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English
Non-explicit
simplecast.com
5.00 stars
26:21

Digital Hive Podcast

by Honey Pot Digital

Join me in the hive, where we talk about all things marketing for small businesses, with insights for all offers and revenue models offering both products and services. My mission is to help you assess your approach to marketing, and what might work better for you, without just adding 100 new tasks to your to do list. In each episode, Emma breaks down a marketing mindset shift, or interviews someone about their experience, either as a business owner or as an expert in their marketing niche. Hosted by Emma Peacock, Marketing Strategist & Coach at Honey Pot Digital.

Copyright: Honey Pot Digital

Episodes

Marketing a physical and digital magazine with Kim Dow

51m · Published 13 Nov 09:07

In this episode Emma speaks to Kim Dow of Sass Studios and Sass Magazine about marketing her product business. We talk about building readership, creating content for the space you’re sharing it in and helping businesses connect better with the audience who will see their advertising. 

Sass Studios is a boutique branding and creative design studio that specializes in supporting and empowering women-owned businesses by helping them cultivate their visual “voice”.  

Sass Magazine is a women's lifestyle and professional publication that celebrates real women, serving up articles on a variety of topics including career, wellness, travel, style, beauty and home, as well as special feature articles.

 

Find Sass Magazine

Website: https://sassmagazine.com/

Instagram: https://www.instagram.com/sassmagazine/

Facebook: https://www.facebook.com/sassfrederick

Pinterest: https://www.pinterest.com/sassmagazine/_created/

The Marketing Apiary: DIY your Marketing with Support

https://www.honeypotdigital.com/the-marketing-apiary

Find Honey Pot Digital:

Website: https://www.honeypotdigital.com/

Instagram: https://www.instagram.com/honeypotdigital/

Facebook: https://www.facebook.com/honeypotdigital/

LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172/

Pinterest: https://www.pinterest.nz/honeypotdigital/_created/

The Digital Hive Podcast is all about marketing for small businesses. Each episode Emma interviews a business owner about their own marketing, or the marketing niche they’re an expert in. We hope this gives you ideas, and frees you up to do the kind of marketing you enjoy, plus teaches you a little about the different approaches and styles of marketing online. After all, you don’t know what you don’t know. 

Honey Pot Digital is a marketing studio creating digital marketing for our clients, acting as a remote marketing manager. We also educate those looking to DIY through this podcast, our blog and The Marketing Apiary and offer consulting via our Happy Hour service. 

If you think you, or someone you know or follow would be a great guest on the podcast, send me a DM on Instagram or fill out this form to be considered: https://www.honeypotdigital.com/podcast-application

If you’re a business who works with small business and you’d like to advertise on the podcast, email us on [email protected]

Focusing on Local with Ellen Matis

44m · Published 01 Nov 03:30
Emma speaks to Ellen Matis of Hello Social Co about the Focus on Local approach to social media --- Send in a voice message: https://podcasters.spotify.com/pod/show/digital-hive-podcast/message

Focusing on Local with Ellen Matis

44m · Published 01 Nov 03:30

In this episode Emma speaks to Ellen Matis of Hello Social Co about the Focus on Local approach to social media.

Hello Social Co. is a social media marketing agency based in Pennsylvania. The "Focus on Local Approach" is a process that helps small business owners position their businesses, and the communities they call home, as destinations, and drive overall economic growth in small-town communities.

Find Hello Social Co

Website: https://hellosocialco.com/

Instagram: https://www.instagram.com/hellosocialco/

Facebook: https://www.facebook.com/hellosocialco

The Marketing Apiary: DIY your Marketing with Support

https://www.honeypotdigital.com/the-marketing-apiary

Find Honey Pot Digital:

Website: https://www.honeypotdigital.com/

Instagram: https://www.instagram.com/honeypotdigital/

Facebook: https://www.facebook.com/honeypotdigital/

LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172/

Pinterest: https://www.pinterest.nz/honeypotdigital/_created/

The Digital Hive Podcast is all about marketing for small businesses. Each episode Emma interviews a business owner about their own marketing, or the marketing niche they’re an expert in. We hope this gives you ideas, and frees you up to do the kind of marketing you enjoy, plus teaches you a little about the different approaches and styles of marketing online. After all, you don’t know what you don’t know. 

Honey Pot Digital is a marketing studio creating digital marketing for our clients, acting as a remote marketing manager. We also educate those looking to DIY through this podcast, our blog and The Marketing Apiary and offer consulting via our Happy Hour service. 

