Beyond Influential

Ready to create your dream future? Personal branding is the way to do it!

On this week’s Beyond Influential, we go deep into my story, why I’ve made personal branding my mission, and why I’m so passionate about sharing it with you (plus tons of actionable tips!).  

I was recently a guest on Dr. Sabba Quidwai’s Sprint to Success with Design Thinking podcast, and if you haven’t heard her interview on Beyond Influential Ep. 147 where I chatted with her all about How to Use Design Thinking to Reinvent Education, Reframe Failure & Increase Your Creativity, I highly recommend you check it out!

This week, I'm excited to share my interview on Sabba's podcast with you. Not only is the content of this episode highly relevant to anyone interested in personal branding, but Sabba also has an incredibly fresh approach to podcasting. I love the perspective she brings, and that includes how she structures her show to be more of an exercise in storytelling than just a traditional interview. It’s a very unique format that I know you’ll appreciate. 

On Ep. 149, we cover:

• How personal branding is empowering and gives you the autonomy to create your own narrative and design your future
• How I came to be unapologetically myself, carving my own place in the world of work, and how I help others do that as well
• The difference between academic vs. real-world success: the necessary skills, mindset, and  tools you actually need
• How to use platforms like LinkedIn and Clubhouse to strategically build your personal brand and network with industry leaders
• Tips on how to develop clarity and confidence with your personal brand
• Actionable personal branding strategies to get clarity around your voice, questions to ask yourself, and more!

Don't want to miss an episode (or valuable free resources!)? Get on my list here: https://www.brittanykrystle.com/subscribe

Other Helpful Links:

If you’re interested in building your personal brand the right way, jump on the waitlist to The Clarity Course! https://www.brittanykrystle.com/claritywaitlist/

Watch my free training on Why LinkedIn is Your Best-Kept Secret! https://www.brittanykrystle.com/linkedin/

Beyond Influential #147 How to Use Design Thinking to Reinvent Education, Reframe Failure & Increase Your Creativity with Dr. Sabba Quidwai: https://bit.ly/2NqD6ES

Listen to my episode on Sabba's Sprint to Success with Design Thinking podcast! https://apple.co/3cFlBZQ

Want to Support the Podcast?

Leaving a review on Apple Podcasts goes a long way: https://apple.co/3rSk09A

Tag me on Instagram @brittanykrystle with your favorite takeaways from this episode! https://www.instagram.com/brittanykrystle/

To connect with Sabba:

Website: https://askmsq.com/

Instagram: https://instagram.com/askMsQ

Twitter: https://twitter.com/askMsQ

Sprint to Success with Design Thinking podcast: https://askmsq.com/blog-home/category/episodes

To connect with me, Brittany Krystle:

Website: https://www.brittanykrystle.com/

Instagram: https://www.instagram.com/brittanykrystle/

Twitter: https://www.twitter.com/brittanykrystle/

LinkedIn: https://www.linkedin.com/in/brittanykrystle/

Facebook: https://www.facebook.com/brittanykrystlexoxo/

Pinterest: https://www.pinterest.com/brittanykrystle/

Clubhouse: @brittanykrystle

Is it ever too early or too late to become a successful entrepreneur?

Hell no! 

Not many people can say they’ve started two successful businesses from scratch, built a £1m brand in their teens, traveled the world speaking internationally, had dinner with the UK Prime Minister, and won 10 national & international business and entrepreneur awards (including The UK Young Entrepreneur of the Year).

...And even fewer people can say they’ve done all that before they were 21 years old.

I met this week’s guest when she interviewed me for her Too Big For Your Boots podcast, and after hearing more about her story, I knew I wanted to have her on Beyond Influential to share it with you. 

CEO & Founder Liv Conlon left school at 16 years old to start her first business, The Property Stagers. By 19, she had built it into a £1m brand in an industry that was basically non-existent in the UK—home staging—and since then she has not only continued to grow her business, but her personal brand as well.

It’s too common to dismiss someone because of their age or lack of life experience, but as is the case here, this can be a big mistake. Liv has already been in business longer than most entrepreneurs stay in business, and that includes entrepreneurs of all ages. 

Liv will also be releasing her new book, Too Big For Your Boots, on March 12, 2021 (check it out here: https://amzn.to/3bOmTBt), which documents her journey so far as well as serves as the ultimate 'how to' guide for young entrepreneurs looking to start a business of their own with no start up funds and no experience. 

