What's the Secret?

It’s episode 100! I can’t believe it. We made it to 100 episodes and that’s in a big part thanks to you. So I’m celebrating the 100th episode of What’s The Secret? by reviewing what we’ve been over in the past 100 episodes and giving you the lowdown on what I’ve learned from recording them. It has been a crazy ride, but I am grateful for you tuning in each week.

If you are looking to start a podcast, build an audience or do pretty much anything in your life, you’ll find value in what I’m sharing this week. It takes a lot of effort to put out content week after week, but it gets easier. In this episode, find out my entire reason for starting this podcast, what I’ve learned from continually showing up, and if you have a dream of starting something like this on your own, find out the secret to getting started.

“The importance lies in the doing. There are things you get from doing that you don’t get when you don’t do.”

- Tom Gaddis

In This Episode:

• Learn how I got started with my podcast and how I stuck to producing episodes each week.
• One of the biggest misconceptions people have about being successful.
• Find out why there is always something to learn from the process of doing, and how to take this forward into other areas of your life.

And much more...

Resources mentioned:

• How to Overdeliver with Brian Kurtz episode: https://tomgaddis.com/podcast/how-to-overdeliver-with-brian-kurtz/
• WTS Special Series: Affiliate Marketing Secrets: https://tomgaddis.com/show/wts-special-series-affiliate-marketing-secrets

Connect with Tom Gaddis:

Join Tom’s program here: offlinesharks.com

• Website: https://tomgaddis.com/
• LinkedIn: linkedin.com/in/tomgaddis/
• Facebook: https://www.facebook.com/tomgbiz/
• Instagram: https://www.instagram.com/gaddistom/

Are you looking to get more done in less time? Well, you’re in luck! In today’s episode, I’m sharing three of my current favorite tools and a book that has helped me get more done in my business. These are things I’m using each and every day that have drastically changed my workflow and allowed me to get more done in less time.

Whether you are an entrepreneur that works alone or someone who works with a team, what I’m sharing with you today is going to open your eyes and make you think a little differently about time productivity. These resources have helped me get a crystal-clear view of how I manage my time, how I view what is productive and unproductive, and what that means to me personally. Tune in this week and learn how to get more done in 2022!

“We tend to think of time as just time, but the reality is, it’s a construct.”

- Tom Gaddis

In This Episode:

• Discover the best way to get things done and achieve success as an entrepreneur.  
• I share the benefits of time tracking software and how it helps me in my business.
• Learn how to start thinking differently about productivity and time management. 

And much more...

Resources mentioned:

• Four Thousand Weeks - Time Management for Mortals by Oliver Burkeman: https://www.oliverburkeman.com/books
•  Timing App: https://timingapp.com  
• Jarvis AI: https://www.jarvis.ai/
• Wordtune: https://www.wordtune.com/
• Workspace: https://www.citrix.com/en-gb/downloads/workspace-app/mac/workspace-app-for-mac-latest.html

Connect with Tom Gaddis:

Join Tom’s program here: offlinesharks.com

• Website: https://tomgaddis.com/
• LinkedIn: linkedin.com/in/tomgaddis/
• Facebook: https://www.facebook.com/tomgbiz/
• Instagram: https://www.instagram.com/gaddistom/

We all want to be successful, right? When you’re first starting out it can all seem so overwhelming. There is so much to learn, think about and do in order to create success, and it can be hard to know where to start. But what exactly does it take to be successful?

Recently, I’ve been thinking about more specific actions that I could share with you to help you be successful in 2022. And the beauty of what I’m teaching you, is that it will work no matter when you listen, whether it’s 2022 or beyond. So tune in this week as I reveal the number one reason for my success and how to apply it to your own life. It is not what you are expecting, in fact, it’s something that I hear almost nobody else talking about. But if you do this one thing, you will be successful no matter what else you do.

“Show up for yourself, show up for your clients.”

- Tom Gaddis

In This Episode:

• Hear the reason most people get sidetracked with their goals and never make any progress.
• Discover what an RPA is, why every business has one, and how to discover yours.
• I share the importance of staying consistent and doing a little bit every single day in your business.

And much more...

Connect with Tom Gaddis:

Join Tom’s program here: offlinesharks.com

• Website: https://tomgaddis.com/
• LinkedIn: linkedin.com/in/tomgaddis/
• Facebook: https://www.facebook.com/tomgbiz/
• Instagram: https://www.instagram.com/gaddistom/

Holy cow, it’s 2022 – Happy New Year! Both 2020 and 2021 were pretty crazy, so what does 2022 have in store for us?

In this episode, I’m talking a little about 2021; some of the things we did in our businesses, the things we could do differently, the planning strategies that I use in my business when a new year begins, and what we do to set ourselves up for maximum success in an upcoming year. You’ll hear some of my insights into 2021 and what I’m looking forward to most in 2022. Also discussing what is going to move the needle most for us in our businesses next year, and some tips to help you make 2022 the best year possible.

