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30:52

Center Stage: Spotlighting Business Challenges

by Spotlight Branding

A podcast featuring interviews with small business owners and industry experts to help you solve the marketing and business development challenges that come with running your own firm.

Copyright: © 2023 Center Stage: Spotlighting Business Challenges

Episodes

150 - Elevating Your Financial Stability with Susanne Mariga

28m · Published 13 Dec 10:00

Ever wondered how to transform your business's financial stability and increase your profits? We're joined by Susanne Mariga, a CPA and fractional CFO with two decades of expertise. Susanne shares the revolutionary Profit First model, a strategy that has been a game changer in our own business. We dive into the basics of this model, shedding light on the importance of having multiple bank accounts and how to pay yourself as a business owner. It's all about intentional profitability!

We then walk through the practical implementation of the Profit First system and emphasize the need to start with your current financial position and gradually increase your percentages. Susanne also debunks some common misconceptions and explains how this system can help determine your pay and eliminate randomness in your results.

Understand your firm's financial percentages and get started with Profit First by visiting www.profitmap.co

149 - Unlocking the Art of Rainmaking with Elise Holtzman

33m · Published 06 Dec 10:00

Do you ever wonder how lawyers seem to bring in an endless stream of clients? This week's guest, Elise Holtzman from The Lawyer's Edge, shares the secrets behind the art of rainmaking. We dive into Elise's personal journey, from practicing law to becoming a coach and trainer, and how she uses her knowledge to help lawyers transform into successful rainmakers. This concept, more than just attracting new clients, involves keeping existing ones happy, and importantly, having the right team to do the work.

We also discuss the critical role of delegation within law firms. Investing in junior associates and trusting them with tasks not only helps firms grow but also frees up time for higher-level work. After all, we all have the same 24 hours in a day - it's how we choose to use them that counts.

Connect with Elise on LinkedIn and learn more at www.thelawyersedge.com

148 - Decoding the Kolbe Assessment with Dominic Loffredo

31m · Published 29 Nov 10:00

Ever wondered how your cognitive instincts influence your professional life? This week we're joined by Dominic Loffredo, a certified Kolbe instructor, to cover this unique personality test that measures the cognitive part of the mind.

We examine how the Kolbe assessment varies from other popular personality evaluations such as Myers-Briggs and CliftonStrengths. We explore how each Kolbe mode affects critical aspects of our professional lives: decision-making, problem-solving, risk tolerance, and physical tasks. We dig into how these categories play out across different industries and roles within a company, especially your law firm.

To learn more and have Dominic and The Million Dollar Solution® provide Kolbe coaching for your firm, reach out to them directly at [email protected]

147 - Propelling Success with Authenticity with Erin Hatzikostas

38m · Published 22 Nov 10:00

Can revealing your authenticity propel you to success? Erin Hatzikostas, founder of B Authentic Inc., joins us to share her personal journey of how authenticity fuelled her rise in the corporate world. Erin’s unique leadership style, characterized by a robust dedication to her message, offers a refreshing perspective on standing out in the professional space.

Erin further unpacks her Six Principles of Strategic Authenticity framework, a toolbox for professionals navigating rule-laden environments. We also dive into the "Pratfall Effect," a psychological phenomenon that transforms "humility moments" into precious social currency. We discuss how to weave humility and storytelling into your introductions and make an impactful first impression.

Lastly, we explore the concept of the "Zero Moments of Truth" and how authenticity not only helps you stand out but also reduces these critical moments in sales and marketing. Join us as we explore how you can use your authentic self to build trust, accelerate relationship building, and find success in your professional field.

Connect with Erin on LinkedIn, and check out her book You Do You(ish): Unleash Your Authentic Superpowers to Get the Career You Deserve.

146 - Stepping into Disaster Preparedness with Jeffrey Weiss

30m · Published 15 Nov 20:00

Picture your business caught up in the chaos of a disaster - may it be natural or manmade. Panic-stricken employees, clients bombarding you with questions, and a leadership team that is clueless about what to do next. Sounds like a situation you never want to be in, right? That's why we're talking with Jeffrey Weiss, founder of the Disaster Preparedness Network.

Jeffrey provides an overview of disaster preparedness - from setting up leadership structures to training responses to an active shooter situation. He reveals how the networks you develop can be leveraged to foster a community of preparedness and resilience.

Jeffrey also sheds light on how businesses can mitigate liability risks by investing in disaster management. In a world where disasters are no longer anomalies but rather frequent occurrences, being unprepared could lead to potential litigation and damage to reputation.

If you'd like to set up disaster processes in your firm, give Jeffrey and his team a call at (818) 624-4242 or email him directly at [email protected].

