And She Looked Up Creative Hour

Subscriber-only episode

In this month's subscriber only episode I'm sharing what I think is the best way to weather a topsy turvy economy where it's hard to predict what's going to happen. After having lots of conversations with fellow creative business owners the consensus always seems to come back to one thing that seems to work, no matter what. (warning though - it's not a quick fix or an easy fix. But it does work!)

Find out what that is in the month's exclusive episode!

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

Award winning documentary filmmaker and former Canadian Olympian, Phyllis Ellis, joins me in this episode with the release of her latest film, Category: Woman. We dive into the big themes of the documentary (gender and gender equality, body autonomy racism) as well as the power and challenges of telling stories - whether they're your own or belong to someone else.

Did you know you can now directly support the podcast and help us keep creating great content you want to listen to? And get access to exclusive bonus content? You can help here.

This episode is brought to you by Fine Lime Designs Illustrations

This episode is for those who...

• are interested in the process of filmmaking
• tell stories through their creative work
• are curious how they can use their creative powers to bring important issues to light and foster change
• struggle to balance both immerse themselves in and distance themselves from the subjects of their creative work
• have experienced trauma while creating their work

For a summary of this episode and all the links mentioned please visit:
Episode134: Documentary Filmmaker Phyllis Ellis

Learn more about Category: Woman
Watch the Film: Category Woman

You can find Melissa at finelimedesigns.com, finelimeillustrations.com or on Instagram @mhchipmunk.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

Award winning documentary filmmaker and former Canadian Olympian, Phyllis Ellis, joins me in this episode with the release of her latest film, Category: Woman. We dive into the big themes of the documentary (gender and gender equality, body autonomy racism) as well as the power and challenges of telling stories - whether they're your own or belong to someone else.

Did you know you can now directly support the podcast and help us keep creating great content you want to listen to? And get access to exclusive bonus content? You can help here.

This episode is brought to you by Fine Lime Designs Illustrations

This episode is for those who...

• are interested in the process of filmmaking
• tell stories through their creative work
• are curious how they can use their creative powers to bring important issues to light and foster change
• struggle to balance both immerse themselves in and distance themselves from the subjects of their creative work
• have experienced trauma while creating their work

For a summary of this episode and all the links mentioned please visit:
Episode134: Documentary Filmmaker Phyllis Ellis

Learn more about Category: Woman
Watch the Film: Category Woman

You can find Melissa at finelimedesigns.com, finelimeillustrations.com or on Instagram @mhchipmunk.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

Subscriber-only episode

Welcome to our first subscriber only episode! This month's subscriber soundbite is about how to pitch your business the right way. Over the last 12 years I've received a tremendous amount of pitches and about 90% of them are really... not great... But they so easily could have been great if the pitcher had done one very simple thing!

Find out what that is in the month's exclusive episode!

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

Subscriber-only episode

Welcome to our first subscriber only episode! This month's subscriber soundbite is about how to pitch your business the right way. Over the last 12 years I've received a tremendous amount of pitches and about 90% of them are really... not great... But they so easily could have been great if the pitcher had done one very simple thing!

Find out what that is in the month's exclusive episode!

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

Food photographer and photography educator Darina Kopcok joins Melissa for this Creative Canadian Women episode where they discuss how to generate quality client leads for your creative services business OR your product business as well as how to grow your revenue streams by offering education resources to other creative service providers and makers in your niche.

In just one year as a food photographer, Darina was able to match her full time corporate income. She did it by investing in her skills and the help of a photography business coach who got her dialed into her pricing and helped her identify - and connect with - her ideal clients.

Did you know you can now directly support the podcast and help us keep creating great content you want to listen to? And get access to exclusive bonus content? You can help here.

This episode is brought to you by Fine Lime Designs Illustrations

This episode is for those who...

• creative service providers who struggle to book themselves out
• creative service providers who are caught in the budget pricing cycle and need to find better paying clients
• makers and artists who want to investigate B2B (business to business) revenue streams (corporate clients)
• aren't sure if they need a formal education in their chosen field
• are considering teaching other creatives in their niche - either with business basics or craft basics

For a summary of this episode and all the links mentioned please visit:
Episode133: Food Photographer Darina Kopcok

You can find Darina at darinakopcok.com (portfolio) and gastrostoria.com (blog and photographer education resources) as well as on Instagram,.

You can find Melissa at finelimedesigns.com, finelimeillustrations.com or on Instagram @mhchipmunk.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

Food photographer and photography educator Darina Kopcok joins Melissa for this Creative Canadian Women episode where they discuss how to generate quality client leads for your creative services business OR your product business as well as how to grow your revenue streams by offering education resources to other creative service providers and makers in your niche.

