Speakernomics

In this episode of Speakernomics, Robert Kennedy, III speaks with special guest, Kenneth "Shark" Kinney discussing hosting events as a professional speaker. Shark shares the challenges and opportunities of organizing conferences, providing valuable insights for speakers looking to expand their business into event hosting: Creating Your Own Event: Shark shares that hosting your own conference is a powerful way to align your expertise with your financial investment. It offers a unique perspective on your speaking brand, helps you understand the value in the words you speak, and allows you to evaluate other speakers from the viewpoint of a meeting planner. Mitigating Risks with Sponsors: Shark emphasizes the importance of sponsors in mitigating the financial risks associated with organizing an event. Choosing sponsors that align with the event's purpose and can benefit from the partnership helps create a win-win situation and provides financial support. Measuring Return on Content: To ensure the success of an event, Shark advises speakers to measure the return they provide through their speeches. This involves assessing the impact of their advice, understanding how it translates into tangible results for the audience, and leveraging this information to attract the right participants to the event. A very special thanks to Robert Kennedy, III for his amazing year hosting Speakernomics! NSA is truly grateful for your service! Tune in until the end where RK3 announces the new host of Speakernomics for 2024! Who is Kenneth "Shark" Kinney? Kenneth “Shark” Kinney is making waves as a keynote speaker, author, marketing strategist, and shark diver and conservationist. Today, Kenneth inspires leaders to dive deeper and find new perspectives to transform their businesses to drive growth and create better experiences for their customers as well as their employees." Learn more about your ad choices. Visit megaphone.fm/adchoices

Robert Kennedy, III speaks with Cheryl Knowlton, CSP on burnout in the speaking business. Cherylshares insights and strategies to recognize and address burnout, emphasizing the importance of self-care for speakers. In this episode, you will learn: Self-Care is Crucial: Speakers are the product they sell, making self-care essential. The SWEET framework serves as a guide to maintaining optimal physical and mental well-being. Recognizing Burnout Signals: Cheryl encourages speakers to be self-aware and regularly assess their feelings and commitments. Recognizing shifts in enthusiasm, energy levels, and joy can help identify potential burnout. It's crucial to distinguish between genuine disinterest and burnout. Support Systems Matter: Having a support system, such as a mindset coach, is highlighted as an invaluable resource. The importance of seeking help, whether personally or professionally, is emphasized to navigate challenges, prevent burnout, and foster personal growth. Answer our Question! Head over to www.Speakernomics.com/voicemail and leave us a voicemail answering our question and we may use your recording on an upcoming episode of Speakernomics! Question: Where is your burnout coming from? Who is Cheryl Knowlton, CSP? As the CEO and Chief Energy Officer of Dynamite Productions, Cheryl specializes in enthusiastically empowering excellence by consistently delivered highly engaging, timely, and relevant tools to help today’s real estate professional raise the bar – in business and in life. As a national real estate educator, broker, coach, author, podcast host, and 23+ year veteran of the real estate and mortgage industries, Cheryl is obsessed with helping real estate agents grow in confidence and competence to become powerfully relevant in today’s marketplace and win in any market. Cheryl ensures that real estate professionals leave with the practical tools they need to hit the ground running and experience explosive growth and success in their careers. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week, Robert Kennedy, III, speaks with Mike Staver, CSP, CPAE on building a high-performance speaking business. Mike shares insights on his speaker journey and emphasizes the need for speakers to focus on what they have, diagnose the needs of their audience, and face fear head-on. In this episode, Mike discusses: Stop Getting Ready and Start Getting Busy: Move beyond excessive preparation and take action. Many speakers have more than enough to build a world-class business and should focus on doing the work. Three High-Performing Business Characteristics: Clarity about the problem it solves, a strong sense of purpose, and the ability to diagnose and meet the needs of the economic buyer. Courageous Decision-Making: The importance of making decisions that align with one's values, even if it means letting go of substantial revenue. Answer our Question! Head over to www.Speakernomics.com/voicemail and leave us a voicemail answering our question and we may use your recording on an upcoming episode of Speakernomics! Question: What is the thing that you know you need to do that you haven't done that if you did, it would move your business forward? Answer our Question! Head over to www.Speakernomics.com/voicemail and leave us a voicemail answering our question and we may use your recording on an upcoming episode of Speakernomics! Question: What is the thing that