I’m excited to share this conversation with you because there is a lot to learn from Liv’s story. From building her brand and business to diversifying revenue streams to the challenges she’s faced along the way, we dig into the nitty gritty of her business and entrepreneurial experience. 

On Ep. 148, we cover:

• Founding The Property Stagers: How she started a business at 16, scaled it to a £1million+, and expanded her product offerings
• Being taken serious: How she helped people recognize the value of her services 
• The day-to-day operations inside her business, letting go of the little things & how her management style has evolved over time
• How she leveraged her personal brand to successfully grow her business, gain visibility, and turn it into an asset
• Her decision to leave school, assumptions about entrepreneurs, why you need to have a meaningful purpose to succeed, and more!

Don't want to miss an episode (or valuable free resources!)? Get on my list here: https://www.brittanykrystle.com/subscribe

Other Helpful Links:

Get on the waitlist for The Clarity Course right here: https://www.brittanykrystle.com/claritywaitlist/

Check out Liv’s Book, Too Big For Your Boots here: https://amzn.to/3bOmTBt

Want to Support the Podcast?

Leaving a review on Apple Podcasts goes a long way: https://podcasts.apple.com/us/podcast/beyond-influential/id1264581842

Tag me on Instagram @brittanykrystle with your favorite takeaways from this episode! https://www.instagram.com/brittanykrystle/

To connect with Liv:

Website: https://www.livconlon.co.uk/

Instagram: https://instagram.com/oliviaconlon

Twitter: https://twitter.com/oliviaconlon

Facebook: https://www.facebook.com/livconlon.co.uk

To connect with me, Brittany Krystle:

Website: https://www.brittanykrystle.com/

Instagram: https://www.instagram.com/brittanykrystle/

Twitter: https://www.twitter.com/brittanykrystle/

LinkedIn: https://www.linkedin.com/in/brittanykrystle/

Facebook: https://www.facebook.com/brittanykrystlexoxo/

Pinterest: https://www.pinterest.com/brittanykrystle/

Clubhouse: @brittanykrystle

*Full disclosure: The link to the book is an affiliate link that takes you to Amazon.com. I will be compensated (at no extra cost to you) should you choose to purchase it. Thank you in advance (I appreciate you!) and please note that the prices change and vary over time due to Amazon marketplace changes.

Have you ever felt completely stuck trying to find a solution to a difficult problem?

Problem-solving is essential to a successful brand and business—it’s how you create results in your own business, and it’s also how you create results for your clients and customers. 

At its core, problem-solving requires creative thinking and the ability to look at a situation in a variety of ways, which is why I crave new trusted perspectives and ideas, especially from outside of my industry. 

Just because “everyone” does it “this way,” doesn’t mean there isn’t a better way of doing it, which is why I am very big on collaboration and looking outside of my industry for inspiration and knowledge. The most creative thinking doesn’t happen by doing what everyone else is doing or thinking like everyone else in the industry. 

Enter this week’s guest, Dr. Sabba Quidwai. If you’ve ever had a creative block, or struggled to come up with a solution to a hard problem, or just wish you were more comfortable with change, you’ll want to listen to this new episode of Beyond Influential.

Sabba is a Doctor of Education who coaches leaders working on transformation initiatives (like in education) to integrate design thinking practices that encourage creativity, build trust, and prepare individuals with the mindset and skills to thrive in a rapidly-changing world. 

She is also the host of the Sprint to Success with Design Thinking podcast, where she interviews researchers and practitioners about their stories and strategies for navigating change with design thinking and thriving in today’s world. I highly recommend you check it out because she has a very thoughtful and intentional approach to storytelling. 

Sabba has been particularly passionate about reinventing education to help students have the best chance of success, no matter their circumstances or background. Education may seem like a topic that’s only relevant for those who have or want children, but in reality, it has wide ranging implications for the economy, your business, and the future—and what we talk about in today’s episode applies to every industry.

On Ep. 147, we cover:

• Reinventing education: Setting students and teachers up for success in a world that is constantly changing
• How to get students to think creatively & start seeing challenges as opportunities 
• Are grades outdated? Improving how we assess student learning & achievement
• Inequity in education: Biases in expectations and adapting to specific student needs and circumstances
• Design thinking: What it is, the philosophy behind it & how it can benefit your life
• My new favorite brainstorming exercise and approaching problem-solving creatively
• Personal branding: Why it’s essential for students (and everyone else) to be doing it!
• Trust-building, how to create safe spaces for growth, reframing failure & more!