BONUS: For Center Stage subscribers, Jeffrey is offering a free active shooter training course, which you can access by visiting https://training.preparednesstv.info/as-appointment. Even more, Jeffrey is offering his book, 60 Ways to Reward your teams, and your partner for being of value,for free by clicking here: https://tpn.mastermind.com/opt_in/2262

145 - Embracing Change and Navigating Your Career with Nicole Andrews

28m · Published 08 Nov 10:00

Get ready to be inspired as we discuss the power of understanding others, building credibility, and how having diverse passions paired with self-belief can lead to you chasing your dreams (even if that means no longer being a lawyer).

This week we're joined by career coach Nicole Andrews and explore how disrupting the status quo can create unforeseen opportunities. Nicole emphasizes the necessity of a versatile skill set and the courage to advocate for yourself, especially when self-doubt creeps in.

Lastly, Nicole imparts wisdom on finding purpose amidst career disruption and setting work-life boundaries to circumvent burnout. Gain insight into how disrupting your career, whether by choice or force, can act as a positive force of change. Discover strategies to define your career roles, break free from the 'status trap', and take significant steps towards your career progression.

Learn more about Nicole and the work she does by visiting www.thenicoleandrews.com

144 - Mastering Law Firm Efficiency and Client Experience with Julie Perez

31m · Published 01 Nov 09:00

This week we sit down with Julie Perez from Leap Legal, who guides us through the unique productivity hurdles that different types of lawyers encounter, the role of continuing education, and the cruciality of compliance in legal practice.

We then dive into the complex, yet critical aspects of trust account money, compliance, record keeping, and assembling a dream team. We discuss the lack of business management taught in law school and why having robust software in place to catch mistakes is crucial. We're also putting a spotlight on the layers of encryption and compliance with IT, offering a well-rounded view of law firm management.

Lastly, we're turning the lens onto one of the most important facets of any business - the client experience. We cover the essentials of clear communication, setting expectations, and avoiding those jarring invoice surprises.

To learn more, visit leap.us

143 - Building an Effective Intake Team with Chris Mullins

26m · Published 25 Oct 09:00

Get ready to transform your law firm's intake procedures with actionable insights from Chris Mullins, the Phone Sales Doctor. This episode promises to deliver crucial tips on building an effective intake team in your firm, putting the spotlight on both inbound and outbound sales. Chris guides us through the necessity of a well-devised system to convert digital leads aggressively and the importance of chasing leads promptly to ensure they don't slip away.

Moving forward, we uncover the vital role of an intake sales manager and how they drive your law firm's success. Tune in as we reveal strategies for monitoring and auditing calls, providing constructive feedback, and employing technology to enhance call handling. Chris lends her expertise in explaining the significance of presence, body language, and the nuances of tone and voice during calls.

Learn more about Chris and get her book by visiting intakeacademy.com

142 - Navigating Life as a Young Lawyer with Kelly Sturmthal

32m · Published 18 Oct 09:00

This week, we unravel the unseen challenges young lawyers encounter as they're just starting out and underscore the necessity of grasping the business side of law, regardless of where your legal career takes you - be it in the corporate realm, a law firm, or government service.

We also uncover the integral elements for crafting a successful legal career. We touch on critical aspects such as identifying your inherent abilities, proactive planning for your future, and the influential role of mentorship. We further share insights on discovering contentment in your legal career, comparing the lives of public defenders and corporate lawyers, the wisdom of living below your income, and setting realistic monthly income goals. This enlightening conversation promises to guide you in carving your own path in the legal field, leading to a fulfilling and successful career.

Connect with Kelly on Instagram @KellyesqU or visiting her website at kellysturmthal.com

141 - Discovering Your Genius Zone for Business Success with Emily LaRusch

21m · Published 11 Oct 09:00

Are you ready to tap into your genius zone? Our guest, Emily LaRusch, founder of Back Office Betties, shares her insights on how to discover the activities that leads to effective delegation for tasks outside our genius zone.

We also talk about team building and the vital role it plays in business growth. Emily brings her expertise to the table, providing tips on being a leader who nurtures and develops a team to fill the gaps in your business. We delve into the concept of fractional help, discussing virtual reception and fractional administrative services. We also put a spotlight on the critical factor that is often overlooked - mental health.

Want more from Emily? Go to www.backofficebetties.com/freegift to receive a free resource that can help your firm double its income!

Follow Spotlight Branding for more!
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Visit www.spotlightinsider.com for additional content to help your firm grow!

Center Stage: Spotlighting Business Challenges has 282 episodes in total of non- explicit content. Total playtime is 145:06:47. The language of the podcast is English. This podcast has been added on August 21st 2022. It might contain more episodes than the ones shown here. It was last updated on May 16th, 2024 18:11.

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