on social media, yet this enrollment period saw the highest amount of customers in our business history! How’d we do it? Listen to hear all about it!

[00:02:14] Do you listen to launch recap podcasts? Send em to us.

[00:03:18] Launch breakdown, goals, numbers, sales, MRR, affiliates, final thoughts.

[00:07:19] Time for an episode on lifetime pricing?

[00:11:23] Excitement and energy increased sales in spring.

[00:12:27] 10,538 email list size with 10-person increase, targeted launch for business owners transitioning to digital products.

[00:18:14] Jen Carrington's case study brought us success and gratitude.

[00:21:36] The total net revenue and our 90% survey response rate.

[00:28:40] No social media or paid ads. Email, website, affiliates only.

[00:32:27] Entrepreneur avoids pressure and starts teaching baking.

[00:34:50] Calm business confidential!

[00:38:27] US podcast episode? Differences, portions, candy excitement.

👋 Are the episode timestamps helpful? Let us know!

***

🔗 Calm Business Confidential:

👩🏻‍🦰 Carol’s pick: Chef Amanda Schonberg of Chef Schonberg Sweets | @bakingforbusiness (Professional Baker and Course Creator)

If you have a calm business you think we should talk about, send us an email and share it!

***

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profit, save time, and enjoy your work more? Sign up for our weekly email at wanderingaimfully.com/newsletter

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you atwanderingaimfully.com

⚙️ Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial atteachery.co

181 - 30-day content challenge stats + lessons learned

1h 7m · Published 19 Oct 13:00

The Calm Business Encyclopedia project reached its finish line and we’re equal parts excited and exhausted 😂. As with any big, DAILY, content project, the repetitive nature of it can wear you down. While we are a bit worn down, we’re also stoked to have a great resource out into the world to help online business owners (and our own biz!)

We go through the nitty-gritty of how many views our 26 videos have gotten so far, the 21% YouTube surprise, how many people converted from our quiz lead magnet, our website stats, AND the number of direct new conversions to our WAIM Unlimited program. This project wasn’t about the initial stats, but they are fun to share.

Lastly, we go through some final takeaways, some FEEEELINGS, things we would’ve changed, and future steps we want to take. You get all of those in this ep!

➡️ Get the episode show notes and full transcript at wanderingaimfully.com/181

***

🔗 Calm Business Confidential:

No calm biz confidential this week as the episode went a bit long and we wanted to save it for a shorter one next week.

If you have a calm business you think we should talk about, send us an email and share it!

***

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profit, save time, and enjoy your work more? Sign up for our weekly email at wanderingaimfully.com/newsletter

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you atwanderingaimfully.com

⚙️ Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial atteachery.co

Growing Steady | Intentional Creative Business Podcast has 215 episodes in total of non- explicit content. Total playtime is 193:02:40. The language of the podcast is English. This podcast has been added on November 22nd 2022. It might contain more episodes than the ones shown here. It was last updated on April 23rd, 2024 18:40.

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