Don't want to miss an episode (or valuable free resources!)? Get on my list here: https://www.brittanykrystle.com/subscribe

Other Helpful Links:

Get on the waitlist for The Clarity Course right here: https://www.brittanykrystle.com/claritywaitlist/

If you want to learn more about design thinking and problem-solving creatively, I highly recommend Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days by Jake Knapp—Sabba recommended this book to me and not only did I enjoy it, I’ve been implementing it in my business! You can find it here: https://amzn.to/3aOYa0N

Want to Support the Podcast?

Leaving a review on Apple Podcasts goes a long way: https://podcasts.apple.com/us/podcast/beyond-influential/id1264581842

Tag me on Instagram @brittanykrystle with your favorite takeaways from this episode! https://www.instagram.com/brittanykrystle/

To connect with Sabba:

Website: https://askmsq.com/

Instagram: https://instagram.com/askMsQ

Twitter: https://twitter.com/askMsQ

Sprint to Success with Design Thinking podcast: https://askmsq.com/blog-home/category/episodes

To connect with me, Brittany Krystle:

Website: https://www.brittanykrystle.com/

Instagram: https://www.instagram.com/brittanykrystle/

Twitter: https://www.twitter.com/brittanykrystle/

LinkedIn: https://www.linkedin.com/in/brittanykrystle/

Facebook: https://www.facebook.com/brittanykrystlexoxo/

Pinterest: https://www.pinterest.com/brittanykrystle/

Clubhouse: @brittanykrystle

*Full disclosure: The link to the book is an affiliate link that takes you to Amazon.com. I will be compensated (at no extra cost to you) should you choose to purchase it. Thank you in advance (I appreciate you!) and please note that the prices change and vary over time due to Amazon marketplace changes.

Mental health is an incredibly important topic that has a critical role in our day to day lives, but one we are still not having enough open conversations about. And not only do I think we’re not talking about it, I believe we’re missing out on valuable insights from experts who can really educate us on it—because it’s way more nuanced than it seems.  

One topic in particular that requires more conversation is therapy, and specifically how it can benefit us, both personally and professionally. 

It might not be obvious (I know it wasn’t to me!), but therapy isn’t just for when you hit rock bottom—it’s actually a way to optimize your brain, which also helps you optimize your business, which is why I’m very excited for this week’s episode of Beyond Influential. 

If you’ve ever experienced any of the common “mindset” issues that come up for entrepreneurs around worthiness, money mindset, imposter syndrome, perfectionism—you may have considered hiring a coach, but in reality, the best “hire” is actually a therapist.

One of the experts who has been educating me happens to be my own brother, Dr. Jordan Hoffman, who is a clinical psychologist with expertise on how therapy shapes the brain, and a specialization in improving the results people get from therapy.  

He has experience working with individuals of all ages and all backgrounds, from NFL and NBA athletes to children and adolescents to working on Skid Row with the homeless population. I always walk away from our conversations with new insights, which is why I’m excited to have him on the show this week to share his knowledge and expertise with you.

On Ep. 146, we cover:

• Therapy: What it really is, and why and when you should consider it
• How to find the right therapist for you: Where to look, questions to ask, red flags to watch out for, and how to know if treatment is effective
• Types of therapy and different approaches to treatment 
• The pros and cons of in-person vs. remote therapy
• Coaching vs. Therapy: What’s the difference and how to know which one you need
• Mental health resources, book recommendations, and more!

Don't want to miss an episode (or valuable free resources!)? Get on my list here: https://www.brittanykrystle.com/subscribe

Dr. Jordan Hoffman's Book Recommendations:

Mindsight: The New Science of Personal Transformation by Dr. Daniel J. Siegel: https://amzn.to/3amJYvn

Aware: The Science and Practice of Presence--The Groundbreaking Meditation Practice by Dr. Daniel J. Siegel: https://amzn.to/3dhiY2z

The Developing Mind, Third Edition: How Relationships and the Brain Interact to Shape Who We Are by Dr. Daniel J. Siegel: https://amzn.to/3qBUu7G

The Pocket Guide to the Polyvagal Theory: The Transformative Power of Feeling Safe by Dr. Stephen Porges: https://amzn.to/3s3LUPL

Why Therapy Works: Using Our Minds to Change Our Brains by Dr. Louis Cozolino: https://amzn.to/2NqDT8m