you know you need to do that you haven't done that if you did, it would move your business forward? Who is Mike Staver, CSP, CPAE? Mike Staver is the author of “Leadership Isn’t for Cowards” and an internationally respected speaker, author, and coach. Mike takes noisy, often complex, leadership content and makes it immediately useful, digestible, and entertaining. In all Mike's work, the goal is simple – helping leaders perform better and live better lives. To accomplish this, Mike uses counterintuitive perspectives, a storytelling style, and entertaining delivery that makes the often-challenging realities of work and life easier to absorb and put into practice. Mike architected a training program ranked #1 by Training Magazine on their 2018 Training Top 125 list, which recognizes organizations with the most successful learning and development programs in the world. That same program joined the Training Magazine Hall of Fame in 2019. In the last 30 years, Mike has influenced over 200,000 people in ways that have not only transformed thinking and action but improved results. His message is grounded in the belief that leadership is about influence regardless of position, title, or power. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on Speakernomics, Robert Kennedy, III speaks with International tour expert, Elaine Rodriguez, about the significance of retreats for speakers and coaches. Elaine discusses the planning process, pricing considerations, and the importance of aligning the retreat theme, activities, and location. She emphasizes the need for a balance between learning and free time for participants to absorb information. In this episode, Elaine will share: Retreats for Impactful Messaging: Retreats are presented as a pure way to convey messages, connect with clients, and facilitate transformations, allowing speakers to impact their audience more deeply. Strategic Planning and Pricing: Speakers are advised to plan retreats at least nine months to a year in advance, considering audience affordability. Pricing should reflect the value provided, with an emphasis on not undervaluing one's time and effort. Balancing Structure and Spontaneity: The ideal retreat schedule includes a mix of learning, coaching, and free time. Leaving room for spontaneity allows for unexpected, impactful activities and enhances the overall retreat experience. A transcript of this episode is available to NSA Members in the NSA Digital Vault Catalogue. Answer our Question! Head over to www.Speakernomics.com/voicemail and leave us a voicemail answering our question and we may use your recording on an upcoming episode of Speakernomics! Question: What is the one thing you want people to walk away with after working with you that would change their lives forever? And what can you do to make that message clearer? Who is Elaine Rodriguez, CPC, ACC, ELI-MP? A 14-year veteran of the travel industry, Elaine hasimpacted the lives of travelers from all over the world through tour directing,tour planning, and now as a retreat planner for speakers, coaches, andfacilitators through her company Essential Retreat Experts. Elaine keynotes oncustomer service, leadership, and teamwork, using her stories from her timeon the road to inform – and entertain – her audiences. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on Speakernomics, Robert Kennedy, III, speaks with special guest Lauren Schieffer on how to cultivate a successful speaking business while creating a meaningful impact on the world. Lauren shares the advantages of being associated with a recognized speaking organization like NSA. She highlights the invaluable role of local chapters, acting as tributaries that provide a personalized and immediate educational experience. Gain actionable insights into active engagement, strategic networking, and the art of leveraging individual strengths to forge lasting connections within the speaking community. Key Takeaways: Organizational Affiliation: Emphasizes the importance of joining professional speaking organizations. Local Chapter Engagement: Provides a personalized and immediate educational experience. Advocates for active engagement, strategic networking, and leveraging individual strengths. Strategic Relationship Building: A strategic approach to building relationships, initiating conversations with seasoned speakers, and extracting valuable insights from their experiences. National Membership Benefits: Benefits of national membership, including global exposure and exclusive discounts and services. Thought-Provoking Question: Lauren challenges listeners to reflect on what actions they are taking today to make a positive impact tomorrow. Answer our Question! Head over to www.Speakernomics.com/voicemail and leave us a voicemail answering our question and we may use your recording on an upcoming episode of Speakernomics! Question: What are you doing today that you didn't do yesterday or last week that's going to make a difference tomorrow? Who is Lauren Schieffer, CSP? As the daughter of a career Air Force officer, Lauren grew up being uprooted and relocated every couple of years. This imbued her with a profound independence and ability to adapt to changing circumstances, continually learning to adapt to new stations and new people. The lessons she learned from her dad, “The Colonel” helped her make smart decisions and overcome adversity with humility and a sense of humor. Her personal journey has traversed some dark and scary roads that included battles with and recovery from an eating disorder and surviving two personal assaults. The upside of that is she is standing strong on the sunny side of those dark roads in triumph. Lauren’s life journey has brought her to the conclusion that what happens to you in your life is not as important as how you choose to respond to what happens to you in your life. