Music Lessons and Marketing

There are two different music school models. Most schools fall into either one of these different models. One is the barbershop model, and the other is the football team model.

 

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Why do kids drop out of music lessons? Every parent has their own explanation but it usually boils down to the fact that the student just didn't love the lessons enough to stay. In this episode, I discuss a strategy for improving student retention.   davesimonsmusic.com

An operations manual is a set of instructions that tells your business what to do. Every single moving part of your business should be documented in an operations manual. Not only will it help turn your music school into a well-oiled machine, but it also is the best insurance policy you could have for your music school.

Trying to get your office staff excited about honing their skills in sales can prove to be a challenge. In this episode, I share with you how to gamify sales trainings to help motivate your staff to develop better skills techniques. 

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In this episode, I share a 7-step framework you can use when conducting a sales call. It’s a framework that you probably implement on some level in any conversation you have. It emphasizes listening and empathy over persuasion and pressure. This framework allows you to customize your sales pitch for each prospective student. This approach allows a new customer to better understand how your music lessons are going to help his or her child achieve the results they’re looking for.

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There are six business functions in your music school. Every action in your business falls under one of these six categories. Your music school will turn into a well-oiled machine by creating a set of instructions and processes for each category. 

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Do you have 3 or more important projects collecting dust on your to-do list? Projects that if implemented would likely lead to growth in your music school? Projects that clearly demand a lot of time and attention. Time you seem not to have? In this week's episode, I share a strategy you can use to get more done in less time. A strategy you can use to eliminate music school overwhelm and move the needle in your business. 

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Do you struggle to keep up with all of the emails flooding into your inbox? In this episode, I share a simple email management system I learned from productivity expert, David Allen that will allow you to get more done in less time with less stress. 

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In this episode, I share how to build a website for your music school from scratch or give it a much needed make-over. 

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Summer seems miles away as winter settles in. Now is the perfect time to ramp up your summer camp marketing. 

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