Brittany's Book Recommendations:

The Daily Stoic: 366 Meditations on Wisdom, Perseverance, and the Art of Living by Ryan Holiday: https://amzn.to/3s2Nz89

The Obstacle Is the Way: The Timeless Art of Turning Trials into Triumph by Ryan Holiday: https://amzn.to/3pp7b4r

90 Seconds to a Life You Love: How to Master Your Difficult Feelings to Cultivate Lasting Confidence, Resilience, and Authenticity by Dr. Joan Rosenberg: https://amzn.to/2ZkI7B8

Real Happiness, 10th Anniversary Edition: A 28-Day Program to Realize the Power of Meditation by Sharon Salzberg: https://amzn.to/3jSi0eg

Radical Compassion: Learning to Love Yourself and Your World with the Practice of RAIN by Dr. Tara Brach: https://amzn.to/3qrf0rB

Self-Compassion: The Proven Power of Being Kind to Yourself by Dr. Kristin Neff: https://amzn.to/2Zkl0GL

The Mindful Self-Compassion Workbook: A Proven Way to Accept Yourself, Build Inner Strength, and Thrive by Dr. Kristin Neff: https://amzn.to/3rPGisa

Mental Health Resources Mentioned in the Episode:

Mental Health Match: A Glossary of Therapy Approaches & Modalities: https://bit.ly/3dhjtcX

Psychology Today: https://www.psychologytoday.com/

Listen to Beyond Influential #90 Dr. Joan Rosenberg on How to Build Lasting Confidence and Create a Life You Love: https://bit.ly/3qohZkQ

To connect with Dr. Jordan Hoffman:

Website: https://drjordanhoffman.com/

Instagram: https://www.instagram.com/drjordanhoffman/

LinkedIn: http://www.linkedin.com/in/jordanhoffman

To connect with me, Brittany Krystle:

Website: https://www.brittanykrystle.com/

Instagram: https://www.instagram.com/brittanykrystle/

Twitter: https://www.twitter.com/brittanykrystle/

LinkedIn: https://www.linkedin.com/in/brittanykrystle/

Facebook: https://www.facebook.com/brittanykrystlexoxo/

Pinterest: https://www.pinterest.com/brittanykrystle/

Get on the waitlist for The Clarity Course right here: https://www.brittanykrystle.com/claritywaitlist/

Want to support the podcast? Leaving a review on Apple Podcasts goes a long way: https://podcasts.apple.com/us/podcast/beyond-influential/id1264581842

Tag me on Instagram @brittanykrystle with your favorite takeaways from this episode! https://www.instagram.com/brittanykrystle/

*Full disclosure: The links to the books are affiliate links that take you to Amazon.com. I will be compensated (at no extra cost to you) should you choose to purchase them. Thank you in advance (I appreciate you!) and please note that the prices change and vary over time due to Amazon marketplace changes.

“I care more about respect than I care about being liked.”

Back in October, I was interviewed for the Kimchi + Challah Podcast hosted by Ashley Borden and Elaine Sir—and honored to be the guest on their first episode! Today, I want to share this episode with you because it has valuable takeaways and insights into not only business, but also into my background that I haven’t shared before.

You may remember Ashley from Beyond Influential Ep. 143 From Overeaters Anonymous to Celebrity Fitness Expert: Creating Your Dream Business Out of Your Deepest Struggles. Ashley is a fitness and lifestyle consultant to some of Hollywood’s most recognizable faces and world-class athletes, and also coaches personal trainers on how to build their own successful training businesses since she’s been the go-to trainer for a who’s who of clients for years.  

The other half of the Kimchi + Challah Podcast is Elaine Sir. Elaine is a career mom and LA lifestyle blogger—and the founder behind Seoulfull Skin Food. She is an attorney, second-degree black belt in taekwondo, and music executive. 

These women are powerhouses and I loved doing this interview with them where we chatted about everything from my background to building my business, leading a team, personal branding, and more. 

On Ep. 145, we cover: 

• Following your intuition and embracing your strengths
• Building, evaluating, and leading a team
• The three questions you should ask yourself before posting on social media
• What building a business and team sports have in common
• The importance of marketing research and getting feedback from your audience
• Why you shouldn’t be afraid of pivoting, how to tell if what you’re doing is the right fit for you, and more!