In just one year as a food photographer, Darina was able to match her full time corporate income. She did it by investing in her skills and the help of a photography business coach who got her dialed into her pricing and helped her identify - and connect with - her ideal clients.

Did you know you can now directly support the podcast and help us keep creating great content you want to listen to? And get access to exclusive bonus content? You can help here.

This episode is brought to you by Fine Lime Designs Illustrations

This episode is for those who...

• creative service providers who struggle to book themselves out
• creative service providers who are caught in the budget pricing cycle and need to find better paying clients
• makers and artists who want to investigate B2B (business to business) revenue streams (corporate clients)
• aren't sure if they need a formal education in their chosen field
• are considering teaching other creatives in their niche - either with business basics or craft basics

For a summary of this episode and all the links mentioned please visit:
Episode133: Food Photographer Darina Kopcok

You can find Darina at darinakopcok.com (portfolio) and gastrostoria.com (blog and photographer education resources) as well as on Instagram,.

You can find Melissa at finelimedesigns.com, finelimeillustrations.com or on Instagram @mhchipmunk.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

How do you manage inventory and demand in your creative business? Do you use and market a scarcity model? An urgency model? Or an always available model? This week Melissa and Heather walk you through each of these and outline the pros and cons of each as well as showing you how you can use a mix of all three in your creative business!

This episode is brought to you by Fine Lime Designs Illustrations

This is a great episode for creatives who:

• have wondered if it's better to create urgency or scarcity around a product or service through limited availability or to have an "always available" or evergreen model
• make one of a kind products (ie paintings, pottery etc)
• have consistent best sellers
• want to have multiple options when it comes to where they sell their products
• are considering adding wholesale or in person markets to their revenue streams
• are looking for better ways to manage their creative time vs their admin time

For a summary of this episode and all the links mentioned please visit:
Episode132: Inventory & Marketing Models for Creative Businesses

You can find Melissa at finelimedesigns.com, finelimeillustrations.com or on Instagram @mhchipmunk.

You can find Heather at heatherlynnetravis.com or on Instagram @heathertravis.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

How do you manage inventory and demand in your creative business? Do you use and market a scarcity model? An urgency model? Or an always available model? This week Melissa and Heather walk you through each of these and outline the pros and cons of each as well as showing you how you can use a mix of all three in your creative business!

This episode is brought to you by Fine Lime Designs Illustrations

This is a great episode for creatives who:

• have wondered if it's better to create urgency or scarcity around a product or service through limited availability or to have an "always available" or evergreen model
• make one of a kind products (ie paintings, pottery etc)
• have consistent best sellers
• want to have multiple options when it comes to where they sell their products
• are considering adding wholesale or in person markets to their revenue streams
• are looking for better ways to manage their creative time vs their admin time

For a summary of this episode and all the links mentioned please visit:
Episode132: Inventory & Marketing Models for Creative Businesses

You can find Melissa at finelimedesigns.com, finelimeillustrations.com or on Instagram @mhchipmunk.

You can find Heather at heatherlynnetravis.com or on Instagram @heathertravis.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

Can I use that in my work?

Have you ever asked yourself that question about somebody else's work? Or has somebody asked you that question about your work? What happens when somebody uses your stuff without asking you? How do you get copyright? Is it different in Canada from the US? What does it mean to sell your rights to somebody? What is licensing? What happens to your copyright when you die? Today Canadian copyright lawyer Lesley Ellen Harris joins Melissa to answer all your burning copyright and IP (intellectual property) questions in this absolutely jam packed episode!

Did you know you can now directly support the podcast and help us keep creating great content you want to listen to? And get access to exclusive bonus content? You can help here.

This episode is brought to you by Fine Lime Designs Illustrations

This episode is for those who...

• don't know what copyright is and why it's so incredibly important if you're selling anything you create
• aren't really sure what they can legally use in their work and art
• don't understand the difference between selling the rights to your work vs licensing them
• are curious about estate planning around your body of work
• don't know what to do when somebody uses their work without permission
• are wondering if they can use Mickey Mouse, Baby Yoda, Alice in Wonderland or other characters in their work - even if it's just to sell at a craft fair
• wonder how international copyright works

For a summary of this episode and all the links mentioned please visit:
Episode131: Copyright and Creativity with Lesley Ellen Harris

You can find Lesley at copyrightlaws.com as well as on LinkedIn

You can find Melissa at finelimedesigns.com, finelimeillustrations.com or on Instagram @mhchipmunk.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.