And She Looked Up Creative Hour

In our Season 4 opener, Melissa and Heather do a quick recap of the summer and hit a number of topics that we've been experiencing or following - including running a studio sale, incorporating new tech into our work, navigating more social media changes and planning & prepping for the upcoming holiday season.

This episode is brought to you by Fine Lime Designs Illustrations

This is a great episode for creatives who:

• are thinking about upcoming holiday prep
• are wondering about all the social media push back and Instagram changes this summer
• are flirting with the idea of bringing new technology into their creative work
• just want to catch up with Melissa & Heather!

For a summary of this episode and all the links mentioned please visit:
Episode116: Welcome to Season 4

You can find Melissa at finelimedesigns.com, finelimeillustrations.com or on Instagram @mhchipmunk.
You can find Heather at heatherlynnetravis.com or on Instagram @heathertravis.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

And She Looked Up was born from belief that creating for a living takes a special kind of person: one part artist and one part businessperson.

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

In this replay of Episode 80, Louisa Hrennikoff, the designer and maker behind Vancouver based jewellery brand, Luli Designs joins me. Louisa is a long time craft market veteran - you may have seen her at markets throughout BC from small, local markets to some of Western Canada's biggest markets like Got Craft and Make It. This week she shares her best tips for prepping for market season including how to find markets to participate in, tips on booth or table displays, how much inventory to take, what's in her market emergency kit and much more!

This is a great episode for anyone who:

• is new to the craft market scene and doesn't know where to start
• has done a few markets but now is looking to up their market game
• craft market veterans who just want to hear what another veteran has to say so they can compare notes!

For a summary of this episode and all the links mentioned (and photos of Louisa's booth display), please visit:
Episode 80: Market Season Prep with Louisa Hrennikoff (Luli Designs Jewelry)

You can connect with Louisa on Instagram at @lulidesignsjewelry or shop her Lulidesigns Etsy shop.

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

And She Looked Up was born from belief that creating for a living takes a special kind of person: one part artist and one part businessperson.

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel, left a 20 year career in corporate retail and has been happily self-employed as a working creative for 12 years. She's a graphic designer, an illustrator and a multi-six figure a year entrepreneur in the digital content space. She resides just outside of Vancouver, BC.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

In this replay of Episode 80, Louisa Hrennikoff, the designer and maker behind Vancouver based jewellery brand, Luli Designs joins me. Louisa is a long time craft market veteran - you may have seen her at markets throughout BC from small, local markets to some of Western Canada's biggest markets like Got Craft and Make It. This week she shares her best tips for prepping for market season including how to find markets to participate in, tips on booth or table displays, how much inventory to take, what's in her market emergency kit and much more!

This is a great episode for anyone who:

• is new to the craft market scene and doesn't know where to start
• has done a few markets but now is looking to up their market game
• craft market veterans who just want to hear what another veteran has to say so they can compare notes!

For a summary of this episode and all the links mentioned (and photos of Louisa's booth display), please visit:
Episode 80: Market Season Prep with Louisa Hrennikoff (Luli Designs Jewelry)

You can connect with Louisa on Instagram at @lulidesignsjewelry or shop her Lulidesigns Etsy shop.

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

And She Looked Up was born from belief that creating for a living takes a special kind of person: one part artist and one part businessperson.

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel, left a 20 year career in corporate retail and has been happily self-employed as a working creative for 12 years. She's a graphic designer, an illustrator and a multi-six figure a year entrepreneur in

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

Debra Wong of Dessert by Deb has owned two different businesses with a subscription box as part of her business model. In this episode, she shares all her subscription box knowledge from sourcing product to packing and shipping and everything in between.!

This is a great episode for creatives who

• are thinking about launching a subscription box business
• are thinking about adding a subscription box to their current business
• are considering running a special edition box to their holiday offerings
• are wondering if this would be a good way to showcase their own products

For a summary of this episode and all the links mentioned please visit the original show notes:
Episode 58: So You Want to Start A Subscription Box Service.

To learn more about Deb's creative journey and her other business ventures, check out Episode 57 of the podcast.

You can find Melissa at finelimedesigns.com or on Instagram @mhchipmunk.
You can find Deb at dessertbydeb.com or on Instagram @dessertbydeb.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

And She Looked Up was born from belief that creating for a living takes a special kind of person: one part artist and one part businessperson.

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in co

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

Debra Wong of Dessert by Deb has owned two different businesses with a subscription box as part of her business model. In this episode, she shares all her subscription box knowledge from sourcing product to packing and shipping and everything in between.!

This is a great episode for creatives who

• are thinking about launching a subscription box business
• are thinking about adding a subscription box to their current business
• are considering running a special edition box to their holiday offerings
• are wondering if this would be a good way to showcase their own products

For a summary of this episode and all the links mentioned please visit the original show notes:
Episode 58: So You Want to Start A Subscription Box Service.

To learn more about Deb's creative journey and her other business ventures, check out Episode 57 of the podcast.

You can find Melissa at finelimedesigns.com or on Instagram @mhchipmunk.
You can find Deb at dessertbydeb.com or on Instagram @dessertbydeb.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

And She Looked Up was born from belief that creating for a living takes a special kind of person: one part artist and one part businessperson.