Don't want to miss an episode (or valuable free resources!)? Get on my list here: https://www.brittanykrystle.com/subscribe

Other Helpful Links:

Get on the waitlist for The Clarity Course right here: https://www.brittanykrystle.com/claritywaitlist/

Listen to Beyond Influential #143: https://www.brittanykrystle.com/from-overeaters-anonymous-to-celebrity-fitness-expert-creating-your-dream-business-out-of-your-deepest-struggles-with-ashley-borden/

Listen to my episode on the Kimchi + Challah Podcast: https://kimchiandchallah.com/2020/11/1-brittany-krystle/

Want to Support the Podcast for Free?

Leaving a review on Apple Podcasts goes a long way: https://podcasts.apple.com/us/podcast/beyond-influential/id1264581842

Tag me on Instagram @brittanykrystle with your favorite takeaways from this episode! https://www.instagram.com/brittanykrystle/

To connect with Ashley:

Website: https://www.ashleyborden.com/

Facebook: https://www.facebook.com/ashleybordenfitness/

Instagram: https://www.instagram.com/ashleybordenfitness/

Twitter: https://twitter.com/ashleyborden

Pinterest: https://www.pinterest.com/theashleyborden/

To connect with Elaine:

Website: https://elainesir.com/

Seoulfull Skin Food: https://seoulfull.com/

Facebook: http://facebook.com/elainesir

Instagram: http://instagram.com/ladysir

Twitter: http://twitter.com/ladysir

Pinterest: http://pinterest.com/ladysir

To connect with me, Brittany Krystle:

Website: https://www.brittanykrystle.com/

Instagram: https://www.instagram.com/brittanykrystle/

Twitter: https://www.twitter.com/brittanykrystle/

LinkedIn: https://www.linkedin.com/in/brittanykrystle/

Facebook: https://www.facebook.com/brittanykrystlexoxo/

Pinterest: https://www.pinterest.com/brittanykrystle/

To kick off the new season of Beyond Influential, I am incredibly excited to welcome back my friend and guest from the most popular interview of 2020, Lindsay Silberman! If you have not listened to her episode, you have to check it out because there’s a reason it was the most popular interview. It’s Ep. 112 on How to Be Taken Seriously by Brands & Make a Living as a Full-Time Influencer and easily one of my favorite conversations on the show. 

When I spoke to Lindsay last year at this time, we were in a pre-pandemic world and she gave all the behind the scenes details of being a successful luxury travel blogger and influencer. We talked all about her evolution from a journalism career writing for some of the largest publications to full-time influencer, and she gave all the specifics on brand deals, partnerships, her content process, and more. 

Since that time, Lindsay added another title to her resume: entrepreneur. While continuing to build her business as a luxury lifestyle content creator, she combined her passion for five-star experiences and sharing the best of the best with her audience, to create a product that will let you recreate that luxe experience at home. 

She launched her first product-based brand, Hotel Lobby Candle, and has absolutely killed it as she’s jumped into the ecommerce space. Today she’s giving you an inside look at how she did it. And I mean in detail—she shares every single bit of walking through how she developed her product and strategy step-by-step. Most entrepreneurs wouldn’t give you this much insight, but Lindsay did it with me for this episode and for you… for free. And she knows what she’s talking about—she sold out of thousands of candles within minutes of launch to an audience who had never even smelled them. 

In Ep. 144, we cover:

• How Lindsay’s passion led her to the concept behind Hotel Lobby Candle
• The A to Z details of Lindsay’s product-development journey: from idea to execution
• Pricing: How she determined what to charge for her luxury product
• Mistakes she made, what she learned, and what she would do differently
• Her branding and marketing strategy: How she leveraged her social platforms and the trust she’s built with her audience to sell out in minutes
• The role customer service plays in the success of a business, why you should support small businesses, and more!

Don't want to miss an episode (or valuable free resources!)? Get on my list here: https://www.brittanykrystle.com/subscribe

Other Helpful Links:

Get on the waitlist for The Clarity Course right here: https://www.brittanykrystle.com/claritywaitlist/

Listen to Lindsay on Ep. 112: https://www.brittanykrystle.com/lindsay-silberman-on-how-to-be-taken-seriously-by-brands-make-a-living-as-a-full-time-influencer/

Want to Support the Podcast for Free?