If you think you, or someone you know or follow would be a great guest on the podcast, send me a DM on Instagram or fill out this form to be considered: https://www.honeypotdigital.com/podcast-application

If you’re a business who works with small business and you’d like to advertise on the podcast, email us on [email protected]

Balancing producing and marketing with Lora DiFranco

53m · Published 25 Oct 03:30

In this episode Emma speaks to Lora DiFranco of Free Period Press about marketing her product business. We talk about planning ahead, gut checks and building the marketing of new product into the calendar. 

Free Period Press translates the latest research about living well into simple and friendly tools to help you slow down, unplug, and take care. In a world designed to distract us into always wanting more, Free Period Press reminds you to check in with what really matters and to keep a sense of humor along the way. 

 

Find Lora and Free Period Press

Website: https://www.freeperiodpress.com/

Instagram: https://www.instagram.com/freeperiodpress/

 

The Marketing Apiary: DIY your Marketing with Support

https://www.honeypotdigital.com/the-marketing-apiary

 

Find Honey Pot Digital:

Website: https://www.honeypotdigital.com/

Instagram: https://www.instagram.com/honeypotdigital/

Facebook: https://www.facebook.com/honeypotdigital/

LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172/

Pinterest: https://www.pinterest.nz/honeypotdigital/_created/

The Digital Hive Podcast is all about marketing for small businesses. Each episode Emma interviews a business owner about their own marketing, or the marketing niche they’re an expert in. We hope this gives you ideas, and frees you up to do the kind of marketing you enjoy, plus teaches you a little about the different approaches and styles of marketing online. After all, you don’t know what you don’t know. 

Honey Pot Digital is a marketing studio creating digital marketing for our clients, acting as a remote marketing manager. We also educate those looking to DIY through this podcast, our blog and The Marketing Apiary and offer consulting via our Happy Hour service. 

If you think you, or someone you know or follow would be a great guest on the podcast, send me a DM on Instagram or fill out this form to be considered: https://www.honeypotdigital.com/podcast-application

If you’re a business who works with small business and you’d like to advertise on the podcast, email us on [email protected]

Marketing an online dirndl store with Erika Neumayer Ehrat

1h 6m · Published 18 Oct 09:38

In this episode Emma speaks to Erika Neumayer Ehrat of Rare Dirndl about marketing her online store.

Erika is a dirndl designer. She started designing dirndls in 2009 when she saw new designs coming out of Germany, but the American companies were still selling the same old styles. She launched Rare Dirndl in 2010, moved into the current appointment only store-front studio location in 2013 and have been growing the team and evolving the brand ever since.

 

Find Erika and Rare Dirndl

Website: https://raredirndl.com/

Instagram: https://www.instagram.com/raredirndl/

Facebook: https://www.facebook.com/RareDirndl/

Pinterest: https://www.pinterest.com/raredirndl/

 

The Marketing Apiary: DIY your Marketing with Support

https://www.honeypotdigital.com/the-marketing-apiary

 

Find Honey Pot Digital:

Website: https://www.honeypotdigital.com/

Instagram: https://www.instagram.com/honeypotdigital/

Facebook: https://www.facebook.com/honeypotdigital/

LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172/

Pinterest: https://www.pinterest.nz/honeypotdigital/_created/

 

The Digital Hive Podcast is all about marketing for small businesses. Each episode Emma interviews a business owner about their own marketing, or the marketing niche they’re an expert in. We hope this gives you ideas, and frees you up to do the kind of marketing you enjoy, plus teaches you a little about the different approaches and styles of marketing online. After all, you don’t know what you don’t know. 

Honey Pot Digital is a marketing studio creating digital marketing for our clients, acting as a remote marketing manager. We also educate those looking to DIY through this podcast, our blog and The Marketing Apiary and offer consulting via our Happy Hour service. 

If you think you, or someone you know or follow would be a great guest on the podcast, send me a DM on Instagram or fill out this form to be considered: https://www.honeypotdigital.com/podcast-application

If you’re a business who works with small business and you’d like to advertise on the podcast, email us on [email protected]

Sustainable Web Design with Colleen Keith

59m · Published 11 Oct 03:35

In this episode Emma speaks to Colleen Keith about the carbon created by the internet and how to reduce it through better web design.

Colleen specializes in sustainable branding and websites for businesses that want to make positive changes and be part of the solution. Her clients have access to design and support services that help them make a difference for their markets and the planet at the same time, so that they too can work towards a kinder, greener world. 