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on Speakernomics, Robert Kennedy, III speaks with comic and comedy coach Mike Goodwin, offering key takeaways on incorporating humor into your presentations to elevate your impact. In this episode, Mike shares how to: Embrace Humor for Connection: The importance of using humor as a powerful tool for connecting with audiences, inspiring them, and providing entertainment. Understand Your Audience: Recognizing the audience's dynamics and adjusting your approach accordingly Crafting Jokes: The three essential components of a joke, keeping it concise and avoiding unnecessary details. Natural Funny Remarks: Pay attention to naturally funny remarks in everyday conversations, as these can be seamlessly incorporated into presentations for authentic humor. Strategies for Less Naturally Humorous Speakers: For those who may feel less naturally humorous Balanced Humor in Presentations: Aim for a balanced approach, with approximately one laugh every 10 minutes in a professional presentation. Answer our Question! Head over to www.Speakernomics.com/voicemail and leave us a voicemail answering our question and we may use your recording on an upcoming episode of Speakernomics! Question: What's one thing that you will do to effectively incorporate humor into your presentation? Who is Mike Goodwin? Mike Goodwin is a refreshingly funny comedian, speaker, and leader. His signature bowtie represents his expectation-defying brand of comedy that leaves a variety of audiences from churches to corporate events to swanky galas-laughing hysterically and completely inspired, without a foul or vulgar word spoken. A native of Camden, South Carolina, holds a master’s degree in Education from the University of South Carolina, is a veteran of the U.S. Army, and a former primary and secondary education professional. He infuses his varied life experiences into his act, making him relatable to audiences from all walks of life. Using his ability to merge leadership and laughter, Mike is a powerful communicator whose primary goal is to leave places and people better than he found them. He’s appeared on America’s Got Talent, Lifetime, BET, Dry Bar Comedy, TBN, Daystar, USA, Circle TV, SiriusXM, the That Sounds Fun Podcast Tour, and USO Europe Comedy Tour. Mike’s programs have inspired teams at corporations like Guess, Proctor and Gamble, and Dermira. Learn more about your ad choices. Visit megaphone.fm/adchoices

Robert Kennedy, III welcomes Danielle Cobo, host of the Unstoppable Grit Podcast, former Fortune 500 senior sales manager, military spouse, and author of the book "Unstoppable Grit." Danielle shares her journey of balancing a thriving speaking business with the challenges of life, including raising twins and dealing with personal setbacks. In this episode, Danielle shares: The importance of taking care of yourself, your family, and then your clients. Challengingthe misconception that achieving success is easy and encourages listeners to acknowledge the difficulties while giving themselves grace through the process. Her experience of managing a demanding corporate career while being the primary caregiver for her twins when her husband was deployed. She shares mindset shifts, the importance of support networks, and how redefining success led her to transition into the speaking business. 2020 became a pivotal year, marked by personal loss, a toxic work environment, and the decision to leave her corporate career. She discusses the shift from tying her identity to titles and income to focusing on who she wants to be and aligning her core values with her passion for transforming lives through speaking. Answer our Question! Head over to www.Speakernomics.com/voicemail and leave us a voicemail answering our question and we may use your recording on an upcoming episode of Speakernomics! Question: What are three of your core values that you are in alignment with within all areas of your life? Who is Danielle Cobo? Danielle Cobo is an international female speaker for organizations, associations, and the public sector. She works with audiences to harness the grit and resilience to lead through change. With over 15 years of corporate experience in the medical sales industry, she knows how to build high-performing teams that increase sales, productivity, and employee retention. Her expertise includes corporate resilience and burnout prevention. Danielle is the author of “Unstoppable Grit: Breakthrough the 7 Roadblocks Standing Between You and Achieving Your Goals” and hosts the globally top-rated podcast "Unstoppable Grit Podcast with Danielle Cobo.” As a former Fortune 500 Senior Sales Manager, she led her team through downsizing, restructuring, and acquisitions to become the #1 sales team in the nation. As a result, she was awarded Region Manager of the Year. Her resiliency motivated her to earn four consecutive national Sales Excellence Awards in a male-dominated industry. Learn more about your ad choices. Visit megaphone.fm/adchoices