Leaving a review on Apple Podcasts goes a long way: https://podcasts.apple.com/us/podcast/beyond-influential/id1264581842

Tag me on Instagram @brittanykrystle with your favorite takeaways from this episode! https://www.instagram.com/brittanykrystle/

To connect with Lindsay:

Lindsay's Website: https://www.lindsaysilberman.com/

Lindsay's Instagram: https://www.instagram.com/lindsaysilb

Hotel Lobby Candle: https://hotellobbycandle.com/

Hotel Lobby Candle Instagram: https://www.instagram.com/hotellobbycandle/

At the Bar Podcast: https://atthebarpod.com/

To connect with me, Brittany Krystle:

Website: https://www.brittanykrystle.com/

Instagram: https://www.instagram.com/brittanykrystle/

Twitter: https://www.twitter.com/brittanykrystle/

LinkedIn: https://www.linkedin.com/in/brittanykrystle/

Facebook: https://www.facebook.com/brittanykrystlexoxo/

Pinterest: https://www.pinterest.com/brittanykrystle/

Building a sustainable (and successful!) business is a labor of love and it requires a deep sense of purpose to make it through those inevitable difficult times. 

It is very common for entrepreneurs to create their businesses based on offers, services, and solutions they wish existed for themselves. Often your ideal client or customer looks like you (or you at an earlier time). 

My guest on this week’s Beyond Influential, celebrity fitness expert Ashley Borden, developed her business ethos out of a desire to give people what she wished she had received when she was younger.

Ashley took her struggle with disordered eating and her recovery process and turned it into a strength by creating a mission-driven business out of it. She is now a highly sought-after fitness expert with over 40,000 hours of personal training experience. Ashley has worked with some very high-profile clients—Christina Aguilera, Ryan Gosling, World Series Champions Nick Swisher and Brian Wilson—just to name a few. 

When she’s not training celebrities, you might have seen her transforming bodies and lives on The Kelly Clarkson Show or on multiple seasons of E!’s Revenge Body with Khloé Kardashian. She has been tapped as an expert in media outlets from The Today Show, The Doctors, Rachael Ray, Steve Harvey, to publications including Vogue, In Style, Elle, Allure, Shape, Women’s Health, Self, and more! 

On Ep. 143, we cover:

• Ashley’s journey with disordered eating: Her experience with Overeaters Anonymous and how she has incorporated it into her brand
• How Ashley turned her deepest struggles into a successful personal training business
• Why having strong values are essential to consistency in your brand
• Working with clients & the mistakes she made starting out
• How she attracted celebrity clientele, working with a publicist, & how it impacted her business growth
• How to vet quality trainers, especially in a social media world “fitness influencers,” tips on healthy ways to relax, and more!

Don't want to miss an episode (or valuable free resources!)? Get on my list here: https://www.brittanykrystle.com/subscribe

Ashley’s Recommendations:

Get Ashley’s recommended foam roller here: https://www.amazon.com/dp/B019F2V1BK/?ref=exp_brittanykrystle_dp_vv_d

Get Lord Jones CBD Bath Salts Here: https://shopstyle.it/l/boTV9

Other Helpful Links:

BLACK FRIDAY SALE! Get 30% OFF All my courses through Midnight PST on November 30th by using code BLACKFRIDAY30 at checkout! Find them here: https://www.brittanykrystle.com/courses/

Want to Support the Podcast for Free?

Leaving a review on Apple Podcasts goes a long way: https://podcasts.apple.com/us/podcast/beyond-influential/id1264581842

Tag me on Instagram @brittanykrystle with your favorite takeaways from this episode! https://www.instagram.com/brittanykrystle/

To connect with Ashley:

Website: http://ashleyborden.com/

Instagram: https://www.instagram.com/ashleybordenfitness/

Get Ashley’s rolling-out guide here: https://www.ashleyborden.com/products/rolling-out-guide

To connect with me, Brittany Krystle:

Website: https://www.brittanykrystle.com/

Instagram: https://www.instagram.com/brittanykrystle/

Twitter: https://www.twitter.com/brittanykrystle/

LinkedIn: https://www.linkedin.com/in/brittanykrystle/

Facebook: https://www.facebook.com/brittanykrystlexoxo/

Pinterest: https://www.pinterest.com/brittanykrystle/

*Full disclosure: The links to the foam roller and bath salts are affiliate links. I will be compensated (at no extra cost to you) should you choose to purchase them. Thank you in advance (I appreciate you!).

If you’ve noticed the changes to the Instagram home screen in the last week–specifically its focus on Reels and Shopping–you’re not alone, and if you haven’t seen them yet, you probably will soon. To put it lightly, the overall user and creator reactions to the changes have not been positive. 