 

Find Colleen Keith

Website: https://colleenkeith.com/

Instagram: https://www.instagram.com/colleenkeithdesign/

Facebook: https://www.facebook.com/colleenkeithdesign/

LinkedIn: https://www.linkedin.com/in/colleen-keith-08454230/

 

Resources Mentioned

https://www.wholegraindigital.com/

https://www.thegreenwebfoundation.org/ - host list is here

https://abookapart.com/products/sustainable-web-design

https://www.sustainablewebmanifesto.com/

https://sustainablewebdesign.org/

 

The Marketing Apiary: DIY your Marketing with Support

https://www.honeypotdigital.com/the-marketing-apiary

 

Find Honey Pot Digital:

Website: https://www.honeypotdigital.com/

Instagram: https://www.instagram.com/honeypotdigital/

Facebook: https://www.facebook.com/honeypotdigital/

LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172/

Pinterest: https://www.pinterest.nz/honeypotdigital/_created/

The Digital Hive Podcast is all about marketing for small businesses. Each episode Emma interviews a business owner about their own marketing, or the marketing niche they’re an expert in. We hope this gives you ideas, and frees you up to do the kind of marketing you enjoy, plus teaches you a little about the different approaches and styles of marketing online. After all, you don’t know what you don’t know. 

Honey Pot Digital is a marketing studio creating digital marketing for our clients, acting as a remote marketing manager. We also educate those looking to DIY through this podcast, our blog and The Marketing Apiary and offer consulting via our Happy Hour service. 

If you think you, or someone you know or follow would be a great guest on the podcast, send me a DM on Instagram or fill out this form to be considered: https://www.honeypotdigital.com/podcast-application

If you’re a business who works with small business and you’d like to advertise on the podcast, email us on [email protected]

Your Digital Marketing Options

43m · Published 04 Oct 07:53

In this episode Emma speaks about each of your online marketing options so you can better evaluate what is best for your business and what you could try next. 

 

Register to receive the 90 days of content workshop

https://www.honeypotdigital.com/90-days-of-content-planning

 

The Marketing Apiary: DIY your Marketing with Support

https://www.honeypotdigital.com/the-marketing-apiary

 

Find Honey Pot Digital:

Website: https://www.honeypotdigital.com/

Instagram: https://www.instagram.com/honeypotdigital/

Facebook: https://www.facebook.com/honeypotdigital/

LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172/

Pinterest: https://www.pinterest.nz/honeypotdigital/_created/

The Digital Hive Podcast is all about marketing for small businesses. Each episode Emma interviews a business owner about their own marketing, or the marketing niche they’re an expert in. We hope this gives you ideas, and frees you up to do the kind of marketing you enjoy, plus teaches you a little about the different approaches and styles of marketing online. After all, you don’t know what you don’t know. 

Honey Pot Digital is a marketing studio creating digital marketing for our clients, acting as a remote marketing manager. We also educate those looking to DIY through this podcast, our blog and The Marketing Apiary and offer consulting via our Happy Hour service. 

If you think you, or someone you know or follow would be a great guest on the podcast, send me a DM on Instagram or fill out this form to be considered: https://www.honeypotdigital.com/podcast-application

If you’re a business who works with small business and you’d like to advertise on the podcast, email us on 

[email protected]

Refining and marketing your niche with Hollie Arnett

55m · Published 27 Sep 03:30

In this episode Emma speaks with Hollie Arnett of Maker & Moxie about marketing her brand strategy and coaching business. We talk about why she decided to change the brand’s name recently, communicating the message to the right people and community over competition.

Maker & Moxie is on a mission to help creators build their brand, share their work, and own their moxie. Hollie provides coaching, strategy, resources, and events that help creatives find clarity and take action so they can build a business they're proud of and step confidently into their next level.

 

Find Maker & Moxie

Website: https://www.makerandmoxie.com/

Instagram: https://www.instagram.com/makerandmoxie/

Twitter: https://twitter.com/makerandmoxie

Pinterest: https://pinterest.nz/makerandmoxie

The Marketing Apiary: DIY your Marketing with Support

https://www.honeypotdigital.com/the-marketing-apiary

 

Find Honey Pot Digital:

Website: https://www.honeypotdigital.com/

Instagram: https://www.instagram.com/honeypotdigital/

Facebook: https://www.facebook.com/honeypotdigital/

LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172/

Pinterest: https://www.pinterest.nz/honeypotdigital/_created/

The Digital Hive Podcast is all about marketing for small businesses. Each episode Emma interviews a business owner about their own marketing, or the marketing niche they’re an expert in. We hope this gives you ideas, and frees you up to do the kind of marketing you enjoy, plus teaches you a little about the different approaches and styles of marketing online. After all, you don’t know what you don’t know. 

Honey Pot Digital is a marketing studio creating digital marketing for our clients, acting as a remote marketing manager. We also educate those looking to DIY through this podcast, our blog and The Marketing Apiary and offer consulting via our Happy Hour service. 