The Certified Speaking Professional™ (CSP®) is a professional designation that provides independent proof of a speaker's expertise and professionalism. It's a promise to clients and meeting planners that you are a reliable and engaging speaker. In this episode of Speakernomics Jennifer Elder, CPA, CSP® discussed the benefits of earning the designation and the process to achieve it. You can find the CSP® resources featured in this episodeat www.nsaspeaker.org/CSP. In this episode you will learn more about: Meeting planners and clients often prefer CSP’s® because they have confidence in their professionalism and capabilities. Why speakers, regardless of applying for the CSP® or not,shoulddownload the CSP®spreadsheet and begin tracking their presentations immediately. Practical tips and insights on the application process. The specific criteria that need to be met when applying for your designation. Answer our Question! Head over to www.Speakernomics.com/voicemail and leave us a voicemail answering our question and we may use your recording on an upcoming episode of Speakernomics! Question: If you have not earned your CSP®yet, what is the first step you'll take towards that goal this week? Who is Jennifer Elder, CSP®, CPA? Jennifer Elder is a highly sought-after speaker, emcee, and author who creates an interactive and fun experience that gets the audience to think differently and act strategically. As a CSP, Jennifer has spoken in 47 states and six countries, averaging 80+ presentations a year. She has spoken at Microsoft, Lowes, Dollar Tree, Marriott, and Perdue. She has presented at conferences for The Association of International Chartered Accountants, Sage Software, the American Society of Association Executives, and the Society for Human Resource Management. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week, Robert Kennedy, III welcomes guest Scott Carley to discuss running toward intimidation. Scott shares his journey of breaking through intimidation and building relationships with top-notch speakers. He emphasizes the importance of getting comfortable with intimidation and using it to your advantage in your speaking business. Scott shares his strategies and tactics to connect with influential speakers and how he leveraged those relationships to grow in his speaking career. Other key takeaways include: Embracing intimidation as an opportunity for growth in your speaking career. Building relationships with experienced speakers to learn and advance in the field. The significance of serving and collaborating with others in the industry. The power of hooks in speeches to capture the audience's attention. The value of referrals in the speaking business. Answer our Question! Head over to www.Speakernomics.com/voicemail and leave us a voicemail answering our question and we may use your recording on an upcoming episode of Speakernomics! Question: Who do you want to emulate as a top-notch speaker and what are you willing to do to build a relationship with them? Who is Scott Carley? There's a reason they call him"The Change Energizer"--Scott Carley has the energy and the knowledge to get any organization moving! With his emphasis on taking action, Scott brings rejuvenation and momentum to help organizations achieve objectives and see results. He takes a proactive approach to overcoming obstacles and conquering failures. Audiences come away with confidence, motivation, perspective, and an excitement for innovation. Learn more about your ad choices. Visit megaphone.fm/adchoices

2020 brought a wave of unexpected changes and uncertainties to our lives. Speakers, like many others, were left wondering how to adapt and thrive amidst the chaos. This week, Meridith Elliott Powell, CSP, CPAE shares her invaluable insights and nine-step methodology that will empower you to embrace uncertainty and turn it into your competitive advantage. In this episode, Meridith will: Encourage speakers to envision a brighter future, actively predicting and preparing for potential changes, thereby promoting adaptability and innovation. Highlight the importance of collaboration over competition in the speaking industry, emphasizing the significance of aligning business decisions with core values. Listening to clients' needs and developing a strong support network, ensuring relevance and adaptability in an ever-evolving environment. Answer our Question! Head over to www.Speakernomics.com/voicemail and leave us a voicemail answering our question and we may use your recording on an upcoming episode of Speakernomics! Question: What is your relentless vision? Who is Meridith Elliott Powell, CSP, CPAE? Voted one of the Top 15 Business Growth Experts to watch by Currency Fair, Meridith Elliott Powell is an award-winning author, keynote speaker, and business strategist. With a background in corporate sales and leadership, her career expands over several industries including banking, healthcare, and finance. Meridith worked her way up from an entry-level position to earn her seat at the C-Suite table. She is a Certified Speaking Professional and a member of the prestigious Forbes Coaching Council. Learn more about your ad choices. Visit megaphone.fm/adchoices