This week’s new solo Beyond Influential episode is not only relevant to Instagram, or this particular update, but this is the start of a much larger and necessary conversation that we should all be paying attention to. I’m sharing my candid thoughts on the way the major social media companies, which are now staples in our day-to-day lives, view and treat their users, and why we need to be having active discussions around this topic. 

I often focus on the ways you can strategically use the online space to grow your brand and business, and all of the positive connections and community that social media can bring to our lives. However, it is important to be clear that as much good as platforms like Instagram have brought into our lives, there are tradeoffs and some deeper and darker issues associated with social media platforms that we need to be addressing–from how these platforms affect us on a physical and psychological level to how these businesses operate to questions around ethics, accountability and regulation.  

With that in mind, on Ep. 142, I share some of my thoughts on:

• What Instagram's newest update is actually about & why the focus on Reels & Shopping 
• Are social media platforms like Instagram “too big to fail”? 
• Why there’s no such thing as a “free” platform & what that means for you
• Mental health, addiction, and the pitfalls of social media
• Accountability, ethical business practices, & platform regulations 
• The power of the algorithm, why chronological order is never coming back to Instagram and more!

Don't want to miss an episode (or valuable free resources!)? Get on my list here: https://www.brittanykrystle.com/subscribe

Other Helpful Links:

Watch my FREE training on Why LinkedIn is Your Best Kept Secret: https://www.brittanykrystle.com/linkedin/

Check out The LinkedIn Laws: https://www.brittanykrystle.com/the-linkedin-laws/

Want to Support the Podcast for Free?

Leaving a review on Apple Podcasts goes a long way: https://podcasts.apple.com/us/podcast/beyond-influential/id1264581842

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If you’ve ever spent time feeling “behind,” comparing yourself to others online, letting fear get in the way of your goals, struggling with burnout… you are not alone. Mental hurdles and mindset issues are something that all entrepreneurs encounter at one point or another, regardless of how “successful” you are (and they show up at every level). 

Even if you have all of the strategies and systems in place, these toxic thought patterns are incredibly common and can keep you from reaching the next level in your business, which is why I’m excited to introduce you to this week’s Beyond Influential guest, Topsie VandenBosch. Topsie is a clinical therapist turned mindset coach who helps female entrepreneurs overcome the mindset blocks that are getting in the way of their success.

In this episode, we cover:

• Imposter syndrome, impatience, and the most common mindset blocks 6 & 7 figure entrepreneurs encounter 
• Therapy vs. Coaching: What’s the difference and how to tell which one you (or your clients) need
• How to start working on your mindset with or without a coach 
• The 3 reasons we compare ourselves to others & how to stop doing it
• Setting boundaries, the ROI of mindset work, why your business shouldn’t be your life, and more!

Don't want to miss an episode (or valuable free resources!)? Get on my list here: https://www.brittanykrystle.com/subscribe

Want to support the podcast (for Free!)? Leaving a review on Apple Podcasts goes a long way: https://podcasts.apple.com/us/podcast/beyond-influential/id1264581842

Tag me on Instagram @brittanykrystle with your favorite takeaways from this episode! https://www.instagram.com/brittanykrystle/

Other Helpful Links:

Use these 11 Journal Prompts to Break Through Your Self-Limiting Beliefs and Uplevel Your Brand & Business: http://brittanykrystle.com/journalprompts

Check out my favorite journaling tools right here: https://www.amazon.com/shop/brittanykrystle?listId=IOYTDIEB58YI!

Watch my FREE training on Why LinkedIn is Your Best Kept Secret: https://www.brittanykrystle.com/linkedin/

Check out The LinkedIn Laws: https://www.brittanykrystle.com/the-linkedin-laws/

To connect with Topsie:

Website: https://www.topsievandenbosch.com/

Instagram: https://www.instagram.com/topsievandenbosch/

Facebook: https://www.facebook.com/topsvandenbosch/

Grab Topsie's FREE workbook, 5 Boundaries You Must Have When Struggling With Imposter Syndrome: https://topsievandenbosch.lpages.co/5boundaries/

To connect with me, Brittany Krystle:

Website: https://www.brittanykrystle.com/

Instagram: https://www.instagram.com/brittanykrystle/

Twitter: https://www.twitter.com/brittanykrystle/

LinkedIn: https://www.linkedin.com/in/brittanykrystle/

Facebook: https://www.facebook.com/brittanykrystlexoxo/

Pinterest: https://www.pinterest.com/brittanykrystle/

*Full disclosure: The link to the journaling tools is an affiliate link that takes you to Amazon.com. I will be compensated (at no extra cost to you) should you choose to purchase them. Thank you in advance (I appreciate you!) and please note that the prices change and vary over time due to Amazon marketplace changes.