“The people that really excel get the fundamentals right first, and then they move onto the advanced stuff. You have to start with the fundamentals.”

- Tom Gaddis

In This Episode:

• Hear the biggest lesson I took away from 2021 and what I’m keeping in mind for my life and business as we move into 2022.
• I’m sharing two of the biggest skills that I have invested my time in learning, that I would wholly recommend if you’re new to entrepreneurship.
• Discover the secret to running a business that can grow and scale.

And much more...

Connect with Tom Gaddis:

Join Tom’s program here: offlinesharks.com

• Website: https://tomgaddis.com/
• LinkedIn: linkedin.com/in/tomgaddis/
• Facebook: https://www.facebook.com/tomgbiz/
• Instagram: https://www.instagram.com/gaddistom/

In the world of sales, we are often taught that we need to be pushy, aggressive, and ready to do whatever it takes to convince our prospects to part with their money. But this pressurized selling tactic doesn’t align with everybody’s values, and today’s guest decided to find a different way to sell, one that is in line with his goal of stepping out of the realm of sales and into the realm of therapeutic conversation. 

Chandler Walker is the founder of Stoneage Fuel, a health and fitness brand that helps people in six areas of wellness: mental health, social health, sleep, nutrition, fitness, and habits. His goal is to take a stand to change the dynamic of selling from pressure and aggression to compassion and conversation. He joins me this week to share his experience of high-ticket selling using this approach.

“People think, well you have to be aggressive to get someone’s money or they’re not going to part with it.”

- Chandler Walker

In This Episode:

• Learn what compassion conversations are and how Chandler uses them to enroll people into higher-end services without using traditional, aggressive tactics.
• Chandler shares the problem with some of the sales training we see in the online realm and why he is working to move away from this approach in his business.
• Hear some tips and examples you can use to help you change your approach to sales, whatever stage you are at in your business.

And much more...

Connect with Chandler Walker

• Website: https://stoneagefuel.com/
• How To Enroll High Ticket Clients Without Manipulation, Aggressive Tactics, Or Feeling Salesy: https://9step.cultureofcare.life/care1

Connect with Tom Gaddis:

Join Tom’s program here: offlinesharks.com

• Website: https://tomgaddis.com/
• LinkedIn: linkedin.com/in/tomgaddis/
• Facebook: https://www.facebook.com/tomgbiz/
• Instagram: https://www.instagram.com/gaddistom/

Have you ever wondered what the world of affiliate marketing is really like? Do you wish you knew the difference between an affiliate marketplace and an affiliate network? Well, today’s guest is joining me to give the inside scoop on all things affiliate marketing.

Alex Gunoe is the Director of Business Development at Digistore24, an all-in-one digital sales platform that offers an integrated online store, affiliate network, and all common payment methods and accounting automation. He helps businesses grow their affiliate market space by taking care of the various aspects behind the scenes and he’s here to share some key aspects to think about in affiliate marketing and his tips for someone new to the affiliate space.

“At Digistore24, we’re not trying to sell you on coming into the platform, we’re trying to help you grow as a business.”

- Alex Gunoe

In This Episode:

• Discover what an affiliate marketplace is and the difference between this and an affiliate network
• Alex shares what Digistore24 can help you with and the tools and support they provide to their affiliates
• Learn something you can do right away in your business if you want to get into the affiliate space

And much more...

Connect with Alex Gunoe

• Website: https://www.digistore24.com/

Connect with Tom Gaddis:

Join Tom’s program here: offlinesharks.com

• Website: https://tomgaddis.com/
• LinkedIn: linkedin.com/in/tomgaddis/
• Facebook: https://www.facebook.com/tomgbiz/
• Instagram: https://www.instagram.com/gaddistom/

We all know the power of morning routines, but fewer of us know the power of evening routines. So this week, I’m joined by Jose Escobar, Founder, and CEO of The Entrepreneur’s Bookshelf. Jose had a “good” life, but one day he realized that “good” wasn’t what he wanted; he wanted great. He implemented a morning and evening routine into his life, and his life completely changed. He doubled his income, became a better father and husband, and lost 35 pounds in the process. 

Jose shares the power of evening routines and why incorporating them into your day will help you take your life and business to the next level. Hear some tips for creating a next-level evening routine and the tactics you can use to break free and achieve your goals.

“It’s not just about waking up early or going to bed early, it’s about having a purpose and specifically knowing what you’re doing.” 

- Jose Escobar 

In This Episode:

• Discover why the best morning routine actually begins the night before.
• Jose shares how your entire life can change once you start to implement a morning and evening routine.
• Learn what Jose does to maximize his productivity and prepare himself for success, and how you can do the same in your life.