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

In this replay of one of our Creative Canadian Women episodes I chat with Halifax based dance photographer Rachael Dyer about her creative journey from ballerina to ballet instructor to one of the most well-known and well-respected dance photographers in Nova Scotia. We talk about how she pivoted in her 40s to start a brand new career, how niching down and specializing helped her grow her business and so much more!

This is a great episode for creatives who

• love to hear about the creative journeys of other artists and makers
• have wondered if it's too late to make a creative career change
• have thought about niching down or specializing but are worried it might stifle their business
• our curious about the business of photography

For a summary of this episode and all the links mentioned please visit the original show notes:
Episode 60: Creative Canadian Rachael Dyer and Niching Your Business

You can find Melissa at finelimedesigns.com or on Instagram @mhchipmunk.
You can find Rachael at mbdancephotography.com or on Instagram @movitabeaucoupdance.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

And She Looked Up was born from belief that creating for a living takes a special kind of person: one part artist and one part businessperson.

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail an

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

In this replay of one of our Creative Canadian Women episodes I chat with Halifax based dance photographer Rachael Dyer about her creative journey from ballerina to ballet instructor to one of the most well-known and well-respected dance photographers in Nova Scotia. We talk about how she pivoted in her 40s to start a brand new career, how niching down and specializing helped her grow her business and so much more!

This is a great episode for creatives who

• love to hear about the creative journeys of other artists and makers
• have wondered if it's too late to make a creative career change
• have thought about niching down or specializing but are worried it might stifle their business
• our curious about the business of photography

For a summary of this episode and all the links mentioned please visit the original show notes:
Episode 60: Creative Canadian Rachael Dyer and Niching Your Business

You can find Melissa at finelimedesigns.com or on Instagram @mhchipmunk.
You can find Rachael at mbdancephotography.com or on Instagram @movitabeaucoupdance.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

And She Looked Up was born from belief that creating for a living takes a special kind of person: one part artist and one part businessperson.

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

Have you started your holiday season prep? Q4 is 3 months away and there's a lot to do. In this re-air of a previous episode, Melissa & Heather give you loads of tips & strategies to get the heavy lifting done now so you can focus on selling and shipping this fall and winter. We're talking about designing products, building up stock, getting systems in place, planning your promotions, developing and communicating your shipping and refund policies, evaluating if you need help and lots more!

This is a great episode for creatives who

• are always trying to play catch-up in Q4
• need help creating systems around the holiday season
• never really quite feel like they promoted their business as well as they could have over the holiday season
• wind up selling the same items every year because they didn't work far enough ahead to get new product, designs, or creations ready in advance
• who are new to creating for a living and haven't got a holiday season under their belt yet.

For a summary of this episode and all the links mentioned please visit the original show notes:
Episode 70: Holiday Season Prep - It Starts Now!

You can find Melissa at finelimedesigns.com or on Instagram @mhchipmunk.
You can find Heather at heatherlynnetravis.com or on Instagram @heathertravis.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

And She Looked Up was born from belief that creating for a living takes a special kind of person: one part artist and one part businessperson.

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all crea

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

Have you started your holiday season prep? Q4 is 3 months away and there's a lot to do. In this re-air of a previous episode, Melissa & Heather give you loads of tips & strategies to get the heavy lifting done now so you can focus on selling and shipping this fall and winter. We're talking about designing products, building up stock, getting systems in place, planning your promotions, developing and communicating your shipping and refund policies, evaluating if you need help and lots more!

This is a great episode for creatives who

• are always trying to play catch-up in Q4
• need help creating systems around the holiday season
• never really quite feel like they promoted their business as well as they could have over the holiday season
• wind up selling the same items every year because they didn't work far enough ahead to get new product, designs, or creations ready in advance
• who are new to creating for a living and haven't got a holiday season under their belt yet.

For a summary of this episode and all the links mentioned please visit the original show notes:
Episode 70: Holiday Season Prep - It Starts Now!

You can find Melissa at finelimedesigns.com or on Instagram @mhchipmunk.
You can find Heather at heatherlynnetravis.com or on Instagram @heathertravis.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

And She Looked Up was born from belief that creating for a living takes a special kind of person: one part artist and one part businessperson.

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and cre

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

As we head into summer and close out season 3 of the podcast, Heather Travis puts her formidable interview skills to the test as we discuss death row meals, defending our studios in a zombie apocalypse, the slow quality erosion of our favourite sneakers, how every woman has a story that needs to be told, how other people's passion can light you up and music... all the music. We also make a lot of pop culture references!

This episode is brought to you by Fine Lime Designs Illustrations

This is a great episode for creatives who:

• just want to chill out for an hour and hopefully have some giggles while getting to know the quirkier sides of Heather and Melissa

For a summary of this episode and all the links mentioned please visit:
Episode 111: The One With Unusual Questions

You can find Melissa at finelimedesigns.com or on Instagram @mhchipmunk.
You can find Heather at heatherlynnetravis.com or on Instagram @heathertravis.

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

And She Looked Up was born from belief that creating for a living takes a special kind of person: one part artist and one part businessperson.

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate reta

You can connect with the podcast on:

• Instagram at @andshelookedup
• Facebook
• YouTube

For a list of all available episodes, please visit:
And She Looked Up Creative Hour Podcast

Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.

Your host, Melissa Hartfiel (@mhchipmunk), left a 20 year career in corporate retail and has been happily self-employed as a working creative for 13 years. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.