Grab a notebook and settle in—you’re going to want to take notes from this week’s episode of Beyond Influential.

I’m excited to welcome back my friend and returning Beyond Influential guest, Mikhail Alfon, for a candid and wide-ranging conversation full of valuable insights you won’t want to miss. Mikhail is the Orange County-based entrepreneur behind the rapidly-growing marketing agency Blue Light Media, and host of the podcast Oversharing with Mikhail Alfon. 

As an entrepreneur, it’s important to have others you can count on to truly be there without expectation, and I know I can always rely on Mikhail to operate with integrity. 

I usually do a good amount of prep work when it comes to interviews, but this week’s episode was a completely behind-the-scenes, real-life catch up session. I really can’t stress enough how much value is in this episode.  We chat about the evolution of Mikhail’s business since our last episode, his popular Instagram hashtag #EarnYourSunrise, and have a really honest and in-depth conversation about our respective takes on team-building, hiring, company culture, content creation, podcasting, setting high standards in your business, and more! 

This Beyond Influential is basically a private conversation we are releasing publicly about the important topics affecting our businesses in real time.

Book Recommendation

Strengthsfinder 2.0 has come up in multiple conversations I’ve had with successful business owners recently. I’ve personally found this book very helpful, not only from a self-awareness perspective, but also for hiring the right team members for the right roles.* https://www.amazon.com/dp/159562015X/?ref=exp_brittanykrystle_dp_vv_d

Don't want to miss an episode (or valuable free resources!)? Get on my list here: https://www.brittanykrystle.com/subscribe

Want to support the podcast (for Free!)? Leaving a review on Apple Podcasts goes a long way: https://podcasts.apple.com/us/podcast/beyond-influential/id1264581842

Tag me on Instagram @brittanykrystle with your favorite takeaways from this episode! https://www.instagram.com/brittanykrystle/

Other Helpful Links:

Grab your copy of Strengthsfinder 2.0 by Don Clifton* https://www.amazon.com/dp/159562015X/?ref=exp_brittanykrystle_dp_vv_d

Interested in starting a podcast? Read my blog post How to Start a Podcast: From Idea to Launch in 2020 (and check out my recommended podcast equipment): https://www.brittanykrystle.com/how-to-start-a-podcast/

Mikhail's Beyond Influential Episodes:

#59 Mikhail Alfon on What It Really Takes to Start, Build, & Run a Digital Agency in 2019 (Part 2) https://www.brittanykrystle.com/59-mikhail-alfon-on-what-it-really-takes-to-start-build-run-a-digital-agency-in-2019-part-2/

#58 What It Really Takes to Start, Build, & Run a Digital Agency in 2019 with Mikhail Alfon (Part I) https://www.brittanykrystle.com/58-what-it-really-takes-to-start-build-run-a-digital-agency-in-2019-with-mikhail-alfon-part-i/

#55 The LinkedIn Laws & What’s Been Going On With Me https://www.brittanykrystle.com/55-the-linked-in-laws-and-whats-been-going-on-with-me-brittany-krystle/

#32 Brittany Krystle & Mikhail Alfon on Building a Personal Brand & Influencer Marketing The Right Way https://www.brittanykrystle.com/32-brittany-krystle-mihail-alfon-on-building-a-personal-brand-influencer-marketing-the-right-way/

To connect with Mikhail:

Website: https://www.mikhailalfon.com/

Instagram: https://www.instagram.com/miqk/

Twitter: https://twitter.com/miqk

LinkedIn: https://www.linkedin.com/in/mikhailalfon/

Snapchat: https://www.ghostcodes.com/miqk

Oversharing with Mikhail Alfon: https://podcasts.apple.com/us/podcast/oversharing-with-mikhail-alfon/id1268846969

To connect with me, Brittany Krystle:

Website: https://www.brittanykrystle.com/

Instagram: https://www.instagram.com/brittanykrystle/

Twitter: https://www.twitter.com/brittanykrystle/

LinkedIn: https://www.linkedin.com/in/brittanykrystle/

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