And much more...

Books Jose recommended:

• The 5AM Club by Robin Sharma: https://www.robinsharma.com/book/the-5am-club
• The Miracle Morning by Hal Elrod: https://miraclemorning.com/books/
• Limitless by Jim Kwik: https://www.limitlessbook.com/
• Atomic Habits by James Clear: https://jamesclear.com/atomic-habits

Connect with Jose Escobar

• Website: The Entrepreneurs Bookshelf – Read Well & Commit to Personal Growth
• Facebook: https://www.facebook.com/jaesco25
• Facebook group: https://www.facebook.com/groups/theentrepreneursbookshelf
• Instagram: https://www.instagram.com/jaesco25/  

Connect with Tom Gaddis:

Join Tom’s program here: offlinesharks.com

• Website: https://tomgaddis.com/
• LinkedIn: linkedin.com/in/tomgaddis/
• Facebook: https://www.facebook.com/tomgbiz/
• Instagram: https://www.instagram.com/gaddistom/

For a long time, no matter how hard I tried, I could not break that earning barrier and reach the six-figure mark in my business. I felt like I was spinning my wheels while nothing was working, and I struggled mightily to start generating significant money from my entrepreneurial efforts. But the reality was that I was actually doing some things that were eventually going to help me hit that mark and breakthrough to seven figures and beyond. 

In this episode, I’m giving you some specific things you can do if you haven’t quite hit that 100K mark. Find out exactly what you should be focusing on in your business and my three tips to help you get on the path to 100K. 

“It’s those little actions we take every day that make the biggest difference down the road.” - Tom Gaddis 

In This Episode:

• There are certain skills that have been crucial to me reaching six figures in my business, and they are skills that you can learn too.
• How I built my business up to six figures and beyond and how you can do the same in your business.
• I share my recommendations for what to do if you’re struggling to get a business started online.

And much more...

Connect with Tom Gaddis:

Join Tom’s program here: offlinesharks.com

• Website: https://tomgaddis.com/
• LinkedIn: linkedin.com/in/tomgaddis/
• Facebook: https://www.facebook.com/tomgbiz/
• Instagram: https://www.instagram.com/gaddistom/

On today’s episode, I sat with Sherry Bonelli, SEO expert, and owner of Early Bird Digital Marketing. We get real about entrepreneurship and the ups and downs that come with running your own business. Sherry had a business that was on its way to being successful but was met with an unfortunate failure. Today, we dive into how she navigated the downturn and came out even more determined to build a successful business. 

Sherry shares how it’s getting harder to break into the writing scene, but once you start showing people that you can put out quality content, and build a portfolio, more people will be willing to hire you. Building credibility can be tough, but if you stay motivated and keep at it, eventually you’ll succeed.

“You can’t dwell in it. You have to think what is the next thing I need to do, in order to help me move my business forward.”

- Sherry Bonelli

In This Episode:

• How Sherry builds connections with prospects and potential business partners 
• Sherry shares her tips on how she kept going and stayed positive through the “darkest” times of her business journey 
• How Sherry approached Bankruptcy to scale her business (important mindset insights)

And much more...

Connect with Sherry Bonelli:

• Website: earylybirddigitalmarketing.com
• Podcast: marketingplanpodcast.com 
• LinkedIn: https://www.linkedin.com/learning/learning-local-seo 
• Twitter: https://twitter.com/sherrybonelli

Connect with Tom Gaddis:

Join Tom’s program here: offlinesharks.com

• Website: https://tomgaddis.com/
• LinkedIn: linkedin.com/in/tomgaddis/
• Facebook: https://www.facebook.com/tomgbiz/
• Instagram: https://www.instagram.com/gaddistom/

Every entrepreneur stumbles upon this obstacle at some point in their journey and that’s how to generate new ideas. Whether it’s because of changes in the market, updated technology, or new ways of doing things, there’s bound to be something that triggers you to question, what you could be doing better? Running out of ideas can be frustrating, thankfully there are ways to overcome it. But how can you solve this problem? That’s the topic of today’s episode.

Today, I’m going to let you in on a secret or two, on how to generate more ideas and what to do once you have them.

“There's always something to learn from the people outside of the space you work in.” - Tom Gaddis

In This Episode:

• Basic ways to learn more about building courses, programs, etc
• How to find gaps in your business by observing the current marketplace 
• Why you should look at other markets' top performers, to find new ways to crush it in yours

And much more...

Connect with Tom Gaddis:

Join Tom’s program here: offlinesharks.com

• Website: https://tomgaddis.com/
• LinkedIn: linkedin.com/in/tomgaddis/
• Facebook: https://www.facebook.com/tomgbiz/
• Instagram: https://www.instagram.com/gaddistom/