If you think you, or someone you know or follow would be a great guest on the podcast, send me a DM on Instagram or fill out this form to be considered: https://www.honeypotdigital.com/podcast-application

If you’re a business who works with small business and you’d like to advertise on the podcast, email us on [email protected]

Identifying Your Brand Values with India Jackson

56m · Published 20 Sep 04:30

In this episode Emma speaks with India Jackson of Flaunt Your Fire about brand values. We talk about defining your values, bringing your business into alignment and being more confident in your content creation. 

India is the CEO of Flaunt Your Fire and co-founder of Pause on the Play, and works to help entrepreneurs amplify their influence without changing who they are. Her brand visibility agency and podcast now help clients ditch stale marketing, break out of industry molds, and build authority by being themselves.

I hope you enjoy listening to this chat about values, authenticity and the humans behind the numbers. 

 

Find India Jackson

Instagram: http://www.instagram.com/theindiajackson

LinkedIn: http://www.linkedin.com/in/theindiajackson

 

Find Flaunt Your Fire

Website: https://flauntyourfire.com/

Instagram: http://www.instagram.com/flauntyourfire

Pinterest: https://www.pinterest.com/flauntyourfire/

 

Find Pause on the Play

Website: https://www.pauseontheplay.com/

Instagram: https://www.instagram.com/pauseontheplay/

 

The Marketing Apiary: DIY your Marketing with Support

https://www.honeypotdigital.com/the-marketing-apiary

 

Find Honey Pot Digital:

Website: https://www.honeypotdigital.com/

Instagram: https://www.instagram.com/honeypotdigital/

Facebook: https://www.facebook.com/honeypotdigital/

LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172/

Pinterest: https://www.pinterest.nz/honeypotdigital/_created/

 

The Digital Hive Podcast is all about marketing for small businesses. Each episode, Emma interviews a business owner about their own marketing, or the marketing niche they’re an expert in. We hope this gives you ideas, and frees you up to do the kind of marketing you enjoy, plus teaches you a little about the different approaches and styles of marketing online. After all, you don’t know what you don’t know. 

Honey Pot Digital is a marketing studio creating digital marketing for our clients, acting as a remote marketing manager. We also educate those looking to DIY through this podcast, our blog and The Marketing Apiary and offer consulting via our Happy Hour service. 

If you think you, or someone you know or follow would be a great guest on the podcast, send me a DM on Instagram or fill out this form to be considered: https://www.honeypotdigital.com/podcast-application

If you’re a business who works with small business and you’d like to advertise on the podcast, email us on 

[email protected]

Documenting the Process with Michelle Wintersteen

55m · Published 13 Sep 04:30

In this episode Emma speaks to Michelle Wintersteen of MKW Creative Co about marketing her brand design firm. We talk about documenting as you work, optimizing your time and creating offerings for people who want to follow in your footsteps.

Michelle Wintersteen is the Brand Designer and Creative Director behind MKW Creative Co. a freelance brand design firm helping to define, design, build and grow vibrant brands for social-media-minded entrepreneurs. 

 

Find Michelle and MKW Creative Co

Website: https://mkwcreative.co/

Instagram: https://www.instagram.com/mkwcreative.co/

TikTok: https://www.tiktok.com/@mkwcreative.co

Facebook: https://www.facebook.com/MKWCreativeCo/

Pinterest: https://www.pinterest.nz/mkwcreativeco/_created/

 

The Marketing Apiary: DIY your Marketing with Support

https://www.honeypotdigital.com/the-marketing-apiary

 

Find Honey Pot Digital:

Website: https://www.honeypotdigital.com/

Instagram: https://www.instagram.com/honeypotdigital/

Facebook: https://www.facebook.com/honeypotdigital/

LinkedIn: https://www.linkedin.com/in/emma-peacock-11271172/

Pinterest: https://www.pinterest.nz/honeypotdigital/_created/

 

The Digital Hive Podcast is all about marketing for small businesses. Each episode Emma interviews a business owner about their own marketing, or the marketing niche they’re an expert in. We hope this gives you ideas, and frees you up to do the kind of marketing you enjoy, plus teaches you a little about the different approaches and styles of marketing online. After all, you don’t know what you don’t know. 

Honey Pot Digital is a marketing studio creating digital marketing for our clients, acting as a remote marketing manager. We also educate those looking to DIY through this podcast, our blog and The Marketing Apiary and offer consulting via our Happy Hour service. 

If you think you, or someone you know or follow would be a great guest on the podcast, send me a DM on Instagram or fill out this form to be considered: https://www.honeypotdigital.com/podcast-application

If you’re a business who works with small business and you’d like to advertise on the podcast, email us on [email protected]

Digital Hive Podcast has 91 episodes in total of non- explicit content. Total playtime is 39:58:51. The language of the podcast is English. This podcast has been added on August 26th 2022. It might contain more episodes than the ones shown here. It was last updated on May 26th, 2024 21:40.

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